"New Cake Label Designs" out-turn samples[?]
[1950s-1960s]Labels for Sainsbury's Scotch Gingerbread, Sainsbury's Madeira Cake, Sainsbury's Dundee Cake, Sainsbury's Fruit Cake, Sainsbury's Cherry Cake, Sainsbury's Rich Fruit Cake, Sainsbury's Sultana Cake and...
SA/PKC/PRO/1/3/1/32
![SA_PKC_PRO_1_3_1_32hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_32hr.jpg)
Product packaging design for dairy products
[1950s-1980s]SA/PKC/PRO/1/6/1
Sainsbury's Margarine packaging design
1950s-1960sIncludes design of packaging for Sainsbury's margarine.
SA/PKC/PRO/1/6/1/4
![SA_PKC_PRO_1_6_1_4.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_6_1_4.1hr.jpg)
Product packaging design material for bread, bakery and morning goods
[1960s-1980s]See also SA/PKC/PAC/7 for bakery boxes.
SA/PKC/PRO/1/1/1
Sainsbury's Soft Brown Rolls and Sainsbury's Soft Round Rolls packaging mock-ups
[1960s]SA/PKC/PRO/1/1/1/7
![SA_PKC_PRO_1_1_1_7.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_1_1_7.1hr.jpg)
Sainsbury's Long Sliced Loaf packaging design material
[1960s]Mock-up and black and white artwork.
SA/PKC/PRO/1/1/1/14
![SA_PKC_PRO_1_1_1_14.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_1_1_14.1hr.jpg)
Sainsbury's Thin White Sliced Bread packaging design material
[1960s]Mock-ups and out-turn samples[?].
SA/PKC/PRO/1/1/1/15
![SA_PKC_PRO_1_1_1_15.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_1_1_15.1hr.jpg)
Sainsbury's White Loaf Medium Sliced Bread packaging design material
[1960s-1970s]Design concepts and unidentified item, possibly a shelf-edge label.
SA/PKC/PRO/1/1/1/16
![SA_PKC_PRO_1_1_1_16.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_1_1_16.1hr.jpg)
Sainsbury's Wednesday Fresh White Sliced Loaf packaging design material
[1960s]Design concepts and out-turn sample[?].
SA/PKC/PRO/1/1/1/19
![SA_PKC_PRO_1_1_1_19.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_1_1_19.1hr.jpg)
Sainsbury's Toast Loaf packaging design material
[1960s]Mock-up and black and white artwork.
SA/PKC/PRO/1/1/1/28
![SA_PKC_PRO_1_1_1_28.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_1_1_28.1hr.jpg)
Sainsbury's Crumpets packaging design material
[1960s]Mock-ups and black and white artwork.
SA/PKC/PRO/1/1/1/29
![SA_PKC_PRO_1_1_1_29.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_1_1_29.1hr.jpg)
Sainsbury's Fruit Pancakes packaging mock-ups
[1960s]SA/PKC/PRO/1/1/1/31
![SA_PKC_PRO_1_1_1_31.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_1_1_31.1hr.jpg)
Sainsbury's Currant Loaf packaging black and white artwork
[1960s]SA/PKC/PRO/1/1/1/32
![SA_PKC_PRO_1_1_1_32hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_1_1_32hr.jpg)
Sainsbury's Scotch Pancakes packaging design material
[1960s]Mock-up using Marks & Spencer St Michael Scotch Pancakes packaging and black and white artwork.
SA/PKC/PRO/1/1/1/33
![SA_PKC_PRO_1_1_1_33.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_1_1_33.1hr.jpg)
Product packaging design material for biscuits, crackers and crispbreads
[1960s-1980s]SA/PKC/PRO/1/2/1
Sainsbury's Butter Rich Shortbread Fingers packaging design material
[1960s]Black and white artwork and out-turn sample[?].
SA/PKC/PRO/1/2/1/3
![SA_PKC_PRO_1_2_1_3.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_3.1hr.jpg)
Sainsbury's Starch Reduced Rye Crispbread, Sainsbury's Rye Crispbread and Sainsbury's Wheat Crispbread packaging design material
[1960s-1980]Design brief, job bag cover, amended older packaging, copy of older packaging, mock-up, black and white artwork and out-turn sample[?].
