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Image of Coventry (possibly Smithford Street?) staff behind cheese counter

1939

The sleeve is labelled "1939 Possibly Smithford Street, before closure in 1939". The photograph alternatively could be from Trinity Street branch. The photograph was reproduced in 'JS Journal' October...

SA/BRA/7/C/34/1/1

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Image of Coventry (possibly Smithford Street?) staff behind cheese counter

Image of exterior of Thoroughgood's branch at Smithford Street, Coventry before its conversion to a Sainsbury's

[c. 1936]

This branch was one of a chain of shops which Sainsbury's acquired when it went bankrupt in 1936. The Coventry branch was one of nine retained by Sainsbury's in the Midlands; those furthest from the...

SA/BRA/7/C/34/1/3

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Image of exterior of Thoroughgood's branch at Smithford Street, Coventry before its conversion to a Sainsbury's

"Why not shop at Sainsbury's this week-end?" (Coventry branch) newspaper advertisement

23 Apr [1937]

Published in the Midland Daily Telegraph.

SA/MARK/ADV/1/1/1/1/1/27/32

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"Why not shop at Sainsbury's this week-end?" (Coventry branch) newspaper advertisement

"Since 1869 J. Sainsbury has continuously enjoyed a reputation for supplying the Finest Butter in the World at Lowest Market Prices" (Coventry branches) newspaper advertisement

1 Dec 1938

Published in the Midland Daily Telegraph. A note in the volume suggests the advert costed £11.5s.

SA/MARK/ADV/1/1/1/1/1/27/83

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"Since 1869 J. Sainsbury has continuously enjoyed a reputation for supplying the Finest Butter in the World at Lowest Market Prices" (Coventry branches) newspaper advertisement

"Millions!" newspaper advertisement

26 Feb 1937

'Millions!' Lowest prices advert, 1937. Includes the text: 'Millions! must be found to balance the Budget, but - Millions balance the Household Budget by always Shopping at Sainsbury's who sell The...

SA/MARK/ADV/1/1/1/1/1/6/18/162

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"Millions!" newspaper advertisement

"To Improve the Nation's Health..." newspaper advertisement

5 Mar 1937

'To Improve the Nation's Health' butter, bacon and cheese advert, 1937. Includes the text: 'To Improve the Nation's Health insist upon the best. In other words - shop at Sainsbury's where the best...

SA/MARK/ADV/1/1/1/1/1/6/18/170

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"To Improve the Nation's Health..." newspaper advertisement

"If you can't keep a secret, Tell your friends where you buy the very finest butter, bacon and cheese…" (Coventry branch) newspaper advertisement

16 Apr 1937

Published in the Midland Daily Telegraph.

SA/MARK/ADV/1/1/1/1/1/27/30

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"If you can't keep a secret, Tell your friends where you buy the very finest butter, bacon and cheese…" (Coventry branch) newspaper advertisement

"Everyone in the Midlands likes a good Pork Sausage" newspaper advertisement

12 Mar 1937

'Everyone in the Midlands likes a good Pork Sausage' advert, 1937. Includes strapline 'Sainsbury's Pork Sausages are London's favourite dish'. Also includes an advert for 'Additional Counter Staff....

SA/MARK/ADV/1/1/1/1/1/6/18/187

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"Everyone in the Midlands likes a good Pork Sausage" newspaper advertisement

"The Housewives' Idea of a Perfect Shop" newspaper advertisement

19 Mar 1937

'The Housewives' Idea of a Perfect Shop' advert, 1937. Includes the strapline 'Cleanliness, Quality, Value. 16 ozs to the LB. Courtesy'. Banches mentioned: Coventry (60, Smithford Street). Includes...

SA/MARK/ADV/1/1/1/1/1/6/18/198

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"The Housewives' Idea of a Perfect Shop" newspaper advertisement

Image of "Three Little Pigs Went To Sainsbury's" advertisement

1939

Image of advertisement from Midland Daily Telegraph for pork sausages, brawn and pork pies at Trinity Street and Smithford Street, Coventry branches. The image was used in JS Journal April 1982.

