Merchandising guide page 18: image of wines and spirits display
[c. 1980s]This image was originally the second item on the eighteenth page of a merchandising guide.
SA/BRA/4/2/1/33
Image of Foss Bank, York branch: customer selecting spirits
[1984]Photograph taken at Sainsbury's Fossbank, York branch. The photograph appears to be a posed promotional photograph. The sleeves which contained the transparencies in this set were labelled "Busselle"...
SA/BRA/7/Y/1/1/212
Image of Foss Bank, York branch: customer selecting spirits
[1984]Photograph taken at Sainsbury's Fossbank, York branch. The photograph appears to be a posed promotional photograph. The sleeves which contained the transparencies in this set were labelled "Busselle"...
SA/BRA/7/Y/1/1/213
Image of Foss Bank, York branch: customer selecting spirits
[1984]Photograph taken at Sainsbury's Fossbank, York branch. The photograph appears to be a posed promotional photograph. The sleeves which contained the transparencies in this set were labelled "Busselle"...
SA/BRA/7/Y/1/1/214
Image of Foss Bank, York branch: customer selecting spirits
[1984]Photograph taken at Sainsbury's Fossbank, York branch. The photograph appears to be a posed promotional photograph. The sleeves which contained the transparencies in this set were labelled "Busselle"...
SA/BRA/7/Y/1/1/215
"Cheers from Sainsbury's" proof of 'Family Circle' magazine insert
[c. Oct 1972]Proof of insert included in 'Family Circle' 1972 vol. 9 Special Issue. Promotes Sainsbury's Beers, Wines and Spirits Department.
SA/CPUB/FC/2/51
Packaging artwork for biscuits and vermouth
1969-1970Examples of proofs produced for J. Sainsbury Ltd by Ogilvy & Mather Ltd advertising agency. Consists of four designs for biscuits and vermouth.
SA/DES/28
"The Spirit of Summer: Cool cocktails for long summer evenings featuring White Rum" leaflet
1995Leaflet advertising Bacardi white rum for summer cocktails. Includes vouchers (Bacardi Breezer, Sainsbury's Longlife Pineapple and Coconut Drink, and Bacardi Carta Blanca) and recipe suggestions for...
SA/MARK/ADV/3/2/1/2/2/3/2
"The Spirit of Summer: Cool cocktails for long summer evenings" booklet
[1995]Booklet advertising spirits with recipes (for aperitifs, cocktails with brandy, gin, rum, tequila, vodka) included. Also includes offer for reduced price copy of Michael Jackson's 'Cocktail Book'. The...
SA/MARK/ADV/3/2/1/2/2/3/3
"The Spirit of Summer: Cool cocktails for long summer evenings featuring Gin" leaflet
[1995]Leaflet advertising Gordon's gin. Includes money-off coupons and recipes for summer gin cocktails. Recipes included: Paradise (gin with orange juice and apricot brandy); Gordon's & Tonic (gin and...
SA/MARK/ADV/3/2/1/2/2/3/4
"Sainsbury's Wines Spirits Beers Christmas Price List"
30 Oct 1972The price list's format conforms to Sainsbury's standard 1970s beers wines and spirits price lists. Drinks types are listed in the order given in the title, and prices are quoted for half bottles,...
SA/MARK/ADV/3/3/6/1/24
"Wine & recipes" recipe card
[c. 1998]"Quick and easy" "Collect and keep" card, similar to "Cook and keep" recipe cards, promoting Sainsbury's Wine & Recipe Collection wines which came with a sticky label featuring a recipe specially...
SA/MARK/ADV/3/4/5/1/1
"Sainsbury's ideas for Archers Cocktails" recipe card
[c. 1998]Recipe card promoting Sainsbury's wines and spirits, available to customers at no charge as part of the "Sainsbury's Fresh food, fresh ideas" advertising campaign. Includes recipes for 4 cocktails...
SA/MARK/ADV/3/4/5/7
Sainsbury's Dutch Advocaat packaging design mock-ups
[c. 1980s]Four different concepts are included - three different colour options and two typefaces.
SA/PKC/PRO/1/18/1/7
Sainsbury's French Brandy packaging proof
1977Proof printed on a flat metal sheet, probably for the bottle cap.
SA/PKC/PRO/1/18/1/10
Sainsbury's French Brandy packaging design material
[1970s-1980s]Mock-ups and black and white artwork for bottle labels.
SA/PKC/PRO/1/18/1/25
Sainsbury's French Brandy (50 cl 17.6 fl oz) labels
1978Note attached to back reading "Retained PJDV[?], 11/4/83 to AF 12.4"
SA/PKC/PRO/1/18/2/3/1/1
Sainsbury's French Brandy (1 litre 35.2 fl oz) labels
[c. 1978]SA/PKC/PRO/1/18/2/3/1/2
Sainsbury's XO Brandy label
[1990s]SA/PKC/PRO/1/18/2/3/2/1
Sainsbury's XO Brandy label
[1990s]SA/PKC/PRO/1/18/2/3/2/2