SA/PKC/PRO/1/2/1/10
![SA_PKC_PRO_1_2_1_10.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_10.1hr.jpg)
Sainsbury's Chocolate Cream Biscuits packaging black and white artwork
[1960s]SA/PKC/PRO/1/2/1/15
![SA_PKC_PRO_1_2_1_15hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_15hr.jpg)
Sainsbury's Assorted Biscuits packaging design material
[1960s]Mock-up and out-turn samples[?].
SA/PKC/PRO/1/2/1/16
![SA_PKC_PRO_1_2_1_16.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_16.1hr.jpg)
Sainsbury's Majestic Wafer packaging black and white artwork
[1960s-1970s]SA/PKC/PRO/1/2/1/18
![SA_PKC_PRO_1_2_1_18hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_18hr.jpg)
Sainsbury's Favourite Assorted Biscuits packaging black and white artwork
[1960s]SA/PKC/PRO/1/2/1/19
![SA_PKC_PRO_1_2_1_19hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_19hr.jpg)
Sainsbury's Lemon Puffs packaging design material
[1960s]Mock-up and black and white artwork. Product also referred to as Lemon Puff Biscuits.
SA/PKC/PRO/1/2/1/22
![SA_PKC_PRO_1_2_1_22.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_22.1hr.jpg)
Sainsbury's Cheese Sandwich Biscuits packaging design material
[1960s-c. 1976]Design concepts, mock-ups and black and white artwork.
SA/PKC/PRO/1/2/1/23
![SA_PKC_PRO_1_2_1_23.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_23.1hr.jpg)
Sainsbury's Morning Coffee Biscuits packaging design material
[1960s-1980s]Mock-ups and black and white artwork.
SA/PKC/PRO/1/2/1/25
![SA_PKC_PRO_1_2_1_25.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_25.1hr.jpg)
Sainsbury's Sponge Fingers packaging design material
[1960s-1970s]Mock-ups and out-turn sample[?].
SA/PKC/PRO/1/2/1/33
![SA_PKC_PRO_1_2_1_33.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_33.1hr.jpg)
Sainsbury's Bourbon Biscuits packaging design material
[1960s-1970s]Black and white artwork and mock-ups.
SA/PKC/PRO/1/2/1/36
![SA_PKC_PRO_1_2_1_36.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_36.1hr.jpg)
Sainsbury's chocolate digestives packaging design material
[1960s-1970s]Drawings, older packaging, mock-ups, black and white artwork, transparencies and out-turn samples[?] for Sainsbury's Plain Chocolate Digestive Sweetmeal [also spelled "Sweet Meal"], Plain Chocolate...
SA/PKC/PRO/1/2/1/37
![SA_PKC_PRO_1_2_1_37.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_37.1hr.jpg)
Sainsbury's Marie Biscuits packaging design material
[1960s]Mock-ups and out-turn sample[?].
SA/PKC/PRO/1/2/1/40
![SA_PKC_PRO_1_2_1_40.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_40.1hr.jpg)
Sainsbury's Petit Beurre Biscuits packaging design material
[1960s-c. 1970]Black and white artwork. A sheet of Huntley & Palmers Petit Beurre packaging is also included.
SA/PKC/PRO/1/2/1/41
![SA_PKC_PRO_1_2_1_41.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_41.1hr.jpg)
Sainsbury's Plain Chocolate Coffee Wafers packaging mock-up
[1960s]SA/PKC/PRO/1/2/1/43
![SA_PKC_PRO_1_2_1_43hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_43hr.jpg)
Sainsbury's Ginger Rings packaging design material
[1960s-1970s]Mock-up and transparency (apparently showing a different product, as Sainsbury's Ginger Rings were "chocolate covered").
SA/PKC/PRO/1/2/1/45
![SA_PKC_PRO_1_2_1_45.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_45.1hr.jpg)
Sainsbury's Mint Crunch and Sainsbury's Turkish Delight packaging design concepts
[1960s]SA/PKC/PRO/1/2/1/47
![SA_PKC_PRO_1_2_1_47.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_47.1hr.jpg)
Sainsbury's Cream Crackers packaging design material
[1960s-1970s]Black and white artwork and mock-up using older packaging.
