Watford (19/21 The Parade, High Street)

Photograph showing Sainsbury's Watford (19-21 The Parade, High Street) branch with the staff standing outside the branch during Watford Shopping Week in October 1928. The names of some of the staff...

SA/BRA/7/W/12/1/18

Photograph showing Sainsbury's branch at 5 (later renumbered 21) The Parade, Watford with a display of poultry hung up outside the shop for Christmas. Five members of staff can also be seen posed...

SA/BRA/7/W/12/1/2

Photograph of 19-21 The Parade, Watford branch following the installation of a new shop front. The original shop at number 21 is on the left, number 19 on the right was a later extension to the...

SA/BRA/7/W/12/1/25

Photograph labelled "H. Weston" and "Watford" - showing a delivery cyclist (presumably H. Weston is the name of the cyclist). The labelling suggests he was from Watford branch (probably the branch at...

SA/BRA/7/W/12/1/27

Photograph showing a display to promote sausages at 21 The Parade (originally numbered 5 The Parade), High Street, Watford branch featuring a spectacular archway made of sausage packs. There are...

SA/BRA/7/W/12/1/6

Photograph showing Sainsbury's Watford branch with a display of various products in the window for Christmas. In the window can be seen various meats (including hams and bacon) and various cheeses...

SA/BRA/7/W/12/1/7

Photograph with caption "Mr. Mann. Customers from Edgware. Xmas 1913" showing an employee helping two customers outside the shop. The caption perhaps intends to draw attention to the relatively long...

SA/BRA/7/W/12/1/8

Great sale of Bacon, newspaper advert from The West Herts and Watford Observer, 1st April 1911. J.Sainsbury's, 5, The Parade, High Street, Watford. 'Superior Quality Breakfast Bacon. Prices included.

SA/MARK/ADV/1/1/1/1/1/6/1/76

Newspaper advert from the West Herts and Watford Observer, May 13th, 1911. 'Residents are invited to inspect the ideal conditions under which the goods are displayed and handled. For over 40 years...

SA/MARK/ADV/1/1/1/1/1/6/1/94

Newspaper advert from the West Herts and Watford Observer, 1st April, 1911. 'Great sale of Bacon at J. Sainsbury's Provision Stores, 5 The Parade, High Street, Watford. Superior quality breakfast...

SA/MARK/ADV/1/1/1/1/1/6/1/99

Photograph showing the interior of 5 (later renumbered 21) The Parade, Watford branch, with staff.

SA/BRA/7/W/12/1/1

Photograph showing Sainsbury's taking part in a parade for the Watford Horse Show in 1919. There are two drivers with a "J. Sainsbury" trap (small carriage) numbered 194 presumably from the local...

SA/BRA/7/W/12/1/17

Photograph showing Sainsbury's Watford (19-21 The Parade, High Street) branch during Watford Shopping Week in October 1928. The caption explains that the branch won first prize in the provisions and...

SA/BRA/7/W/12/1/19

Photograph showing an employee, presumably from the Sainsbury's branch at 21 The Parade (originally numbered 5 The Parade), High Street, Watford promoting Crelos Margarine (Sainsbury's own-brand). She...

SA/BRA/7/W/12/1/4

Letter from John Benjamin Sainsbury to Mr. Tupman, manager of Watford, congratulating Mr. Tupman on his enterprise in entering three representatives in the Trademen's Skating Carnival 1911, asking him...

SA/EMP/SOC/1/7

Newspaper advert , Substantial Reduction in the price of Bacon, everyone should visit J. Sainsbury's the ideal stores. 'Special Line , mild cured Breakfast Bacon'. 'Whole or Half side', 'Prime Back',...

SA/MARK/ADV/1/1/1/1/1/6/1/79

Newspaper advert from The West Herts and Watford Observer for Saturday December 18, 1909. 'J.Sainsbury's, High Street, Watford'. 'Bargain Lines', 'Rich Dairy Butter, exceptional quality', 'Mild Cured...

SA/MARK/ADV/1/1/1/1/1/6/1/80

Newspaper advert from a Watford paper, Saturday, 28th November, 1914. 'J.Sainsbury's Special Christmas Gift. A highly finished coloured war plate, artistically designed and suitable for framing,...

SA/MARK/ADV/1/1/1/1/1/6/2/89

Large newspaper advert with picture of a waitress. Lists of products on offer with weights and prices under the headings - Cooked Meats (includes Smoked Sausages, Brisket Fowls, Tongue and Pies),...

SA/MARK/ADV/1/1/1/1/1/6/3/43

Indexed account book detailing the costs of fitting out and refurbishing J. Sainsbury branches and other properties. There is a detailed listing of payments for raw materials and services for each...