SA/MARK/ADV/IMA/3/2/2/1

SA/MARK/ADV/IMA/3/2/2/1 - Image of "Three Little Pigs Went To Sainsbury's" advertisement
Image of "Three Little Pigs Went To Sainsbury's" advertisement

Image of exterior of Thoroughgood's branch at Smithford Street, Coventry before its conversion to a Sainsbury's

[c. 1936]

This branch was one of a chain of shops which Sainsbury's acquired when it went bankrupt in 1936. The Coventry branch was one of nine retained by Sainsbury's in the Midlands; those furthest from the...

SA/BRA/7/C/34/1/2

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Image of exterior of Thoroughgood's branch at Smithford Street, Coventry before its conversion to a Sainsbury's

"Sainsbury's Hand-Raised Pies 1/- per lb are delicious..." newspaper advertisements, [c. 1937]

[c. 1937]

18 copies of newspaper advertisement featuring the copy "Sainsbury's Hand-Raised Pies 1/- per lb are delicious...The freshness of every pie is guaranteed. J. Sainsbury where shopping is a joy - and...

SA/MARK/ADV/1/1/1/1/1/25

"Sainsbury's Hand-Raised Pies 1/- per lb are delicious..." newspaper advertisements, [c. 1937]

"Don't Gamble with health or the housekeeping purse. Sainsbury's is a Safe Bet…" (Smithford Street, Coventry branch) newspaper advertisement

14 May [1937]

Published in the Midland Daily Telegraph.

SA/MARK/ADV/1/1/1/1/1/27/103

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"Don't Gamble with health or the housekeeping purse. Sainsbury's is a Safe Bet…" (Smithford Street, Coventry branch) newspaper advertisement

"Lower Prices. Genuine Canterbury Lamb" (Coventry branch) newspaper advertisement

9 Apr [1937]

Published in the Midland Daily Telegraph.

SA/MARK/ADV/1/1/1/1/1/27/15

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"Lower Prices. Genuine Canterbury Lamb" (Coventry branch) newspaper advertisement

"Now Arriving - New Season's Lamb" (Coventry branches) newspaper advertisement

5 Jan 1939

Published in the Midland Daily Telegraph.

SA/MARK/ADV/1/1/1/1/1/27/92

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"Now Arriving - New Season's Lamb" (Coventry branches) newspaper advertisement

"English new laid eggs" (Coventry branches) newspaper advertisement

9 Feb [1939]

Published in the Midland Daily Telegraph.

SA/MARK/ADV/1/1/1/1/1/27/97

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"English new laid eggs" (Coventry branches) newspaper advertisement

"It's always raining "Pennies from Heaven" at Sainsbury's" (Coventry branch) newspaper advertisement

2 Apr [1937]

Published in the Midland Daily Telegraph. The advertisement is presumably a reference to the 1936 film and song "Pennies from Heaven".

SA/MARK/ADV/1/1/1/1/1/27/8

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"It's always raining "Pennies from Heaven" at Sainsbury's" (Coventry branch) newspaper advertisement

"These Little Pigs went to Sainsbury's…" (Coventry branches) newspaper advertisement

18 Jan [1939]

Published in the Midland Daily Telegraph.

SA/MARK/ADV/1/1/1/1/1/27/93

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"These Little Pigs went to Sainsbury's…" (Coventry branches) newspaper advertisement

"Since 1869 J. Sainsbury has continuously enjoyed a reputation for supplying the Finest Butter in the World at Lowest Market Prices" (Coventry branches) newspaper advertisement

19 Jan [1939]

Published in the Midland Daily Telegraph.

SA/MARK/ADV/1/1/1/1/1/27/94

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"Since 1869 J. Sainsbury has continuously enjoyed a reputation for supplying the Finest Butter in the World at Lowest Market Prices" (Coventry branches) newspaper advertisement

"No advance in bacon prices" (Coventry branches) newspaper advertisement

2 Feb [1939]

Published in the Midland Daily Telegraph.

SA/MARK/ADV/1/1/1/1/1/27/96

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"No advance in bacon prices" (Coventry branches) newspaper advertisement

"No advance in butter prices" (Coventry branches) newspaper advertisement

16 Feb 1939

Published in the Midland Daily Telegraph.

SA/MARK/ADV/1/1/1/1/1/27/98

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"No advance in butter prices" (Coventry branches) newspaper advertisement