SA/PKC/PRO/1/2/1/48
![SA_PKC_PRO_1_2_1_48.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_48.1hr.jpg)
Sainsbury's Caramel Wafers packaging black and white artwork
[1960s-1970s]SA/PKC/PRO/1/2/1/55
![SA_PKC_PRO_1_2_1_55hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_55hr.jpg)
Sainsbury's 16 Vanilla Filled Wafers packaging mock-up
[1960s]SA/PKC/PRO/1/2/1/56
![SA_PKC_PRO_1_2_1_56hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_56hr.jpg)
Sainsbury's Choc Filled Fingers packaging mock-up
[1960s]SA/PKC/PRO/1/2/1/57
![SA_PKC_PRO_1_2_1_57hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_57hr.jpg)
Sainsbury's Teatime Dainties packaging design material
[1960s-c. 1972]Proof[?] and mock-up.
SA/PKC/PRO/1/2/1/62
![SA_PKC_PRO_1_2_1_62.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_62.1hr.jpg)
Sainsbury's Chocolate Wheels packaging mock-ups
[1960s]SA/PKC/PRO/1/2/1/63
![SA_PKC_PRO_1_2_1_63.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_63.1hr.jpg)
Sainsbury's Snax packaging design material
[1960s]-1978Copy of artwork, Ogilvy & Mather Ltd. artwork for advertisement, and proof (stamped on back by Design Studio Progressing and Services Dept., signed as approved by K. Brackenborough and dated 30/6/78).
SA/PKC/PRO/1/2/1/64
![SA_PKC_PRO_1_2_1_64.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_64.1hr.jpg)
Sainsbury's Coffee Cup Fancies packaging black and white artwork
[1960s]SA/PKC/PRO/1/2/1/65
![SA_PKC_PRO_1_2_1_65.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_65.1hr.jpg)
Sainsbury's Savoury Crackers packaging copy of artwork
[1960s]SA/PKC/PRO/1/2/1/67
![SA_PKC_PRO_1_2_1_67hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_2_1_67hr.jpg)
Product packaging design material for cakes, fruit pies and puddings
[1960s-1980s]SA/PKC/PRO/1/3/1
Sainsbury's Lemon Pie Filling Mix, Sainsbury's Lemon Meringue Pie Mix packaging design material
[1960s-1970s]Black and white artwork, copies of artwork, mock-ups and out-turn sample[?].
SA/PKC/PRO/1/3/1/6
![SA_PKC_PRO_1_3_1_6.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_6.1hr.jpg)
Sainsbury's Gooseberry Tarts packaging black and white artwork
[1960s]SA/PKC/PRO/1/3/1/9
![SA_PKC_PRO_1_3_1_9hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_9hr.jpg)
Sainsbury's Party Cake packaging design material
[1960s]Out-turn sample[?] and black and white artwork.
SA/PKC/PRO/1/3/1/14
![SA_PKC_PRO_1_3_1_14.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_14.1hr.jpg)
Sainsbury's Chocolate Eclairs packaging mock-up
[1960s]SA/PKC/PRO/1/3/1/23
![SA_PKC_PRO_1_3_1_23.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_23.1hr.jpg)
Sainsbury's Swiss Rolls packaging design material
[1960s-1970s]Mock-ups and black and white artwork.
SA/PKC/PRO/1/3/1/26
![SA_PKC_PRO_1_3_1_26.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_26.1hr.jpg)
Sainsbury's Ginger Cake packaging design material
[1960s-1970s]Proof and out-turn samples[?].
SA/PKC/PRO/1/3/1/31
![SA_PKC_PRO_1_3_1_31.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_31.1hr.jpg)
Sainsbury's cake label mock-ups
[1960s]Mock-ups of labels for Sainsbury's Rich Fruit Cake, Sainsbury's Genoa Cake, Sainsbury's Sultana Cake, Sainsbury's Cherry Cake, Sainsbury's Madeira Cake and Sainsbury's Ginger Cake.
SA/PKC/PRO/1/3/1/33
![SA_PKC_PRO_1_3_1_33hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_33hr.jpg)
Sainsbury's All Butter Walnut Sandwich packaging black and white artwork
[1960s]SA/PKC/PRO/1/3/1/37
![SA_PKC_PRO_1_3_1_37.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_37.1hr.jpg)
Sainsbury's Coconut Cup Cakes packaging design material
[1960s-1970s]Design concepts and black and white artwork.
SA/PKC/PRO/1/3/1/48
![SA_PKC_PRO_1_3_1_48.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_48.1hr.jpg)
Sainsbury's Madeira Cake packaging design material
[1960s]Out-turn sample attached to memorandum to Design Studio regarding price change, and copy of artwork.
