Image of Sainsbury's Frozen Foods Skinless Haddock Fillets in Low Fat Breadcrumbs, and Skinless Cod Fillets in Low Fat Breadcrumbs
[1995]The picture is included in 'JS Journal' May 1995 page 18. 'JS Journal' stated "Last issue's New Lines page featured Frozen Haddock and Cod. Now we have the 'healthy eating' version: Low Fat Skinless...
SA/PKC/PRO/1/10/4/4/29
Image of Sainsbury's Frozen Cod in Crispy Breadcrumbs and Frozen Haddock in Crispy Breadcrumbs
[1995]The image is included in 'JS Journal' April 1995 page 23. 'JS Journal' describes the products: "Two new selections bound to catch your eye with their bold, bright packaging are Frozen Cod and Haddock...
SA/PKC/PRO/1/10/4/4/17
Sainsbury's Frozen Skinless Cod Fillets in Low Fat Breadcrumbs box
[c. 1995]Includes "Healthy Balance" logo.
SA/PKC/PRO/1/10/3/8
Sainsbury's Skinless cod fillets in low fat breadcrumbs packaging design
1995Includes design of packaging for Sainsbury's skinless cod fillets in low fat breadcrumbs.
SA/PKC/PRO/1/10/1/36
Image of Sainsbury's Frozen Foods Skinless Cod Fillets in Crispy Bread Crumbs
[c. 1992]SA/PKC/PRO/1/10/4/4/28/1
Image of Sainsbury's Freezer Foods 6 Cod Steaks in Crispy Batter
[c. 1992]SA/PKC/PRO/1/10/4/4/20
Image of Sainsbury's Quick Frozen Skinless Cod Fillets in Crispy Breadcrumbs
[1990s]SA/PKC/PRO/1/10/4/4/28/2
Sainsbury's Freezer Foods 8 Cod Portions in Golden Breadcrumbs proof of packaging
1983Stamped on front by Sainsbury's Design Studio, signed as approved by K. Brackenborough and dated 12/8/83
SA/PKC/PRO/1/10/2/3/21/2
Sainsbury's Freezer Foods 2 Cod Portions in Golden Breadcrumbs packaging
[c. 1983]SA/PKC/PRO/1/10/2/3/21/1
Sainsbury's Cod fillets packaging design
1983Includes designs of packaging for Sainsbury's cod fillets. Part of the freezer foods range.
SA/PKC/PRO/1/10/1/16
Sainsbury's Cod fillets in golden breadcrumbs packaging design
1983Includes designs of packaging for Sainsbury's cod fillets in golden breadcrumbs. Part of the freezer foods range
SA/PKC/PRO/1/10/1/15
Image of Sainsbury's Freezer Foods Cod Fillets in Golden Breadcrumbs and Sainsbury's Freezer Foods Plaice Fillets
[1981]The image is included in 'JS Journal' March 1981 page 6. 'JS Journal' described the products: "A full range of frozen fish fillets are now available under the JS label replacing the branded products....
SA/PKC/PRO/1/10/4/4/13
Sainsbury's Freezer Foods Cod in Butter Sauce (45p) packaging
1981Outer packaging for "Boil in Bag" product. Duplicate folder of proofs produced by Austin Packaging Group Limited stamped on front by Sainsbury's Design Studio, signed as approved by K. Brackenborough...
SA/PKC/PRO/1/10/2/3/20/3
Image of Sainsbury's frozen foods
[1980s-1990s]Image showing: Sainsbury's Freezer Foods Moussaka (Ready Recipes); Sainsbury's Freezer Foods Strawberry Gateau; Sainsbury's Freezer Foods 10 Cod Fillet Fish Fingers; Sainsbury's Freezer Foods Prime...
SA/PKC/PRO/1/10/4/1/8
Sainsbury's Cod in seafood sauce with a crispy cheese topping packaging design
1980sIncludes design brief, design, mock up, images and packaging for Sainsbury's cod in seafood sauce with a crispy cheese topping.
SA/PKC/PRO/1/10/1/4
Sainsbury's 8 Breaded Cod Portions packaging
1977Labelled "Unacceptable, 6/9/77"
SA/PKC/PRO/1/10/2/3/16
Sainsbury's Cod in Butter Sauce packaging
1973Outer packaging for "Boil in Bag" product. Labelled on back "1st proof rejected - colour of transparency, 11/9/73". Another copy has "Transparency dark" written over image of product.
SA/PKC/PRO/1/10/2/3/20/1
Sainsbury's Cod Portion 6 Pack packaging
[1970s]SA/PKC/PRO/1/10/2/3/53
Sainsbury's Cod in Butter Sauce (41p) packaging
[1970s]Outer packaging for "Boil in Bag" product.
SA/PKC/PRO/1/10/2/3/20/2
Sainsbury's Home Freezer Pack Cod & Haddock Fillets label
[1970s-1980s]SA/PKC/PRO/1/10/2/3/19