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  • Contributors 02

    On page 26, we lOOk fOndly back On Our dayS aS acTive kidS. ThiS iSSue we aSk
    Our cOnTribuTOrS “whaT acTiviTy waS yOur favOuriTe when yOu were yOunger?”
    JOdie SudlOw,
    leamingTOn Spa
    “I love ballet, tap
    dancing, show...

  • Guest Editor: Paula Kinsella 02

    5 things about
    this issue
    Guest editor: Paula Kinsella,
    Kelso Hello from Kelso. It’s my pleasure to be the
    guest editor for this healthy-minded issue. I lost
    10 stone by following the Sainsbury’s traffic light
    system...

  • Hello from Justin 02

    Active Kids is back for 2013, so we sent our
    youngest colleague to meet our Active Kids
    Ambassador Ellie Simmonds – and asked some of
    our colleagues how active their childhoods were.
    Find out about this year’s scheme on...

  • What's Inside 03

    Highlights...
    Find out how the latest technological advances are
    easier everydayp16-17
    Food for thought
    Sudbury colleagues got a taste of some of our healthy
    new ideas – check out their verdict on page 21.
    Win!An Acer...

  • Let us answer your style SOS 04

    our resident
    fashion
    blogger will
    be on hand to
    solve all your
    wardrobe
    worries. Are you still dreaming of the perfect pair of
    jeans but don’t know where to start? Is there
    something special in your calendar that...

  • News Round-Up 04

    News roundup A look at what we’ve been up to recently, what’s
    new and what’s coming down the line soon
    Please send your thoughts
    and views to: thejournal
    @44communications.co.uk
    Have you got
    news for us? We’re out on...

  • We’re out on snow patrol 04

    Colleagues across the country
    have been pulling out the stops
    – and their snow shovels – to
    keep stores open and deliver
    online orders, despite the tough
    weather conditions during
    January.
    Colleagues like Charles
    Young...

  • A new name for a new year 05

    Everyday Easy magazine is now called Live Well For Less
    magazine and the next issue will be available instore from
    February 13th.
    The new name gives us a great opportunity to stand out
    from our competitors and better support...

  • Simply better as fuel idea is in the can 05

    simply better as fuel idea is in the can
    Life’s just got a whole lot simpler for our petrol-
    filling station colleagues, thanks to a simple but
    brilliant suggestion about fuel cans submitted
    to our Tell Justin scheme by a...

  • Suite dreams are made of this for fruit and veg 05

    Replica aisle showcases new merchandising concepts
    Step into the new merchandising suite at
    supplier Chingfords and you might think
    you were standing in the middle of a fresh
    produce aisle at one of our stores.
    The new suite...

  • Switch your fish for free 05

    Have you ever been told that there’s plenty more
    fish in the sea?
    Well, the majority of fish sold by UK retailers is
    made up of just five main species, putting pressure
    on the future stocks. So, as part of our Switch...

  • Back to the future for Gok’s new range 06

    Styles and trends from times gone
    by have proved a big influence on
    the latest clothing range from Gok.
    His seventh collection, now
    instore, features fun and colourful
    trends made popular in the 1990s,
    as well as plenty of...

  • Get 2013 off to a great start – with a click! 06

    Fancy starting the New Year with a new
    way of shopping for your groceries?
    Look no further! Shopping online for your
    groceries is a great way to control your post-
    Christmas spending, simply by using the running
    total as you...

  • A quick word with...Sarah Ellis 07

    sarah ellis
    The head of pr for fresh and
    frozen unveils our very own Tv
    show, what’s cooking? From the
    sainsbury’s kitchen.
    Tell us about our new Tv show
    What’s Cooking? From the
    Sainsbury’s Kitchen is a daily,...

  • From stores to stories 07

    Don’t just read about your favourite book
    characters, dress up like them too!
    World Book Day – on March 7th this year – is
    fast becoming the second biggest opportunity
    for kids to dress up after Halloween. We’ve
    seen...

  • We’re well travelled 07

    It’s official – Sainsbury’s Bank is the traveller’s choice!
    We’ve just won a coveted bronze award for best foreign
    exchange/travel money retailer at the British Travel
    Awards.
    “The British Travel Awards are the...

