Fax machine barker card
[1995]Barker card explaining how to use the fax machine and charges.
SA/BRA/5/7/2/8
Gift wrapping service barker card
[1995]Barker card offering gift wrapping service.
SA/BRA/5/7/2/9
"Small Brown, 9p" barker card (shelf edge label)
1973Labelled on back "Original hand painted barker card, Telford 1973"
SA/MARK/ADV/2/1/9/2
'Sainsbury's new recipe dishes' barker card
[1980s]350mm x 75mm sign (probably shelf talker/barker card) for 'Sainsbury's new Recipe Dishes'. Possibly linked with Sainsbury's cook books or recipe cards.
SA/MARK/ADV/2/4/7/2
"Pancake Day, Tuesday 20th February" barker card (shelf edge label)
[c. 20 Feb 1996]SA/MARK/ADV/2/5/2/18
Barker card guidelines memorandum
15 May 1985'Revised Barker Card Guidelines' from Mr. M. I Samuel to members of the D.M.C.
SA/BRA/3/1/2/33
"Lazzaroni Panettone, £2.99" barker card (shelf edge label)
[c. Dec 1995]Includes note "As Featured in December Issue. 'Sainsbury's The Magazine'"
SA/MARK/ADV/2/1/10/35
"need glasses? You can borrow ours, just ask" barker card (shelf edge label)
[2000s]Advertises the loan of drinking glasses for parties or large gatherings
SA/MARK/ADV/2/1/13/1/4
Images of products and packaging used for advertising
1980s-1990sContain colour transparencies of a wide range of Sainsbury's and non-Sainsbury's products and packaging. Also contains three colour photographs of the exterior and interior of what may be a Dutch...
SA/MARK/ADV/IMA/1/12
"Sainsbury's Special Selection" barker card (shelf edge label)
[c. 1994]Sainsbury's Special Selection range was launched in Nov 1994 according to 'JS Journal' Nov 1994, p.24
SA/MARK/ADV/2/1/22/1
"Breakfast £1.50, Brunch £2.45" barker card (shelf edge label)
[1990s]Advertises Coffee Shop and Restaurant.
SA/BRA/5/6/4/6
Barker cards for food sampling
[1998-2000]11 barker cards giving information on food sampling to customers.
SA/BRA/5/7/2/3
Material relating to T.V. advertisement featuring Catherine Zeta-Jones
1992Pack containing material relating to the T.V. advertisement featuring Catherine Zeta-Jones for the "Everyone's Favourite Ingredient" campaign: 2 photo story boards; 1 barker card advertising American...
SA/MARK/ADV/1/1/3/3/1/27
"Special Offer: English Pork Loin Chops, £1.22" barker card (shelf edge label)
[1980s]Includes "Sainsbury's Quality British Food" logo
SA/MARK/ADV/2/1/20/10
'Healthy Eating' shelf edge label
[1980s]230mm x 75mm sign (probably shelf-edge label) in red with 'Healthy Eating'. Includes illustration of fish and a sheaf of wheat.
SA/MARK/ADV/2/4/7/1
"Free Penguin" barker card (shelf edge label)
[1990s]Advertises free Penguin biscuit with the purchase of a cafetiere of coffee in Coffee Shop.
SA/BRA/5/6/4/2
"Special Offer: A Danish Pastry with a regular cup of filter coffee, 99p, Save 24p" sign
[1990s]Advertises Coffee Shop.
SA/BRA/5/6/4/8
Customer assistance notice
[1995]Barker card offering assistance if anything the customer requires cannot be found.
SA/BRA/5/7/2/10
Eggs point of sale advertising material
[1980s-c. Apr 2001]Comprises Point of Sale advertising material for eggs; examples featured include barker cards, showcards, shelf labels, price lists, and posters. Products advertised include: Sainsbury's Fresh Eggs...
SA/MARK/ADV/2/1/19
"Sainsbury's Assorted Biscuits, £2.69" barker card (shelf edge label)
[1980s-1990s]SA/MARK/ADV/2/1/3/29