Campaign and event promotional material, 2012-2014
2012-2014Promotional material distributed to branch managers, for staff use and for display in staff areas. Includes material promoting fundraising events and other national events.
SA/BRA/3/1/2/40
Charitable giving material
1974-[c. 2000]Includes seven copies of 'Fresh ideas in the community'; a booklet giving details of Sainsbury's community affairs programme and three copies of a staff information pack about Sainsbury's and The...
SA/CR/CH/1/1
Material relating to charitable giving and arts, sports and education sponsorship
1980s-1990sIncludes postcards, programmes, magazines, leaflets about the Business Enterprise Award, Children in Need, Choir of the Year, Comic Relief and Side by Side. Side by Side was a scheme whereby staff...
SA/CR/CH/1/5
Video and audio recordings relating to Comic Relief (Red Nose Day)
[1997-2011]Videos relating to Sainsbury's charitable giving to Comic Relief (also known as Red Nose Day). Includes recording of Sainsbury's 'Running Nose' fun run in aid of Comic Relief in 2003.
SA/CR/CH/1/49/2
Images of charitable and sponsorship events
[1970s-1990s]Contains colour and black and white photographs, slides, transparencies and negatives of charity events and events sponsored by Sainsbury's e.g. Red Nose day, and donation presentations.
SA/CR/CH/IMA/6
Charity event guidelines
[c. 1980s]"HOW TO ARRANGE AN IN-STORE CHARITY EVENT". Divided into two boxes; preparation and planning.
SA/BRA/3/1/1/26
Monthly briefings 2012-2013
Apr 2012- Apr 2013Material distributed to store managers to brief their staff on Sainsbury's news, events and financial results. Includes Monthly Briefing packs for financial year 2012/ 2013. Each montly briefing pack...
SA/BRA/3/1/2/38/8
Chief Executive's store briefings 2007
2007Newsletters transmitting information from Chief Executive Justin King to staff. Series may be incomplete.
SA/BRA/3/1/2/39/2
Chief Executive's store briefings 2012
2012Information from Chief Executive, Justin King, to branch staff.
SA/BRA/3/1/2/39/7
Chief Executive's store briefings 2013
2013Information from Chief Executive, Justin King, to branch staff.
SA/BRA/3/1/2/39/8
'2012 A Year Like No Other!' staff scrapbooks, 2012
2012Series of scrapbooks for Sainsbury's staff to document the celebrations of 2012, including Sport Relief, the Queen's Diamond Jubilee 2012, London 2012 Paralympic Games and Olympics, as well as smaller...
SA/BRA/3/1/2/40/1
'Sport Relief 2014' staff promotional material, 2014
2014Material promoting Sainsbury's sponsorship of Sport Relief 2014. Distributed to branch managers, the material is for the use of branch staff, and for display in staff areas. Includes: Sport Relief...
SA/BRA/3/1/2/40/2
Sainsbury's Cafe 'Royal British Legion' table talker
[c. 2010-2014]Table talker (a sign displayed on customer tables) for Sainsbury's Cafe. In collaboration with the Royal British Legion. 'Round up your bill for the Poppy Appeal', 'Recycle your poppies...' and...
SA/BRA/5/6/9
Annual Report and Financial Statements 2007
2007J Sainsbury plc Annual Report and Financial Statements. The cover features the heading 'What we did this year...' with logos for the following campaigns and ranges: Fairtrade; Sainsbury's Basics;...
SA/CO/5/1/58
"are you reddy for... Red Nose Day 12 March 1999 "The Record Breaker" " leaflet
1999Leaflet produced by Comic Relief to promote fundraising for Red Nose Day 1999. Red Nose Day items were on sale at Sainsbury's, Savacentre, and Homebase branches including the Big Red Hooter, Car Nose,...
SA/CR/CH/1/1/1
"Sainsbury's "Penny Back" Scheme Will Support Age Concern" press release, 25 Apr 1991
25 Apr 1991SA/CR/CH/1/5/1
Comic Relief letter to Sainsbury's staff, 11 Aug 1993
11 Aug 1993First page of a letter from Lenny Henry on behalf of Comic Relief to Sainsbury's staff thanking them for their support for Comic Relief/Red Nose Day in 1993. Sainsbury's raised over £300,000 for...
SA/CR/CH/1/5/11
Oxfam Clothing Bank poster
[1990s]Poster headed "Customer Information" which asks customers to "Look out for the new clothing bank outside this Sainsbury store. Please help us to fill it with good, clean clothes for sale in aid of...
SA/MARK/ADV/2/4/7/6
"Sainsbury's, Comic Relief, the red nose store" plastic carrier bag
1999Sainsbury's became a partner for the Comic Relief annual fundraising event in March (Red Nose Day) in 1999
SA/PKC/PAC/6/3/4/5
"Lulu Guinness for Red Nose Day" tote bag with "Monochrome" design
Feb 2013Bag sold in aid of Comic Relief. With original card label
SA/PKC/PAC/6/7/1/1