Photographs, transparencies and slides of general product advertising
1939-1990sComprises photographs, transparencies and slides of general product advertising including: Price lists: "Sainsbury's The House of Faultless Quality" price lists: "Sainsbury's Easter Values";...
SA/MARK/ADV/IMA/3/1
Training material
[1940s-1990s]Includes: Company induction pack. Leaflet and internal memoranda relating to training. Egg training notes. Guides to training and development. Instructors' guidelines for training. Cashier...
SA/EMP/TRAI/9
Wine price lists, 1950-74
1950-1974Price lists for beers, wines and spirts.
SA/BL/3/157
Training material
1952-1999Includes: Company induction pack. Staff information leaflet on the supply chain. Training checklist manual for all departments. Imitation coins and notes for cashier training. Recruitment...
SA/EMP/TRAI/7
Proofs of newspaper advertisements
1960-1982Contains final proofs of advertisements for press release and some newspaper cuttings. Themes include: staff recruitment, opening of self-service stores, Sainsbury's testimonial advertisements...
SA/MARK/ADV/1/1/1/1/2/5
Image of Sainsbury's soft drinks range
[1960s-1970s]Image showing: Sainsbury's Cola (bottle); Sainsbury's Bitter Lemon Drink; Sainsbury's American Dry Ginger Ale; Sainsbury's Dry Ginger Ale; Sainsbury's Tonic Water; Sainsbury's Sparkling Apple Crush;...
SA/PKC/PRO/1/11/4/4/3
Image of Sainsbury's soft drinks range
[1960s-1970s]Image showing: Sainsbury's Cola (bottle); Sainsbury's Bitter Lemon Drink; Sainsbury's American Dry Ginger Ale; Sainsbury's Dry Ginger Ale; Sainsbury's Tonic Water; Sainsbury's Sparkling Apple Crush;...
SA/PKC/PRO/1/11/4/4/4
Image of Sainsbury's soft drinks range
[1960s]Image showing: Sainsbury's Orange Squash; Sainsbury's Lemon Squash; Sainsbury's Lemon & Barley Water; Sainsbury's Lemonade Shandy (small and large cans); Sainsbury's Ginger Beer Shandy; Sainsbury's...
SA/PKC/PRO/1/11/4/4/5
Sainsbury's Spanish wine range packaging design material
[1960s-1970s]Includes designs, mock ups and (out-turns?) of labels for Sainsbury's range of Spanish wines. A shelf edge label describing Sainsbury's Spanish Sweet White Wine is also included. The file relates to...
SA/PKC/PRO/1/18/1/2
Sainsbury's Cream Muscatel packaging design mock-ups
[1960s-1970s]Mock-ups of labels. Two designs are included - one with a sailing ship illustration (as featured on various Sainsbury's wine labels and price lists) probably dates to the 1960s and one with a large...
SA/PKC/PRO/1/18/1/3
Sainsbury's Ginger Beer Shandy packaging design mock-up
[1960s-1970s]SA/PKC/PRO/1/18/1/6
Sailing ship artwork for Sainsbury's wine range packaging and publicity material, and Sainsbury's Tarragona label
[1960s-1970s]Artwork by Sainsbury's Design Studio (and reduced size print) featuring an illustration of an old sailing ship at sea. This illustration was used during the 1960s and 1970s on various Sainsbury's wine...
SA/PKC/PRO/1/18/1/19
Sainsbury's Yugoslav Riesling packaging design material
[1960s-1970s]Black and white artwork and printed label for bottle of a Yugoslavian white wine. It features a sailing ship illustration (which was used on various Sainsbury's wine bottle labels and price lists, see...
SA/PKC/PRO/1/18/1/23
Sainsbury's British Rich Ruby Wine, Cherry Wine, and Ginger Wine packaging design material
[1960s]Black and white artwork and printed wine bottle labels for Sainsbury's British wines range. The file relates to the following products and designs: Sainsbury's British Rich Ruby Wine Sainsbury's...
SA/PKC/PRO/1/18/1/24
Sainsbury's Lemonade Shandy packaging design material
[1960s-1970s]Includes black and white artwork, mock-ups and proof (on metal sheet) of cans.
SA/PKC/PRO/1/18/1/32
Sainsbury's Lime Cordial and Lager packaging design material
[1960s-1970s]Mock-ups and black and white artwork of cans for Sainsbury's Lime Cordial and Lager (later branded as 'Lime & Lager'). Most designs are similar to those included in SA/PKC/PRO/1/18/1/32.
SA/PKC/PRO/1/18/1/33
Sainsbury's Lemonade Shandy (9¾ fluid ounces) proof of label
[1960s]At the bottom right hand corner is printed 'MB' - this perhaps is a reference to Metal Box (a packaging company).
SA/PKC/PRO/1/18/2/1/5/1
Sainsbury's Lemonade Shandy (15½ fluid ounces) proof of label
[1960s]At the bottom right hand corner is printed "MB" - this perhaps is a reference to Metal Box (a packaging company).
SA/PKC/PRO/1/18/2/1/5/2
Sainsbury's Medium Sweet Cyprus Sherry label
[1960s-1970s]SA/PKC/PRO/1/18/2/2/8
Sainsbury's Rich Cream Cyprus Sherry label
[1960s-1970s]Similar to SA/PKC/PRO/1/18/2/2/10/2 but about 2cm smaller in its dimensions
SA/PKC/PRO/1/18/2/2/10/1