Long Read
Eggs-traordinary
Did you know that Sainsbury’s once sold eggs packed loose in paper bags? It’s no yolk! Crack open this article to find out much more about the fascinating history of this everyday food.
Photo Story
Creating Cornflakes
A look at the process to make Sainsbury's iconic Cornflakes in 1968 through the photographs of Brian Shuel.
Long Read
Cereal Story
The evolution of breakfast cereal has been fascinating. There were healthier bran-based cereals as well as sugary selection trying to win nation’s heart via their taste buds over the years.
Quick Read
Cooking at Sainsbury's
In 1978, Sainsbury’s published Cooking for Christmas by Josceline Dimbleby – and what seemed at first to be a modest checkout-aisle title became the foundation of a publishing series phenomenon. Rodah Mohamed writes about the development of the Sainsbury's cookery book range here.
Long Read
Bringing Home the Bacon
Sainsbury’s has sold bacon for nearly its entire history, and for much of this time it was one of the company’s most important products. Read this meaty article to learn more.
Long Read
Research Ideas
Interested in using the Sainsbury Archive for a research project but unsure where to start? Explore some themes selected by leading retail historian Peter Scott here.
Long Read
Cheese it! A history of cheese at Sainsbury's
Cheese has been a key product of Sainsbury's since its early days as a dairy shop. We look at the story of cheese at Sainsbury's over the years.
Long Read
What gives each Sainsbury's store its distinctive flavour?
We handed over the archive to two researchers into public art, Lisa Brown and Mark Bessoudo, to see what they made of our collection.
Quick Read
Dried, Frozen or canned
Have a look at some of the different Own Label vegetable packaging
Quick Read
Store Highlight: Camden Town
The first supermarket to be listed by Historic England, here we look at the history of the branch which opened in late 1988.
Quick Read
Tea and Biscuits
We take a look at a selection of packaging of our favourite teatime treats from the 1960s and 70s
Long Read
Packaging Design Files
The Sainsbury Archive contains thousands of items created during the product packaging design process from the 1960s onwards. Many can now be viewed online, providing a great source of information and inspiration. See what there is and how to delve into it here.
Video Story
Archive Talk: History of Self-Service at Sainsbury's
Listen to Archivist, Allison Foster, give a talk about the revolution in British shopping habits.
Quick Read
Store Highlight: Coldhams Lane, Cambridge
Coldhams Lane, Cambridge was Sainsbury’s first ‘edge of town’ supermarket – a key milestone in store planning. It was also the first branch with its own petrol station. Go back to 1974 and see more here.
Long Read
The Story of the Car Park
The car park has been a major feature of Sainsbury's stores for the last 50 years and beyond. We look at the story of how the car park developed over time.
Video Story
Archive Talk: The History of Savacentre
Listen to Archivist, Allison Foster, give a talk about Sainsbury's answer to the hypermarket
Quick Read
Pet Products
Sainsbury’s has sold cat and dog food for over 60 years, so even the choosiest of pets should find something they like in this overview.