Standing instructions: General - Book II
1978-1983Instructions include: weighing and pricing procedures; instructions for bacon, cheese, cooked meats, dairy, produce, bakery, beers, wines and spirits and non food departments; product ticketing; price...
SA/BRA/3/1/1/5/2/7

Merchandising guide page 18: image of canned alcohol display
[1980]Includes lager, bitter and stout. This image was originally the first item on the eighteenth page of a merchandising guide.
SA/BRA/4/2/1/32

Image of homebrew and wine making kits and accessories display
[c. 1980]SA/BRA/4/2/3/20

Drinks Club magazine, Mar 2001
Mar 2001Magazine containing features, product promotions and advice about alcoholic beverages.
SA/BRA/5/4/3/2/1

Drinks Club magazine, Jul 2001
Jul 2001Magazine containing features, product promotions and advice about alcoholic beverages.
SA/BRA/5/4/3/2/2

Drinks Club magazine, 2002
2002Magazine containing features, product promotions and advice about alcoholic beverages. Includes accompanying letter.
SA/BRA/5/4/3/2/3

Drinks Club booklet (World Cup 2002 beers)
2002Booklet promoting beers and snack foods around the theme of the football World Cup 2002.
SA/BRA/5/4/3/2/4

"Sainsbury's now sell… Beers Lager & Cider…" (Weybridge) leaflet
[1960s]Leaflet promoting the introduction of a range of beers, lagers and ciders (which were mostly canned), and an increased range of wines at Sainsbury's 6-8 Church Street, Weybridge branch. It includes a...
SA/DES/39/81

"More Christmas for your money from Sainsbury's" advertisement, cutting from The Sun
28 Nov 1972SA/MARK/ADV/1/1/1/1/2/5/8

"Sainsbury's slash your drinks bill now" advertisement proof
9 Nov 1973SA/MARK/ADV/1/1/1/1/2/5/11

"Sainsbury's slash your drinks bill now" advertisement proof
1973SA/MARK/ADV/1/1/1/1/2/5/12

"More Christmas for your money-from Sainsbury's" newspaper advertisement proof
21 Nov 1972Published in the Daily Mirror and the Sun.
SA/MARK/ADV/1/1/1/1/2/9/6

"Sainsbury's slash your drinks bill now!" newspaper advertisement proof copy
20 Nov 1973Published in the Daily Mirror.
SA/MARK/ADV/1/1/1/1/2/9/7

"Christmas cheer from Sainsbury's" newspaper advertisement
7 Dec 1976Newspaper advertisement published in the Sun (page 22) and Daily Mirror (page 20). With strapline "Sainsbury's. For today's SuperShopper: You.".
SA/MARK/ADV/1/1/1/1/2/9/29
"Christmas cheer from Sainsbury's" newspaper advertisement
16 Dec 1976Advertisement for Cwmbran branch, published in the Weekly Argus (in Gwent area) on page 6.
SA/MARK/ADV/1/1/1/1/2/9/33

Image of foods and drinks for a Christmas advertisement
[1972]Image showing: Sainsbury's Rich Fruit Christmas Cake; Bardinet Napoleon Brandy; Sainsbury's Spanish Amontillado Sherry Medium Dry; Beefeater Gin; Sainsbury's Finest Old Matured Scotch Whisky;...
SA/MARK/ADV/1/1/1/1/2/9/37

Image of foods and drinks for a Christmas advertisement
[1972]Image showing: Sainsbury's Rich Fruit Christmas Cake; Bardinet Napoleon Brandy; Sainsbury's Spanish Amontillado Sherry Medium Dry; Beefeater Gin; Sainsbury's Finest Old Matured Scotch Whisky;...
SA/MARK/ADV/1/1/1/1/2/9/38

Image of off licence products for advertisement
[1973]Image showing: Sainsbury's Lager, Sainsbury's Pale Ale, Cinzano The Bianco, Sainsbury's Italian Vermouth Sweet Red, Gordon's Special Dry London Gin, Sainsbury's Dry Gin, Beefeater London Distilled Dry...
SA/MARK/ADV/1/1/1/1/2/9/39

"Cheers, Mr. Sainsbury!" newspaper advertisement proof
26 Feb 1970Final proof with annotations of advertisement by O&M Ltd [Ogilvy and Mather] with slogan 'Good food costs less at Sainsbury's'. Includes a photo of customer and product images. Also includes prices...
SA/MARK/ADV/1/1/1/1/2/10/27

"Raise your glasses to low prices from Sainsbury's." newspaper advertisement proof
1983Advertisement proof with slogan 'Good food and drink costs less at Sainsbury's' and fourteen illustrations from the beers, wines and spirits ranges. Published in the Daily Mirror, week commencing 22...
SA/MARK/ADV/1/1/1/1/2/19/2
