Image of 25 Calderwood Street, Woolwich branch: customers entering the store on opening day

Photograph showing the first customers entering the store, with chairman J.D. Sainsbury and the branch manager at the door to greet customers. The photograph appears in 'JS Journal' May 1973 as part of an article about the preparations for opening with the caption "By 9.30, incredibly, everything is ready. The queue of customers stretches dozens of yards down the road. Some of them have been waiting for over an hour. JD Sainsbury (right) steps forward with the manager. Edward Ricketts (left) and at last the branch is in business". Photograph by Brian Shuel (reference SSA8 frame 19).