Sainsbury's Mayonnaise label
1968SA/PKC/PRO/1/14/2/4/6
Image of Sainsbury's French Mayonnaise
[c. Jul 1981]Shows nozzle of tube. Image included in 'JS Journal' October 1983, p.2.
SA/PKC/PRO/1/14/4/9/29/1
Shaw's product labels
[c. 1930s-1990s]Includes: Ten 'Royal Lily Maine Cut Cranberry Green Beans' labels. 13 'Table d'hote Coffee' labels. One packet for 'Shaw's Daily Browned Coffee'. One 'Our Roan Brand Sild Sardines' label, and...
SA/SUB/SHAW/1/32
Image of Sainsbury's French Mayonnaise (500 ml)
[1990s]SA/PKC/PRO/1/14/4/9/29/2
"Sainsbury's Traditionally Made Mayonnaise, £1.29" barker card (shelf edge label)
[1990s]SA/MARK/ADV/2/1/8/53
"Sainsbury's Traditionally Made Mayonnaise, £1.29" barker card (shelf edge label)
[1990s]SA/MARK/ADV/2/1/8/52
Image of Sainsbury's Low Calorie French Mayonnaise
[c. Jul 1981]Image included in 'JS Journal' July 1981, p.7.
SA/PKC/PRO/1/14/4/9/35
"New: Sainsbury's French Mayonnaise with Garlic, 42p" barker card (shelf edge label)
[1980s]SA/MARK/ADV/2/1/8/27
Merchandising guide page 11: image of mayonnaise and salad cream display
[1980]This image was originally the first item on the eleventh page of a merchandising guide.
SA/BRA/4/2/1/21
"New: Sainsbury's Squeezable Mayonnaise" barker card (shelf edge label)
[c. 1995]Includes image of Sainsbury's French Mayonnaise, Sainsbury's Reduced Calorie French Mayonnaise, and Sainsbury's Thick & Creamy Mayonnaise
SA/MARK/ADV/2/1/8/51
"chicken balls with Thai mayonnaise dip" recipe card
Jul 2001"starters" recipe card. The card also promotes Sainsbury's French Mayonnaise.
SA/MARK/ADV/3/4/6/2/70
Image of foods with a picnic basket
[1990s]Image showing: a picnic basket; Sainsbury's 12 Sliced White Baps; Hellmann's Real Mayonnaise; Sainsbury's English Strawberries; Sainsbury's Fresh Double Cream; Sainsbury's Coleslaw; Sainsbury's...
SA/PKC/PRO/3/6/10
"If you go down to Sainsbury's today, you're in for a big surprise." advertisement proof
Jun 1994Colour advertisement promoting offers on foods for picnics.
SA/MARK/ADV/1/1/1/1/2/19/99
"Only at Sainsbury's" newspaper advertisement
May 1939Advert promoting Sainsbury's own-brand 'Selsa' range. An advert for the 70th anniversary. Includes illustrations of grocery packaging and figures in historical costume. "M & C" printed at the...
SA/MARK/ADV/1/1/1/1/1/6/19/2
"Trust Sainsbury's to parade the best Prices at Easter" newspaper advertisement proof
[c. 1990]Newspaper advertisement published in the Sun, Daily Mail, Daily Telegraph, Daily Express, Today, and Daily Star.
SA/MARK/ADV/1/1/1/1/5/3/1
Image of pasta, cereal, crisps, soup, water, sauce, mayonnaise, sardines, yeast extract, biscuits, margarine and stock cubes
[c. 1988]Image showing: Kellogg's Corn Flakes; Sainsbury's Italian Egg & Spinach Tagliatelle; Sainsbury's Gourmet Soup Celery and Blue Stilton Cheese; Sainsbury's Sardines in Pure Olive Oil; Sainsbury's...
SA/PKC/PRO/3/1/130
Image of pasta, drinks, sauces, canned salmon and biscuits
[c. 1988]Image showing: Sainsbury's Italian Egg & Spinach Tagliatelle; Sainsbury's Monastère mineral water; Sainsbury's Champagne Extra Dry; Sainsbury's Red Grape Juice; Sainsbury's Classic Italian Sauce...
SA/PKC/PRO/3/1/131
"Sainsbury's Easter Selection." newspaper advertisement proof
16 Apr 1984Newspaper advertisement showing sixteen items and their prices. Published in the Daily Mail, Daily Express, Daily Telegraph and the Daily Mirror.
SA/MARK/ADV/1/1/2/1/26/13
"Sainsbury's New Products and our delicious new product recipes" booklet
1995Booklet promoting new own-brand and supplier branded products available at Sainsbury's. Products promoted: Breakfast cereals - new value twin packs of Sainsbury's Frosted Flakes and Sainsbury's Rice...
SA/MARK/ADV/3/1/2/3/11
"Great offers for a great cause" leaflet
May 2006Leaflet promoting special offers on various products. Features "Sainsbury's Ways to save" symbol. Includes information about "You Buy U Give" promotion: if Sainsbury's customers bought Unilever...
SA/MARK/ADV/3/3/7/35
