London: Croydon 6 London Road (renumbered 9/11))
- Code: P/773
- Dates: 1882-15/11/1969
- Epithet: Sainsbury's Branch
- Address: 9-11 London Rd Croydon CR0 2RE
Includes black and white photographs of customers in the Croydon decimalisation demonstration branch and Mr J.D Sainsbury in the store with Zena...

Features customers shopping, and view of the store aisles. Products and brands visible include Bird's Custard Powder, Smedley's (tinned fruits),...

Photograph showing the interior including customers and cheese in refrigerated cabinets. A notice "Sainsbury's can still offer you an excellent...

Photograph showing the interior busy with customers. Products on display include bread, confectionery (includes Dairy Box and Black Magic), and tea...

Photograph features customers shopping including some taking chickens.

Photograph of shop. Features "Daily Arrivals of Pure Butter" sign above window, "J. Sainsbury High Class Provisions" lettering in window, employee at...

Photograph by Sussex Commercial Photo Service Ltd, Hove (reference 132/712 ?).

A note states "9/11 Croydon 1,000" - this presumably refers to the number of copies which were printed.

Newspaper advert from The Croydon Guardian, Saturday, 28th November, 1914. 'J. Sainsbury's Special Christmas Gift. A highly finished Coloured War...

Appeared in The Croydon Advertiser.
Indexed account book containing details of fitting out and building expenses for early J. Sainsbury branches and other properties. Also includes an...
Booklet advertising the Sainsbury's decimal demonstration shop and inviting members of womens organisations to book a visit to the decimal shop at...

Photograph by Fox Photos Ltd (reference 15779).

Photograph by Fox Photos Ltd (reference 15080). In the window is a poster "Points Foods for the Last Week" and various canned products including...

The photograph appears in JS Journal September 1950 (page 5) with the caption "A general view of the basement preparation floor. Note the...

A variety of items can be seen on sale such as: Hugo's Seville Orange Marmalade; Selsa Finest Self-Raising Flour and National Flour (Selsa was...

The photograph appears in JS Journal September 1950 (page 7) with the caption "One of the first customers "Checking out."". The picture also includes...

The photograph appears in JS Journal September 1950 (page 9) with the caption "Conveyor belt from basement to service room".

Photograph showing the preparation room at 9/11 London Road, Croydon store busy with staff unpacking items from boxes including biscuits (which were...

Price list featuring 'English and Scotch Beef', 'Southdown Lamb', 'English and Scotch Mutton', 'Finest Quality Chilled Beef', 'Genuine Canterbury...

Newspaper advertisement for special offers on butter to celebrate 50 years trading at the original Croydon store to include 9-11 & 35 London Road, 68...

Newspaper article discussing the Jubilee celebrations of 9-11 Croydon branch. Published in Croydon Advertiser.

'Jubilee Commemoration' advert for West Croydon branch, 1932 with headline '1882-1932. J. Sainsbury. 9-11 London Road West Croydon Jubilee...
![SA/MARK/ADV/1/1/1/1/1/6/1/55 - Advert for Home-killed Beef, [1910]](https://d1nvj7b44vmgv4.cloudfront.net/w500/mark/sa-mark-adv-1-1-1-1-1-6-1-55hr.jpg)
Printed card advert for Home-killed Beef from J.Sainsbury's Butcher's Department ('opposite West Croydon station'). Includes price per lb. Printed...

Postcard of a man holding a tray a in one hand and a tin of Cocoa in the other and the words 'Try It'. '1/4 lb tin for 5d'. On the back of the...

Photograph features entrance to store with baskets, the self-service gondolas (shelves), and on the left counters for meat and other rationed goods....

A poster can be seen regarding a coding system which shows the Food Office week number and a code identifying the morning/afternoon of the week.

Includes black and white prints of the interior of Croydon branch (9 - 11 London Road) after conversion to self-service in 1950. Also includes images...

Products visible include jellies and jelly creams, pork sausages, beef sausages, cooked meats, and Sainsbury's Pie with New Laid Eggs. A poster "A...

Products and brands which can be seen include chickens, Sacion, Bisto, Marmite.

Image includes refrigerated display cabinets. Photograph by L.D.C. Group Publicity, 25 Shaftesbury Avenue, London.

Photograph by Sussex Commercial Photo Service Ltd, Hove (reference 130/710 ?). The photograph shows the extensive building works which were taking...

Photograph by Sussex Commercial Photo Service Ltd, Hove (reference 130/711). A notice ''A Place for Everything and Everything in its Place" can just...
Oral history interview with Rodney Brooksby (currently a district manager at Sainsbury's, in 1971 was store manager at Croydon decimal store). Topics...
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