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Report on the activities of Sainsbury's home economist speakers and the feedback which they received from the public. Includes statistics on numbers of talks and details of feedback received from the public (including comments on specific products and stores, requests by customers, questions and answers).

Topics featured in the feedback include:
popularity of Creme Brulee advert;
Penny Back scheme;
nutritional labelling;
Buying British;
customer service;
product of the month - Cool Crush range and Pink Lemonade;
comments about various own-brand products;
comments about various individual stores