Market reports and research
"Insight Research - Sainsbury 1993" memorandum and summary of report
- Ref. No: SA/MARK/1/27
- Format: Document/Page/item
- Date: 29 Jul 1993
- Level: Item
- Extent: 1 item
- Access: Open
Memorandum from RJ Beagley (Market Research & Information at Sainsbury's) sent to various senior managers with attached summary of a report which examines the future prospects of Sainsbury's and compares it with Tesco, discusses the Sainsbury image, and the 'new era' at Sainsbury's with its new Chairman.
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