  • Our Products 08

    Top of The pops
    We’ve launched our
    own-brand range
    of popcorn with
    three new savoury
    flavours: Salt &
    Vinegar, Cheese
    & Chive and
    Smoked Paprika,
    all under the
    by Sainsbury’s
    banner.
    “By
    introducing
    traditional...

  • Red Nose Day 10

    Spotlight: Red Nose Day
    xx journal
    Spotlight: Red Nose Day
    Calling all supe
    Join The Fun raisers as They leap inTo acTion For red nose day 2013…
    h
    ave you got what
    it takes to be a
    Fun Raiser – one
    of our...

  • Local News: Zone 2 13

    Who’s in the news
    near your store?
    HAMPDEN
    PARK
    Hampden
    Park
    colleagues
    had their
    very own runway
    installed for a charity fashion show,
    after builders who were renovating
    the store decided to lend a hand.
    The show...

  • Local News: Zone 5 14

    Your colleagues, your news!
    Coleraine
    There must have been something magical in
    the air during Christmas time at Coleraine.
    After raising £6,000 during the year
    through abseiling, barbecues and even a
    family fun day...

  • Local News: Logistics 15

    Basingstoke
    Basingstoke certainly put the
    ‘fun’ into fundraising when the
    team collected £2,782 at its
    Charity Fun Day in November.
    The money will go to Local
    Charity, the Piam Brown Ward
    at Southampton...

  • New Services 16

    COlleAgue’S
    vieW:
    “I’ve had a hardback copy of C J Sansom’s
    Dominion on my desk unread for months,
    because it’s too heavy to carry on my train
    journey to and from work. The colleague
    offer gave me the incentive to...

  • Energy Efficiency 18

    Welcome to one of
    our most energyefficient
    stores yet.
    Our brand new store
    at King’s Lynn Hardwick is a
    brilliant example of our 20x20
    Sustainability Plan in action – and
    a great way for customers and
    colleagues to see...

  • Tell Justin 20

    50,000 ideas later How Rachael Spragg thought up our milestone Tell Justin
    suggestion, and received a special award from Justin! Rachael Spragg knows
    how to keep a secret, and
    her discreet idea thought
    up on the counter...

  • Best for food and health 21

    HEALTH
    MINDED:
    Sudbury
    colleagues Alison
    Steed, Kayleigh
    Gray and Joe
    Buthelezi check
    out some of our
    new healthy 5alive
    Here are 15 tasty treats
    that will also help you get 2013 off
    to a healthier start! A new year...

  • Local News: Zone 4 24

    Shout out
    Baker Simon rises to the challenge
    After a bout of heavy rain, Emersons Green baker
    and part-time fireman Simon Nash received an
    urgent call to assist with flood relief in the area.
    Simon volunteers for the Avon...

  • Local News: Convenience 25

    area 72
    For 10 years, Area 72
    colleagues have been
    working in partnership with
    Stephen Yip, head of the
    Liverpool charity KIND, to
    produce Christmas hampers
    for underprivileged families.
    Each year at Christmas,
    Stephen...

  • Active Kids 2013 26

    An active
    childhood
    stays with you We all look back fondly on the days we spent as kids out on our bikes, playing hide and
    seek or climbing trees in the woods. We believe an active childhood is so important,
    because it not...

  • Local News: SSC 28

    out
    Did you know?
    Some of our HR Services colleagues
    have been with us since the start.
    Pictured anti-clockwise:
    Alan Day-English, Ivor Jones,
    Melanie Looby, Sue Kelly,
    Tracy Thornton and
    Thomas Wilson. Shout out
    Many...

  • Local News: Zone 3 28

    Wellingborough
    Gemma Haycock from Wellingborough has
    a right royal claim to fame. She’s performed
    at the Royal Variety Show before the Queen
    alongside Pudsey the dog!
    Gemma joined Pudsey and her close
    friend, Ashleigh...

  • Everyone’s a winner! 30

    Enjoying a nice hot cup of freshly-brewed coffee are:
    Sam Johnston, Brookwood.
    Yvonne Venables, Bath.
    M Neil, Berryden Road.
    Parisa Eighteen, South Woodford.
    Christine Martin, Mansfield.
    Isabella Paolini, Westcliff Hamlet...

