Image of the breakfast cereals aisle at Providence Place, Maidenhead branch prior to opening
[1980]Image shows Sainsbury's corn flakes on display, SA/PKC/PRO/1/13/2/1/12/2
SA/BRA/7/M/2/20
"A new super Sainsbury's opens at Rugby…" leaflet
[1963]Leaflet promoting a new store opening (13/18 North Street). The cover image is SA/PKC/PRO/3/1/11.
SA/DES/39/3
"Opening at 114 High Road Ilford…a new Super Sainsbury's" leaflet
[1964]Leaflet promoting a new store opening. The cover image is SA/PKC/PRO/3/1/11.
SA/DES/39/4
"Sainsbury's new extension. Open next week" (Aveley) flyer
[1960s]Flyer promoting opening of an extension of 13 Derwent Parade, Aveley store including new frozen foods and household goods departments. The cover image is SA/PKC/PRO/3/1/11.
SA/DES/39/6
"Sainsbury's Wines Spirits and Beers" price list
1968Price list leaflet with prices quoted as at 14 October 1968. Features a sailing ship illustration on the front which was also used on some of Sainsbury's sherry labels (such as...
SA/DES/39/50
"Sainsbury's Wines Spirits and Beers" price list
1968Price list leaflet with prices quoted as at 30 September 1968. Features a sailing ship illustration on the front which was also used on some of Sainsbury's sherry labels (such as...
SA/DES/39/52
"Sainsbury's Wines Spirits and Beers" price list
1969Price list with prices quoted as at 30 September 1969. Features a sailing ship illustration on the front which was also used on some of Sainsbury's sherry labels (such as SA/PKC/PRO/1/18/2/2/6/2).
SA/DES/39/54
"Sainsbury's Wines and Spirits Value" leaflet
1966Price list leaflet with prices quoted as at 14th November 1966. Features a sailing ship illustration on the front which was also used on some of Sainsbury's sherry labels (such as...
SA/DES/39/61
"Sainsbury's Wines Spirits and Beers" price list
[Jul 1969]Price list leaflet with prices quoted as at 21st July 1969. Features a sailing ship illustration on the front which was also used on some of Sainsbury's sherry labels (such as...
SA/DES/39/78
"Opening in West Wickham…a new Super Sainsbury's" leaflet
[1964]Leaflet promoting a new self-service store at Station Road. The photo on the cover is SA/PKC/PRO/3/1/11.
SA/DES/39/117
"Opening at 8/12 Worple Road Wimbledon…a new Super Sainsbury's" leaflet
[1964]Leaflet promoting a new self-service store. The photo on the cover is SA/PKC/PRO/3/1/11.
SA/DES/39/118
"Opening in Bexleyheath…a new Super Sainsbury's" leaflet
[1964]Leaflet promoting a new self-service store at 116 The Broadway. The photo on the cover is SA/PKC/PRO/3/1/11.
SA/DES/39/120
"Opening in Hoe Street…a new Super Sainsbury's" leaflet
[1964]Leaflet promoting a new self-service store at Hoe Street, Walthamstow, London. The photo on the cover is SA/PKC/PRO/3/1/11.
SA/DES/39/123
"Opening in Winchester…a new Super Sainsbury's" leaflet
[1964]Leaflet promoting a new self-service store at Middle Brook Street, Winchester. The photo on the cover is SA/PKC/PRO/3/1/11.
SA/DES/39/124
"A new super Sainsbury's opens in Leicester…" leaflet
[1963]Leaflet promoting a new self-service store at 58-62 Humberstone Gate. It also promotes Tendersweet bacon. The photo on the cover is SA/PKC/PRO/3/1/11.
SA/DES/39/126
"A new super Sainsbury's opens in Reading…" leaflet
[1963]Leaflet promoting a new self-service store at 52-55 Friar Street. It also promotes Tendersweet bacon. The photo on the cover is SA/PKC/PRO/3/1/11.
SA/DES/39/127
"A new super Sainsbury's opens in Shirley…" leaflet
[1963]Leaflet promoting a new self-service store at 1 Park Street. It also promotes Tendersweet bacon. The photo on the cover is SA/PKC/PRO/3/1/11.
