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Press release announcing that "as many families across the UK tighten their belts for a budget conscious January, new research by Mintel Consulting , in partnership with Sainsbury’s, reveals that over seven in 10 (77%) households are still throwing away food unnecessarily, leading to an annual waste bill of £680 per family, according to WRAP." The press release promotes the launch of Sainsbury's "Make Your Roast Go Further" campaign.