  • Take a Break 30

    WIN!
    What’s small, fast and
    red all over? Only
    this brand-new Acer
    Aspire One netbook!
    With help from our Red
    Nose Day partners
    Maltesers®, we’re
    giving away one of
    these great new
    computers to one of
    our T-shirt...

  • Win An Acer Aspire 30

    What’s small, fast and
    red all over? Only
    this brand-new Acer
    Aspire One netbook!
    With help from our Red
    Nose Day partners
    Maltesers®, we’re
    giving away one of
    these great new
    computers to one of
    our T-shirt...

  • A closer look… 31

    We’ve taken a closer look at some of the features from
    this issue. Can you name each one of them from these
    zoomed-in pictures?
    A closer look…
    We’ve taken a closer look at some of the features from
    this issue. Can you...

  • Desert Island Downloads 31

    This issue, we talk
    to Robert Power
    from Holborn store
    support centre
    about his personal
    favourites.
    Book
    Rod: The
    Autobiography,
    by Rod Stewart,
    (£9.99).
    “I once met
    Rod so I know
    what sort of
    interesting,...

  • Word fit 31

    You must fit all the words
    into the grid. Once the grid
    complete, re-arrange the
    letters in yellow squares to
    form the name of a country.

  • Word wheel 31

    Word
    wheel
    e
    Make as many words as you
    can from the wordwheel. You
    must use the centre letter in
    each word. You cannot use each
    letter more than once per word.
    The minimum number of letters
    in a word is four. There is...

  • Mailbox 32

    Dear Journal,
    Two of our favourite colleagues here
    at Pinhoe Road, Ann and William Bird,
    have just celebrated their 57th wedding
    anniversary!
    The happy couple has been with us
    instore for ten years, after moving here
    from...

  • Our People 33

    Keeping you up to date
    with your colleagues Long service
    celebrations
    2012
    Last Autumn, over 1,100
    colleagues celebrated
    their long service at one
    of our dinners held in Bristol,
    London, Birmingham and Leeds.
    The dinners...

  • Our People: Long service celebrations 33

    Last Autumn, over 1,100
    colleagues celebrated
    their long service at one
    of our dinners held in Bristol,
    London, Birmingham and Leeds.
    The dinners were smaller and
    more intimate occasions, which
    meant colleagues could...

  • Our People: Long service 25 years 34

    25 years
    Jeanette Absolom, Calcot. Dianne
    Adams, Telford. Mark Adams,
    Biddulph. Baljit Ahluwalia, Slough.
    Kirsty Allen, Halifax. Judith
    Allison, Heyford Hill. Irene Angell,
    Chippenham. Maria Archer, Braintree.
    Brenda...

  • Our People: Retirements 34

    Retirements
    Kathleen Allen, Bexleyheath
    (9 yrs). Jean Archer, Islington (29 yrs).
    Rosemary Bailey, Emersons Green
    (13 yrs). Terance Bailey, Emersons
    Green (13 yrs). Ann Baldassarre,
    Fairfield Park (18 yrs). Gurdip...

  • Our People: Long service 40 years 35

    40 years
    Lesley Anderson, East Mayne.
    David Carter, Chingford. Jean
    Cropper, Beeston. Paul Dixon, Ely.
    Sylvia Fontana, Orpington. Stephen
    Ford, West Hove. Lesley Gibbs,
    Bath. Keith Goring, Forestside.
    Robert Hamblin,...

  • Our People: Obituaries 35

    Obituaries
    Merrick Ball, 59, Haydock Depot
    (11 yrs). John Butler, 71, Christchurch
    (5 yrs). Jennifer Byrne, 54, Newry
    (5 yrs). Liam Chidlow, 23, Rugby
    (8 yrs). Sam Cook, 19, Kidderminster
    (1 yrs). Jacqueline Dunham,...

  • Our People: Promotions 35

    Promotions
    Graham Allen, London Arnos Grove
    Local. Dean Blunt, Rugby. Dale
    Burridge, Holborn store support
    centre. Shaun Cheesman, Holborn
    store support centre. Terry Collins,
    Basingstoke Depot. Brendon Dodd,
    Leek. John...

  • Valentine’s Day 36

    Emma Holland works with our suppliers to choose and blend
    our own-brand wines, including our favourite sparklers that
    are all set to fly off the shelves for Valentine’s Day. This year,
    she’s raising a glass to Brut Rosé...