Television commercial (30 seconds) depicting a jogger, and promoting healthy foods available at Sainsbury's - 'There's a health food store in your neighbourhood...". Mentions rice, beans, pulses, fruit juices, water, mueslis, yogurts, wholewheat pasta, low fat milks, low fat sausages, and bath salts. With "Where Good Food Costs You Less" slogan. The commercial was shot partly in Harpenden store and partly in a nearby park.
The advertisement is by Abbott Mead Vickers advertising agency and is one of five commercials in a series broadcast from 1985 on Thames, Television South, Central, Anglia, Granada, Yorkshire, and HTV (ITV stations). JS Journal October 1985 features an article about the commercials.
'Sainsbury's. Where Good Food Costs You Less' c. 1985 series of television commercials
"Jogger" television commercial
- Ref. No: SA/MARK/ADV/1/1/2/3/11/3
- Date: [1985]
- Level: File
- Extent: 1 file
- Access: Open
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