Includes:
Presentation papers on 'Customer Segmentation';
Power Point presentation pack on Corporate Social Responsibility and results of research study conducted by MORI on behalf of Sainsbury's;
Survey on customer opinions on car parking facilities;
Copy of 'Superstore Impact on Travel Patterns' a study into changes in the amount of car travel following the opening of new superstores.
Also profile of J Sainsbury plc compiled by IGD Business Publications giving market overview; consumer profile; store portfolio; information relating to finance; buying; marketing; replenishment and SWOT analysis.
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Market research reports, 1999-2000
- Ref. No: SA/MARK/1/8
- Date: 1999-2000
- Level: File
- Extent: 1 box
- Access: Open
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