SA/DES/39/128
"A new super Sainsbury's opens in Victoria Street…" leaflet
[1963]Leaflet promoting a new self-service store at Victoria Street, London. It also promotes Tendersweet bacon. The photo on the cover is SA/PKC/PRO/3/1/11.
SA/DES/39/129
"Opening in Forest Hill…a new Super Sainsbury's" leaflet
[1964]Leaflet promoting a new self-service store at London Road, Forest Hill. The photo on the cover is SA/PKC/PRO/3/1/11.
SA/DES/39/130
"A new super Sainsbury's opens in Chatham" leaflet
[1963]Leaflet promoting a new self-service store at 127 High Street. It also promotes Tendersweet bacon. The photo on the cover is SA/PKC/PRO/3/1/11.
SA/DES/39/173
"A new super Sainsbury's opens in Nottingham" leaflet
[1963]Leaflet promoting a new self-service store at 20 Lower Parliament Street. It also promotes Tendersweet bacon. The photo on the cover is SA/PKC/PRO/3/1/11.
SA/DES/39/224
"Good food costs less at the new Sainsbury's in Nuneaton" leaflet
14 Feb 1966Leaflet promoting the new store incorporating a price list of a selection of own-brand products. The picture on the front is SA/PKC/PRO/3/1/12. The leaflet is mounted in a guardbook so the back page...
SA/DES/39/430
"J Sainsbury Ltd Wines Spirits and Beers" price list
13 Nov 1967Price list with prices quoted as at 13 November 1967 and including 'Sainsbury's extra special Christmas value' offers. Features a sailing ship illustration on the front which was also used on some of...
SA/MARK/ADV/3/3/2/4
Sainsbury's Rich Cholla packaging design material
[1970s]Mock-up and tracing of label.
SA/PKC/PRO/1/1/1/1
Sainsbury's Croissants packaging black and white artwork
[1970s]SA/PKC/PRO/1/1/1/2
Sainsbury's Soft Round Rolls and Sainsbury's Rich Soft Rolls packaging design material
[1970s-1980s]Two mock-ups of labels and black and white artwork.
SA/PKC/PRO/1/1/1/3
Sainsbury's 6 Muffins packaging mock-up
[1980s]Includes serving suggestions on the reverse.
SA/PKC/PRO/1/1/1/4
Sainsbury's Muffins packaging design material
[c. 1970]Mock-up for layout and black and white artwork.
SA/PKC/PRO/1/1/1/5
Sainsbury's Rye Crispbread packaging design material
[c. 1976]Design concept and mock-up.
SA/PKC/PRO/1/1/1/6
Sainsbury's Soft Brown Rolls and Sainsbury's Soft Round Rolls packaging mock-ups
[1960s]SA/PKC/PRO/1/1/1/7
Sainsbury's Home Bake Part Baked Rolls packaging mock-up
[c. 1970]SA/PKC/PRO/1/1/1/8
Sainsbury's Soft Brunch Rolls packaging design material
[1970s-1980s]Mock-up and out-turn sample[?] of a label.
SA/PKC/PRO/1/1/1/9
Sainsbury's Rich Soft Rolls packaging design material
[1970s]Mock-up and out-turn sample[?] of a label.
SA/PKC/PRO/1/1/1/10
Sainsbury's French Bread packaging design material
[1970s-1980s]Design concepts and out-turn sample[?] of a label.
SA/PKC/PRO/1/1/1/11
Sainsbury's Rich Soft Rolls packaging design material
[c. 1978]Mock-up and out-turn samples[?] of a label.
SA/PKC/PRO/1/1/1/12
Sainsbury's Light Texture Brown Loaf packaging mock-up
[1970s]SA/PKC/PRO/1/1/1/13
Sainsbury's Long Sliced Loaf packaging design material
[1960s]Mock-up and black and white artwork.
SA/PKC/PRO/1/1/1/14
Sainsbury's Thin White Sliced Bread packaging design material
[1960s]Mock-ups and out-turn samples[?].
SA/PKC/PRO/1/1/1/15
Sainsbury's White Loaf Medium Sliced Bread packaging design material
[1960s-1970s]Design concepts and unidentified item, possibly a shelf-edge label.
SA/PKC/PRO/1/1/1/16
Sainsbury's Sandwich Loaf packaging out-turn samples[?]
[c. 1968]SA/PKC/PRO/1/1/1/17