"Sainsbury's market share jumps by one-fifth" draft UNS press release, 02 Mar 1978

Draft press release issued by U.N.S. news service announcing a growth in Sainsbury's market share in groceries from 8.6% to 10.5% during the four weeks to 4 February, according to figures from AGB. This four week period coincided with the first four weeks of Sainsbury's Discount '78 price promotion. (These figures apply to market share in items categorised as groceries only such as canned and packet foods, rather than all food products).