"A Sainsbury's Guide: The Perfect Mix for Christmas Baking" leaflet
[1980s]"A Sainsbury's Guide" leaflet entitled "The perfect mix for Christmas baking" promoting Christmas cooking ingredients (such as mincemeat, sultanas, currants, raisins, glace cherries, spices and...
SA/MARK/ADV/3/1/4/1/2/4
"Sainsbury's Christmas Gift Guide: Sainsbury's Perfect Christmas Gifts" brochure
1995Brochure promoting Sainsbury's festive gift ideas. Back page of brochure features a special Christmas offer available from Sainsbury's Wine Direct service (customers can ring a special telephone...
SA/MARK/ADV/3/1/4/1/3/4
"J. Sainsbury's High Grade Groceries" price list
22 Nov 1920The price list is in alphabetical order. A separate sheet has been pasted into the centre fold giving prices for Christmas products such as Christmas puddings, crystallised fruit and shortbread. At...
SA/MARK/ADV/3/3/3/1
Sainsbury's Butter Rich Shortbread Fingers packaging design material
1966-1978Design Studio job bag cover; memoranda; design briefs (titled "All Butter Shortbread Fingers"); photocopy of drawing by Forgrove Ltd., Leeds, of "P.E.C. registered wrapper layout for: Messrs. Wm....
SA/PKC/PRO/1/2/1/1
Sainsbury's All Butter Shortbread (1lb Christmas Tin) design brief
Jul 1973SA/PKC/PRO/1/2/1/2
Sainsbury's Butter Rich Shortbread Fingers packaging design material
[1960s]Black and white artwork and out-turn sample[?].
SA/PKC/PRO/1/2/1/3
Sainsbury's All Butter Shortbread packaging mock-up
[1970s]SA/PKC/PRO/1/2/1/8
Sainsbury's All Butter Shortbread Fingers (200 gram 7.05 oz) packaging
1979There are two versions of the packaging - one has a lighter shade of brown text and is labelled "Rejected film. Brown 464 unacceptable. Brown 497 - now specified", but they appear to be otherwise...
SA/PKC/PRO/1/2/2/3/6
Sainsbury's All Butter Shortbread Petticoat Tails (150 gram 5.29 oz) packaging
[c. 1983]Includes best before end date of 'Sep 83' and price of 26p.
SA/PKC/PRO/1/2/2/3/7/2
Sainsbury's Scotch Shortbread (6½ oz net 1/2) packaging
[c. 1963]Labelled "ORIGINAL"
SA/PKC/PRO/1/2/2/3/8/1
Sainsbury's Scotch Shortbread (6½ oz net 1/2) packaging
1963SA/PKC/PRO/1/2/2/3/8/2
Sainsbury's All Butter Assorted Scotch Shortbread (8oz 226g) packaging
1970s-1980sSA/PKC/PRO/1/2/2/3/9
Sainsbury's Butter Rich Shortbread Fingers (6½oz 1/2) packaging
1966SA/PKC/PRO/1/2/2/3/10
Sainsbury's All Butter Highland Shortbread Fingers (200 gram) packaging
1980s-1990sSA/PKC/PRO/1/2/2/3/11
[Crawford's] Highland Fingers (1'4) packaging
1960sDoes not appear to be Sainsbury's packaging.
SA/PKC/PRO/1/2/2/3/13
Sainsbury's All Butter Highland Shortbread Rounds biscuit tin
[c. 1995-1996]Cylindrical metal tin, with a detachable lid, used for holding 300 grams of Sainsbury's All butter Highland shortbread. The tin features a picture of the product on a tartan background and the name of...
SA/PKC/PRO/1/2/3/1/7
Image of Sainsbury's biscuits, crackers and crispbreads
[c. 25 Sep 1981]Includes: Sainsbury's Nice; Sainsbury's Snowballs; Sainsbury's Shortcake; Sainsbury's All Butter Thins; Sainsbury's All Butter Crunch Biscuits; Sainsbury's Chocolate & Nut Cookies; Sainsbury's Crunch...
SA/PKC/PRO/1/2/4/1/9
Image of Sainsbury's 6's Six Milk Chocolate Shortcake Bars and Sainsbury's Thistle Shortbread
[c. Jun 1981]Image included in 'JS Journal' June 1981, p.6.
SA/PKC/PRO/1/2/4/2/6
Image of Sainsbury's All Butter Highland Shortbread
[c. 1985]Includes: Sainsbury's All Butter Assorted Highland Shortbread; Sainsbury's All Butter Highland Shortbread Petticoat Tails; Sainsbury's All Butter Highland Assorted Shortbread Rounds; Sainsbury's All...
SA/PKC/PRO/1/2/4/2/7
Image of Sainsbury's biscuits
[1987]Includes: Sainsbury's Luxury Biscuit Assortment; Sainsbury's Lebkuchen; Sainsbury's All Butter Assorted Highland Shortbread; Sainsbury's Chocolate Biscuit Assortment; Sainsbury's Plain Chocolate Wafer...
SA/PKC/PRO/1/2/4/2/8