"Cola" television commercial

Television commercial (20 seconds) promoting Sainsbury's Diet Classic Cola, featuring a Sainsbury’s store manager ‘Frank Wilkins’ (presumably a fictional character played by an actor).

The advertisement is part of a series of three television commercials which promote Sainsbury’s own-brand products featuring ‘Frank Wilkins’ - who is very enthusiastic about the products he sells. A lack of any other references to this series of commercials has been found so it is unclear whether they were actually broadcast on television or not.

The advert relates to Sainsbury’s Diet Classic Cola winning a taste test by Best magazine, as an example of an award-winning product. It shows Frank Wilkins and his family celebrating the award. He has a champagne glass tower (but using Classic Cola instead).