Branch exterior product display photographs
[c. 1900s]-1953Four framed black and white enlarged photographs. Each image depicts an unidentified Sainsbury's branch exterior with a prominent display. One display is themed around the coronation of Elizabeth II...
SA/BR/12/3
"Sleeping Beauty - A Fairy Tale" booklet advertising Crelos margarine
[c. 1900s-1930s]Colour photocopy of "Sleeping Beauty - A Fairy Tale" booklet advertising Crelos margarine. Booklet features various colour illustrations and the following advertising copy is present on the back...
SA/MARK/ADV/1/3/12/2
Butter and margarine (and other product) sales figures, 1902-06
May 1902-Apr 1906Small black notebook containing various sales figures. Front section contains monthly sales figures, May 1902 - April 1906, for an unspecified product with figures for the six previous years to show...
SA/FIN/12/13
Trade registration for [Laibon margarine]
1907-1908Trade mark registration certificate for [Laibon margarine].
SA/LE/1/7
Box of crayons advertising Crelos Margarine
[1907-1930s]Rectangular cardboard box with a removable lid used to hold crayons. The lid is covered with a white label containing the following inscription written in green lettering, 'Given away with...
SA/MARK/ADV/1/3/3
Certificate of trade registration for [Crelos margarine]
13 Mar 1908Trade mark registration certificate for [Crelos margarine].
SA/LE/1/6
Certificate of trade registration for [Laibon margarine], 1908
24 Apr 1908Trade mark registration certificate for [Laibon margarine].
SA/LE/1/7/3
Sainsbury logo and trade marks
1909-1989Includes: examples of headed note paper and artwork and photographs of 'Sainsbury's' logo; correspondence regarding the registration of the 'chicken device' logo and notes on applying for a...
SA/LE/1/1
"Grand Opening of the New Extension of Sainsbury's Watford Branch" advertisement
Dec 1909Printed paper advertisement of the Grand Opening of the new extension of J. Sainsbury's at 5, The Parade, High Street, Watford. Advertising free giveaways to celebrate the opening, giving away a...
SA/MARK/ADV/1/1/1/1/1/6/1/14
"Grand Opening of the New Extension of Sainsbury's Watford Branch" newspaper advertisement
4-11 Dec 1909Printed newspaper advert from The West Herts and Watford Observer of the grand opening of the new extension of J. Sainsbury's Watford Branch at 5, The Parade, High Street, Watford. Offering free...
SA/MARK/ADV/1/1/1/1/1/6/1/16
"Delicious Flavour. Quality Unrivalled. Sainsbury's 1/- Overweight Margarine." advertisement for free tea with purchases of margarine
Dec 1909Printed advert for J. Sainsbury's Provision Stores, 'Delicious Flavour, Quality Unrivalled'. Offering giveaways of 2oz Packet of 1/4 Tea free with each lb, and for 1/- Overweight Margarine, 1/2 lb...
SA/MARK/ADV/1/1/1/1/1/6/1/19
"J. Sainsbury's Margarine" advertisement for 4 High Street, Oxford branch
[1910]Printed card advertising J. Sainsbury give-away offer of half-pound of Margarine with each pound bought.
SA/MARK/ADV/1/1/1/1/1/6/1/43
"Notice to Buttermen" card
[1910]Printed staff notice card regarding display and preparation of butter and margarine, reading 'Notice to Buttermen, No Butter or Margarine is to be weighed up for Friday and Saturday before Thursday...
SA/MARK/ADV/1/1/1/1/1/6/1/53
""This Way, Madam!"...Banton's Nuts & Milk Margarine" flyer
[c. 1910-1920]Advertisement for Banton's Nuts and Milk Margarine featuring the text ""This Way Madam!", "The Ever-Open Door" to Economy is Banton's Nuts & Milk Margarine, 2 pounds for 1/- and "It's the real thing."...
SA/MARK/ADV/3/2/1/18/1/1/7
"£500!!...Double Weight Margarine" flyer
[c. 1910-1935]Illustrated advertisement promoting a special offer available when customers buy Double Weight Margarine. Features the text "£500!! Weekly for Distribution among my Customers. Will You Share It? To...
SA/MARK/ADV/3/2/1/18/1/1/8
"Sainsbury's Crelos: the Wonder Margarine" flyer
[1910s-1930s]Features the text "Obtainable only from J. Sainsbury, The most economical link between producer and consumer" in red and green ink.
SA/MARK/ADV/3/2/1/18/1/1/10
Photographs, slides and transparencies of advertisements for dairy products
1910-1990sComprises photographs, slides and transparencies of advertisements for dairy products including: 'Crelos' margarine (such as advertisement postcards, salegirls with a shop display, Watford Skating...
SA/MARK/ADV/IMA/3/2/1
"Why pay 1/- per lb. for Margarine? When really good Pure Butter..." postcard advertisement for Southall branch
1911Card advert for J .Sainsbury's The Broadway, Southall. 'Why pay 1/- per lb for margarine? when really good pure Butter at 10d per lb can be bought at J.Sainsbury's'. Printed in red and blue ink. ...
SA/MARK/ADV/1/1/1/1/1/6/1/101
Letter from head office to customers promoting Crelos Margarine
7 Dec 1911Letter from J. Sainsbury's Head Office on headed paper regarding customers using butter substitute during the 'present period of very high-prices for Butter'. Letter draws attention to the customer of...
SA/MARK/ADV/1/1/1/1/1/6/1/109
"A word to Wives" newspaper advertisement for Crelos Margarine
8 Dec 1911Newspaper advert for Crelos Margarine from The Daily Mirror, 8th December, 1911. Includes price per lb. Branches mentioned: throughout London and Suburbs. 'A Word to Wives. There is nothing but the...
SA/MARK/ADV/1/1/1/1/1/6/1/119