SA/PKC/PRO/1/3/1/52
![SA_PKC_PRO_1_3_1_52.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_52.1hr.jpg)
Sainsbury's Butter Sponge Jam Pudding packaging design material
[1960s-1970s]Black and white artwork and mock-up.
SA/PKC/PRO/1/3/1/59
![SA_PKC_PRO_1_3_1_59.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_59.1hr.jpg)
Sainsbury's Butter Sponge Syrup Pudding, Sainsbury's Ginger Sponge Syrup Pudding packaging design material
[1960s-1970s]Black and white artwork and mock-ups.
SA/PKC/PRO/1/3/1/60
![SA_PKC_PRO_1_3_1_60.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_60.1hr.jpg)
Sainsbury's Chocolate Pudding with Chocolate Sauce, Sainsbury's Chocolate Pudding packaging design material
[1960s]Mock-up and black and white artwork.
SA/PKC/PRO/1/3/1/61
![SA_PKC_PRO_1_3_1_61.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_61.1hr.jpg)
Sainsbury's Mixed Fruit Pudding packaging black and white artwork
[1960s]SA/PKC/PRO/1/3/1/62
![SA_PKC_PRO_1_3_1_62hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_62hr.jpg)
Sainsbury's Date & Sultana Cake packaging design concept
[1960s]SA/PKC/PRO/1/3/1/69
![SA_PKC_PRO_1_3_1_69hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_69hr.jpg)
Sainsbury's Flaky Slice with Delicious Jam and Vanilla Filling black and white artwork
[1960s]SA/PKC/PRO/1/3/1/83
![SA_PKC_PRO_1_3_1_83hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_83hr.jpg)
Sainsbury's Luxury Swiss Roll with Coffee Flavoured Filling packaging design material
[1960s]Mock-up and black and white artwork.
SA/PKC/PRO/1/3/1/84
![SA_PKC_PRO_1_3_1_84.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_84.1hr.jpg)
Sainsbury's Luxury Swiss Roll with Chocolate Flavoured Filling packaging mock-up
[1960s]SA/PKC/PRO/1/3/1/85
![SA_PKC_PRO_1_3_1_85hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_85hr.jpg)
Sainsbury's Luxury Swiss Roll with Jam Filling packaging mock-ups
[1960s]SA/PKC/PRO/1/3/1/86
![SA_PKC_PRO_1_3_1_86.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_86.1hr.jpg)
Sainsbury's Swiss Roll with Jam & Vanilla Filling packaging black and white artwork
[1960s]SA/PKC/PRO/1/3/1/87
![SA_PKC_PRO_1_3_1_87hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_87hr.jpg)
Sainsbury's Milk Choc Covered Swiss Roll packaging mock-up
[1960s]SA/PKC/PRO/1/3/1/94
![SA_PKC_PRO_1_3_1_94hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_94hr.jpg)
Sainsbury's Chocolate covered Eclairs packaging mock-up
[1960s]SA/PKC/PRO/1/3/1/97
![SA_PKC_PRO_1_3_1_97hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_97hr.jpg)
Sainsbury's Split Sponge Bar with Buttercream and Jam Filling packaging design material
[1960s]Mock-ups, black and white artwork and out-turn samples[?].
SA/PKC/PRO/1/3/1/102
![SA_PKC_PRO_1_3_1_102.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_102.1hr.jpg)
Sainsbury's Christmas Pudding packaging design material
[1960s-1970s]Black and white artwork and older[?] label.
SA/PKC/PRO/1/3/1/108
![SA_PKC_PRO_1_3_1_108.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_108.1hr.jpg)
Sainsbury's Blancmange Powder packaging design material
[1960s]Mock-up and black and white artwork.
SA/PKC/PRO/1/3/1/118
![SA_PKC_PRO_1_3_1_118.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_118.1hr.jpg)
Sainsbury's Apricot Pudding label mock-ups
[1960s-1970s]SA/PKC/PRO/1/3/1/125
![SA_PKC_PRO_1_3_1_125.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_125.1hr.jpg)
Sainsbury's Treacle Sponge Pudding label mock-ups
[1960s-1970s]SA/PKC/PRO/1/3/1/126
![SA_PKC_PRO_1_3_1_126.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_126.1hr.jpg)
Images of various fruit pies and tarts to be used on packaging
[1960s]Includes transparencies of Sainsbury's Gooseberry Tart and other unidentified products.
