"Ramadan Mubarak: Latest deals from Sainsbury's" leaflet with price cuts and offers for Ramadan
Jul-Aug 2013Leaflet with price cuts and offers for customers celebrating Ramadan. The leaflet has the title "Ramadan Mubarak: Latest deals from Sainsbury's" with a crescent moon symbol and the silhouette of a...
SA/MARK/ADV/3/1/4/2/4/3
Chief Executive's store briefings 2008
2008Newsletters transmitting information from Chief Executive Justin King to staff. Series may be incomplete.
SA/BRA/3/1/2/39/3
Summary of in store offers for week commencing 25th March
[c. 2001]Yellow card published by Retail Communications department listing in store offers for the week commencing 25th March.
SA/BL/3/26/4
"new Jordans organic Swiss style muesli" barker card (shelf edge label)
[c. 2000s]The label is vertically divided in two halves. The left side has an image of the Jordans label on a purple background, the right side has white lettering on a green background which reads 'new Jordans...
SA/MARK/ADV/2/1/5/25
"friendship, warmth and laughter, from £2.99" barker card (shelf edge label)
[c. 1999]The left side contains an image of a glass of red wine on a white background
SA/MARK/ADV/2/1/2/134
Image of Sainsbury's English Mild Cheddar
[c. Jul 1996]Features "Special Offer" packaging
SA/PKC/PRO/1/6/4/3/19
"The tastiest savings come from Sainsbury's." advertisement proof
1995With slogan 'Good food costs less at Sainsbury's'. Includes price per lb. 'When it comes to value, Sainsbury's lead the pecking order. Our quality is consistently high and our prices consistently...
SA/MARK/ADV/1/1/1/1/2/19/71
"If you go down to Sainsbury's today, you're in for a big surprise." advertisement proof
Jun 1994Colour advertisement promoting offers on foods for picnics.
SA/MARK/ADV/1/1/1/1/2/19/99
"Sainsbury's convenience food at very convenient prices." advertisement proof
Feb 1993Colour advertisement promoting offers on various own-brand products.
SA/MARK/ADV/1/1/1/1/2/19/96
"Sainsbury's prices. Worth making a meal of." advertisement proof
May 1992Colour advertisement promoting offers on various own-brand products.
SA/MARK/ADV/1/1/1/1/2/19/97
Savacentre press cuttings, Apr 1991-Jul 1992
13 Apr 1991-29 Jul 1992Includes press cuttings about the price of food in a weekly basket of shopping at various supermarkets including Savacentre. The label on the front cover of the binder reads 'PRESS CUTTINGS GUARD...
SA/SUB/SBHS/GEN/11/8
Savacentre press cuttings, Mar-Jul 1991
22 Mar-11 Jul 1991Includes press cuttings about the Star Walk in Sheffield on 28 May 1991 sponsored by Savacentre. The Star Walk is a race walk for charity which began in 1922. Also includes press cuttings about...
SA/SUB/SBHS/GEN/11/7
"Where does good food cost less?" newspaper advertisement, 1991
25 Aug 1991Newspaper advertisement entitled "Where does good food cost less?" and featuring the slogan "Good food costs less at Sainsbury's". Advertisement consists of a table comparing the prices of certain...
SA/MARK/ADV/1/1/2/1/33
Reduced price tape
Jan 1991Roll of yellow tape with 'Reduced Price' printed in black at intervals. 'Randell Jan 91' has been written in pencil on the inside of the roll.
SA/BRA/4/2/21
Price list (computer print out)
1991Computer print out. Comprehensive list of products. Gives: department commodity number; description of product; description of product as it appeared on receipt and unit price. NB not all products...
SA/BL/3/47
"A Sainsbury's Guide - Comparing Prices" leaflet about unit pricing
[1990s]Information leaflet introducing unit pricing to Sainsbury's shoppers, entitled 'A Sainsbury's Guide- Comparing Prices. Can you tell at a glance which one is cheaper?'. Cover shows two jars of pasta...
SA/MARK/ADV/3/5/3/7
'You have 10 seconds to work out which pasta sauce is the cheaper' advertisement proof
c. 1990s'You have 10 seconds to work out which pasta sauce is the cheaper (Sainsbury's shoppers can do it in 1.)' A3 portrait advertisement proof, c. 1990s with slogan 'Sainsbury's Unit Pricing. Leading by...
SA/MARK/ADV/1/1/1/1/5/2/104
"£2.52 off this Sainsbury's basket" advertisement proof
29 Oct 1990Advertisement proof with slogan 'Good food costs less at Sainsbury's'. Includes prices for 'Sainsbury's Pork Sausages', 'Sainsbury's Tomato Ketchup', 'Sainsbury's Lambrusco Bianco', 'Sainsbury's Fresh...
SA/MARK/ADV/1/1/1/1/2/19/83
"£2.62 off this Sainsbury's basket." advertisement proof
[c. 1990]Colour advertisement promoting reduced prices on various products.
SA/MARK/ADV/1/1/1/1/2/19/81
"£4.27 off this Sainsbury's basket." advertisement proof
[c. 1990]Colour advertisement promoting reduced prices on various products.
SA/MARK/ADV/1/1/1/1/2/19/80