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Sainsbury Archive Logo
Contains final proofs of advertisements for press release and some photocopies.

Themes include:
"Discount '79" campaign (advertisements include prices for selected products and the name of a Sainsbury's store);
opening of new stores such as Winton, Tamworth, Lexden and Kingsbury;
Freezer Centres;
Sainsbury's traditional butchers;
Christmas promotions;
"The Sainsbury Book of Party Cooking" by Norma MacMillan;
special offers on specific products such as household cleaning items and dental care products.