SA/PKC/PRO/1/3/1/131
![SA_PKC_PRO_1_3_1_131.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_3_1_131.1hr.jpg)
Product packaging design material for confectionery and snacks
[1960s-1980s]SA/PKC/PRO/1/4/1
Sainsbury's Butterscotch packaging mock-up
[1960s]SA/PKC/PRO/1/4/1/12
![SA_PKC_PRO_1_4_1_12.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_4_1_12.1hr.jpg)
Sainsbury's Potato Chips Salt and Vinegar Flavoured, Sainsbury's Salt & Vinegar Flavoured Potato Crisps, Sainsbury's Salt and Vinegar Flavour Potato Crisps packaging design material
[1960s-1980s]Black and white artwork and design concept.
SA/PKC/PRO/1/4/1/16
![SA_PKC_PRO_1_4_1_16.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_4_1_16.1hr.jpg)
Sainsbury's Dolly Mixture packaging design material
[1960s-c. 1970]Black and white artwork and mock-up.
SA/PKC/PRO/1/4/1/19
![SA_PKC_PRO_1_4_1_19.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_4_1_19.1hr.jpg)
Sainsbury's Fruit Eclairs packaging mock-up
[1960s-1980s]SA/PKC/PRO/1/4/1/21
![SA_PKC_PRO_1_4_1_21hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_4_1_21hr.jpg)
Sainsbury's Wilko Japs packaging mock-up
[1960s]A Sainsbury's Mini Jellies packet has been used.
SA/PKC/PRO/1/4/1/30
![SA_PKC_PRO_1_4_1_30.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_4_1_30.1hr.jpg)
Sainsbury's Buttons packaging black and white artwork
[1960s-1970s]Designs by Leonard Beaumont.
SA/PKC/PRO/1/4/1/33
![SA_PKC_PRO_1_4_1_33.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_4_1_33.1hr.jpg)
Sainsbury's Devon Toffee packaging black and white artwork
1960sSA/PKC/PRO/1/4/1/45
![SA_PKC_PRO_1_4_1_45hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_4_1_45hr.jpg)
Sainsbury's Peanut Brittle packaging out-turn samples[?]
[1960s-1970s]Includes mock up and packaging for Sainsbury's Peanut Brittle.
SA/PKC/PRO/1/4/1/48
![SA_PKC_PRO_1_4_1_48.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_4_1_48.1hr.jpg)
Sainsbury's Fruity Crisp packaging black and white artwork
[1960s]SA/PKC/PRO/1/4/1/52
![SA_PKC_PRO_1_4_1_52hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_4_1_52hr.jpg)
Unidentified decorative packaging design material
[1960s-1970s]Mock-ups and black and white artwork for decorative additions to packaging. It is unclear how these were intended to be used, however one example appears in SA/PKC/PRO/1/4/1/38.
SA/PKC/PRO/1/4/1/54
![SA_PKC_PRO_1_4_1_54.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_4_1_54.1hr.jpg)
Product packaging design material for cooked and prepared meats and savoury pies
[1960s-1980s]SA/PKC/PRO/1/5/1
Sainsbury's Chopped Ham Roll packaging design material
[1960s-1970s]Older labels, mock-up, out-turn samples[?], design brief and note to Design Studio.
SA/PKC/PRO/1/5/1/1
![SA_PKC_PRO_1_5_1_1.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_5_1_1.1hr.jpg)
Sainsbury's Steak & Kidney Pudding, Sainsbury's Steak & Kidney Pudding in Thick Gravy Family Size packaging design material
[1960s-c. 1974]Includes design and mock up of packaging for Sainsbury's Steak and Kidney Pudding Steak and Kidney Pudding in thick gravy family size.
SA/PKC/PRO/1/5/1/2
![SA_PKC_PRO_1_5_1_2.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_5_1_2.1hr.jpg)
Sainsbury's Shepherd's Pie packaging design material
[1960s-1970s]Mock-ups and out-turn samples[?].
SA/PKC/PRO/1/5/1/5
![SA_PKC_PRO_1_5_1_5.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_5_1_5.1hr.jpg)
Sainsbury's Smoked Collar Roll packaging mock-up[?]
[1960s]Includes JS Sainsbury's Tendersweet logo.