SA/BRA/2/1/3/3

Photograph showing a window display of tea. The display includes a hand-made "Sains-berry" trade mark (described as "The Mark of Superiority") and placards "Sainsbury's Tea like Sainsbury's Butter...

SA/BRA/7/W/12/1/10

Photograph showing Sainsbury's Watford (21 The Parade, High Street) branch with a display of poultry (including turkeys) hung up outside the shop for Christmas. There are three members of staff...

SA/BRA/7/W/12/1/21

Photograph of the Parade, High Street, Watford including the former Sainsbury's branch at number 19-21 in the foreground after it had closed. Signs in the window direct customers to the new branch at...

SA/BRA/7/W/12/1/26

Photograph showing a window display of tea. The display includes a hand-made "Sains-berry" trade mark (described as "The Mark of Superiority") and placards "Sainsbury's Tea like Sainsbury's Butter...

SA/BRA/7/W/12/1/9

Newspaper advert for the Grand opening of the new extension, Sainsbury's, 5 The Parade, High Street, Watford. Free offers of Plum Jam and Best Sugar with purchases of 'Overweight Margarine' and tea....

SA/MARK/ADV/1/1/1/1/1/6/1/81

Newspaper advert from the West Herts and Watford Observer, May 6th 1911, offering cheaper bacon at the Watford High Street store. '1,500 Sides, about 56lbs each, Half or whole side, per lb 7d. Prime...

SA/MARK/ADV/1/1/1/1/1/6/1/87

'J. Sainsbury's Provision Stores, 5 The Parade, High Street, Watford. 22nd October 1919'. Letter offers 'an unusually fine display of the choicest quality Fowls and Ducks on 24th and 25th Oct 1919....

SA/MARK/ADV/1/1/1/1/1/6/2/185

Includes wages, cash taken, housekeeping and sundries expenses. According to catalogue information is from Watford branch.

SA/BR/22/W/13/4

Photograph showing a window display of tea. The display includes a hand-made "Sains-berry" trade mark (described as "The Mark of Superiority"). There are three different teas promoted: "J.S. Quality...

SA/BRA/7/W/12/1/11

Photograph showing a window display promoting Sainsbury's own-brand margarine "Crelos". An address is stamped on the back "5 The Parade, Watford" - possibly this is the address of the photographer or...

SA/BRA/7/W/12/1/13

Photograph showing three of Sainsbury's employees promoting Sainsbury's during Watford Shopping Week in October 1928. The employees seem to be also shown on SA/BRA/7/W/12/2/18 so are presumably from...

SA/BRA/7/W/12/1/20

Photograph showing Sainsbury's Watford (21 The Parade, High Street) branch decorated for the Silver Jubilee of the reign of King George V. There is a banner with an image of the King and Queen.

SA/BRA/7/W/12/1/22

Photograph of May Brown who worked at Watford (it is not specified whether it was the branch at 19-21 The Parade or 222 St Albans Road) from 1961 (or 1951?) to 1966.

SA/BRA/7/W/12/1/23

Includes name of manager, E. Tupman.

SA/MARK/ADV/1/1/1/1/1/13/82

Printed newspaper advert from The West Herts and Watford Observer for J. Sainsbury's High Street Watford, advertising Bargain Lines, Rich Dairy Butter price per pound, Mild Cured Hams for Christmas...

SA/MARK/ADV/1/1/1/1/1/6/1/17

Easter advert for J. Sainsbury's, High Street, Watford Grand Easter Display. '500 plump young Fowls', '100 superior quality grass-fed Lambs', '1000 choice mild-cured Hams', '1000 Picnic Hams',...

SA/MARK/ADV/1/1/1/1/1/6/1/75

Newspaper advert from The Watford Observer, Saturday, 5th December, 1914. 'J. Sainsbury's Peat Smoke Bacon. Has no equal for Quality and Flavour, and commands the Largest Sale in the Kingdom....

SA/MARK/ADV/1/1/1/1/1/6/2/102

Correspondence from Mr J. B. Sainsbury and George Sainsbury to individual branches regarding bonuses for branch management and Christmas, stock ordering, tea, biscuits, special offers and staff. ...

SA/BRA/3/1/3/1

Photograph showing a window display promoting Sainsbury's own-brand margarine "Crelos". An address is stamped on the back "5 The Parade, Watford" - possibly this is the address of the photographer or...

SA/BRA/7/W/12/1/12

Photograph labelled "C. Harris", presumably the name of the delivery driver depicted with his horse and trap outside Watford branch. In the background there can also be seen a man on the left who...

SA/BRA/7/W/12/1/14