"Can you spot one of the rules in the Sainsbury's campaign?" newspaper proof, 1985
Newspaper proof entitled "Can you spot one of the rules in the Sainsbury's campaign?" and featuring 36 examples from Abbott Mead Vickers/SMS Ltd.'s 'Where Good Food Costs Less' advertising campaign...
"Clearly priced" branch poster[c. 1970s]
Grass green branch poster reading: "Everything is helpfully packed and clearly priced. You can see exactly what you're buying...and exactly how much you're paying at SAINSBURY'S." Poster also...
"Gnocchi with four cheeses and chives" recipe card
Promotional recipe card using Sainsbury's ready meals and take-away foods, available to customers at no charge as part of the "Sainsbury's. Special food at everyday prices" advertising campaign....
"Take a fresh look at Sainsbury's" newspaper advertisement14 May 1997
Newspaper advertisement spread over a double page of 'The Independent' using the slogan "Fresh food, fresh ideas" and promoting its product lines and facilities. The advertisement features an image...
Letter and proposed radio advertisement scripts (10 Feb 1988)Feb-Apr 1988
Letter from Broadbents Advertising Limited to Bridget Williams [Company Archivist], dated 26 April 1988, asking her to confirm two points of historical information for use in three proposed radio...
Letter from S.T. Goldrup to J. Boswell regarding 'Songs of Sainsbury'10 Oct 1957
Letter from S.T. Goldrup to J. Boswell recalling that 'Food for Thought' or 'Songs of Sainsbury' was written and illustrated in c.1926/1927 by the late Lady Sybil Grant under the alias 'Pin'. Goldrup...
Newspaper advertisement seeking an agency in Frinton and West Mersea26 Jul 1911
Advertisement from the 'Agencies' section of the classified advertisements in the East Anglian Times, 26th July, 1911. 'Frinton and West Mersea - J. Sainsbury of 41, High Street, Colchester, would...
"Value for Cash at Last!!! Finest Quality Provisions at London's Lowest Prices. J. Sainsbury's New Branch, 123, Poole Road [Westbourne, Bournemouth]...Now Open." newspaper advertisement1912
Newspaper advert for 'New Branch', J.Sainsbury's, 123 Poole Road, close by The County Gates. Headed 'Value for Cash at Last' (line in crayon crossing this out, with the words 'Now Open' in red...
"Important to Both Visitors and Residents. The Prices at J. Sainsbury's Provision Stores..." newspaper advertisement for Bournemouth branches2 Aug 1912
Newspaper advert from The Bournemouth Guardian and The Bournemouth Visitor's Directory, 2nd August, 1912. 'Important To Both Visitors and Residents. The Prices At J. Sainsbury's Provision Stores Are...
"Are You Satisfied with your present Provision Dealer? If Not Try Sainsbury's" newspaper advertisement for Bournemouth area branches29 Sep 1913
Newspaper advert from The Bournemouth Guardian and also The Bournemouth Visitors Directory, 29th September, 1913. Begins with the words '"Tell him , so please come unto this place, he shall be...
"Provision Merchant and Licensed Dealer in Game" notice to customers1910
Letter, with gold royal coat of arms letterhead, for Sainsbury's 'Provision Merchant and Licensed Dealer in Game'. Informing customer of poultry to order daily with annexed prices [the prices are not...
"Exceptional Value. Rich Dairy Butter 1'- per lb." advertisement21 Oct 1910
Paper advert for Rich Dairy Butter at J Sainsbury's Provision Stores. Printed in red and blue ink.
"J. Sainsbury...Canterbury Lamb" postcard advertisementDec 1910
Card advert announcing a 'sweeping reduction' in the price of Canterbury Lamb. 'Record low prices'. 'Fore Quarters', 'Legs'. Loins', Hind Quarters'. Saddles', Shoulders', 'Whole Necks', 'Cutlets'....
"Special Offer This Week. Large Aylesbury Ducks" postcard advertisement for Kennedy, 301 New Cross RoadDec 1910
Card advert for Special offer this week, Large Aylesbury Ducks. Price included. 'Kennedy, 301 New Cross Road'. The reason this advertisement is included in the volume is not known - it does not...
"Orders Solicited for Dairy Fed Pork from J. Sainsbury's Own Farms." advertisementDec 1910
Paper advert for orders solicited for Dairy Fed Pork from J. Sainsbury's Own Farms. 'Choicest Quality at Very Reasonable Prices'. Printed in green ink
"Great Sale of Bacon at J. Sainsbury's" newspaper advertisement for Watford branch1 Apr 1911
Great sale of Bacon, newspaper advert from The West Herts and Watford Observer, 1st April 1911. J.Sainsbury's, 5, The Parade, High Street, Watford. 'Superior Quality Breakfast Bacon. Prices included.
"Great Sale of Bacon at J. Sainsbury's Provision Stores, South Street, Romford" newspaper advertisement31 Mar 1911
Advert for 'Great Sale of Bacon' at J. Sainsbury's South Street, Romford. 'Superior quality Breakfast Bacon, much below usual prices'. 'Top Cut of Back', 'Prime Back', 'Streaky', 'Flank', 'Gammon',...
"J. Sainsbury's, 4, High Street, Oxford." newspaper advertisement for "Grand & Special Display" for the branch's anniversary20 May 1911
Newspaper advert from the Oxford Chronicle, 20th May, 1911. The Anniversary of the opening of 4 High Street, Oxford, held 'on Friday and Saturday next'. 'Grand and Special Display in all...