SA/PKC/PRO/1/5/1/7
![SA_PKC_PRO_1_5_1_7hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_5_1_7hr.jpg)
Sainsbury's Small Pork Sausages packaging design material
[1960s-1970s]Black and white artwork and design concept. Also includes labels for Sainsbury's Pork Sausages and Sainsbury's Pork & Beef Sausages.
SA/PKC/PRO/1/5/1/8
![SA_PKC_PRO_1_5_1_8.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_5_1_8.1hr.jpg)
Sainsbury's Chicken & Ham Pie, Sainsbury's Chicken & Ham Pie with Short Pastry packaging design material
[1960s-1970s]Mock-up, black and white artwork and out-turn samples[?].
SA/PKC/PRO/1/5/1/9
![SA_PKC_PRO_1_5_1_9.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_5_1_9.1hr.jpg)
Sainsbury's Steak and Kidney Pie packaging design material
1960s-1970sIncludes design briefs, designs, mock ups, images and packaging for Sainsbury's Steak and Kidney Pie and also includes large Steak and Kidney Pie.
SA/PKC/PRO/1/5/1/15
![SA_PKC_PRO_1_5_1_15.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_5_1_15.1hr.jpg)
Sainsbury's Smoked Picnic Shoulder packaging design material
1960s-1970sIncludes mock ups of packaging for Sainsbury's Smoked Picnic Shoulder. Also includes JS Sainsbury's Tendersweet logo.
SA/PKC/PRO/1/5/1/21
![SA_PKC_PRO_1_5_1_21hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_5_1_21hr.jpg)
Sainsbury's Steak Pie packaging design material
1960s-1970sIncludes designs of packaging for Sainsbury's Steak Pie.
SA/PKC/PRO/1/5/1/23
![SA_PKC_PRO_1_5_1_23.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_5_1_23.1hr.jpg)
Sainsbury's Cornish Twists packaging design material
1960s-1970sIncludes designs and mock up of label for Sainsbury's Cornish Twists.
SA/PKC/PRO/1/5/1/25
![SA_PKC_PRO_1_5_1_25.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_5_1_25.1hr.jpg)
Sainsbury's Tendersweet packaging design material
1960s-1970sIncludes mock ups of labels and packaging for JS Sainsbury's Tendersweet logo. This packaging was used for cooked foods generally such as bacon. Includes descriptions such as Quality, Freshness,...
SA/PKC/PRO/1/5/1/28
![SA_PKC_PRO_1_5_1_28.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_5_1_28.1hr.jpg)
Sainsbury's 2 Cornish Pasties packaging design material
1960s-1970sIncludes mock up of label for Sainsbury's 2 cornish pasties.
SA/PKC/PRO/1/5/1/30
![SA_PKC_PRO_1_5_1_30hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_5_1_30hr.jpg)
Sainsbury's Bacon and Egg Pie packaging design material
1960s-1970sIncludes mock up of packaging for Sainsbury's Bacon and Egg Pie.
SA/PKC/PRO/1/5/1/33
Sainsbury's Smoked Ham Sausage packaging design material
1960sIncludes mock ups of labels for Sainsbury's Smoked Ham Sausage.
SA/PKC/PRO/1/5/1/52
![SA_PKC_PRO_1_5_1_52.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_5_1_52.1hr.jpg)
Sainsbury's Mini Pork Sausages packaging design material
1960sIncludes designs of packaging for Sainsbury's Mini Pork Sausages.
SA/PKC/PRO/1/5/1/54
![SA_PKC_PRO_1_5_1_54hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_5_1_54hr.jpg)
Sainsbury's Pork Sausages packaging design material
1960sIncludes designs of packaging for Sainsbury's Pork Sausages.
SA/PKC/PRO/1/5/1/55
![SA_PKC_PRO_1_5_1_55hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_5_1_55hr.jpg)
Sainsbury's Pork and Beef Sausage Meat packaging design material
1960sIncludes design of packaging for Sainsbury's Pork and Beef Sausage Meat.
SA/PKC/PRO/1/5/1/58
![SA_PKC_PRO_1_5_1_58hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_5_1_58hr.jpg)
Sainsbury's Savoury Sausage Rolls packaging design material
1960sIncludes designs of packaging for Sainsbury's Savoury Sausage Rolls.
SA/PKC/PRO/1/5/1/60
![SA_PKC_PRO_1_5_1_60.1hr.jpg](https://d1nvj7b44vmgv4.cloudfront.net/w500/pkc/SA_PKC_PRO_1_5_1_60.1hr.jpg)