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  • inside 02

     . 04 TEN THINGS YOU NEED TO KNOW The message behind our Christmas campaign, and what colleagues think of our Christmas jumpers and headwear. 06 THE BIG JOURNAL INTERVIEW Five colleagues tell us what makes them feel like...

  • Quick word 02

    Quick word This year, our national advertising campaign features personal video clips of our customers’ special moments in the run-up to Christmas Day. There are some genuinely funny and moving moments in the film – i hope you...

  • Hello 03

    Hello The Journal: Why do we offer a special food ordering service instore at Christmas? Fatima:some customers plan Christmas dinner months in advance, often for 10 or more guests. They know what they want to serve and they...

  • The big question: Why is instore ordering so important at Christmas? 03

    The big question It’s a busy time when customers come pouring instore to collect their Christmas orders. But why is the service so important? Fatima Khan is our buyer for Christmas turkeys and she fills us in on the festive...

  • Ten things you need to Knowin Dec/Jan 04

    Ten things The Journal explains the thinking behind our Christmas campaign, what colleagues have been telling us about our festive hats and how we’ve helped 35,000 kids to get more active. YOU NEED TO KNOW IN DEC/JAN retail...

  • It really feels like Christmas 06

    Christmas 06Journal Marshall lake – Gemma underwood “i look after the seasonal aisle, so when we have the half price toy sale in the lead up to Christmas, you can feel things suddenly change. As soon as we fill the ...

  • Why we love Christmas 08

    Christmas Santa Claus is coming to town. But while he’s making his list (and checking it twice), we’re here to help you with your own Christmas list. Whatever your budget, our fantastic GM and gifting range is all you need to...

  • Your news region 44 managers give the gift of gardening to a local hospice, and Josie speck has a hair-raising experience at Ely 10

    Your news Open house at Coventry EAST E LY Journal 11 WEST BIDDULPH WEST REGION 44 ColleAG ues in BlooM Biddulph had two reasons to celebrate recently after the town won top honours in the recent Britain in Bloom...

  • Your News  Haydock depot colleagues are in a rugby league of their own, while Jodie Tate serves some ‘jail’ time 12

     ZONE 2 LOGISTICS HAYDOCK SUNDERLAND NORTH Southwick Community School invited colleagues to take part in its Harvest Festival recently, and was overwhelmed by the response of customers, who donated three trolley loads of food...

  • Take a break 14

    Take a break Sainsbury’s is proud to partner with the British Paralympic Association, who select, prepare, enter, fund and manage the Great Britain and Northern Ireland team at the Paralympic Games. Perfect in pink:...

  • Our people 15

    Our people Congratulations to osmaston park’s Denise McAllister and Michael Mowczko, who both reached a long-service milestone recently. The colleagues have clocked up a fantastic 35 years each, and were given cards and...