"Rice. J. Sainsbury" leaflet
[1930s]Prices and description of the various types of rice avaiable at Sainsbury's. There is a recipe for curry on the final page of the leaflet. The leaflet is composed of a strip of paper folded into...
SA/MARK/ADV/3/3/3/11
J. Sainsbury Selsa Brand Indian Curry Powder bottle
1930s-1940sMoulded, round, colourless glass bottle with a cream coloured metal screw-top. The original contents are visible through the colourless glass. There are two printed paper labels on the side of the...
SA/PKC/PRO/1/14/3/2/16
Photographs, transparencies and slides of general product advertising
1939-1990sComprises photographs, transparencies and slides of general product advertising including: Price lists: "Sainsbury's The House of Faultless Quality" price lists: "Sainsbury's Easter Values";...
SA/MARK/ADV/IMA/3/1
Sainsbury's Mango Chutney (11½ oz 326 g) label
[1970s]SA/PKC/PRO/1/14/2/4/22/1
Sainsbury's Madras style curry powder packaging design
1977Includes design and mock up of label for Sainsbury's madras style curry powder.
SA/PKC/PRO/1/14/1/57
Sainsbury's Madras Style Curry Powder proof of labels
1977SA/PKC/PRO/1/14/2/2/52
Sainsbury's Mango Chutney (11½ oz 326 gram) label
1979Stamped on back by Design Studio Progressing and Services Dept., signed as approved by K. Brackenborough and dated 28/6/79. "Proof" written below
SA/PKC/PRO/1/14/2/4/22/2
"Sainsbury's Canned Meats: The Quick & Tasty Alternative" leaflet
[1980s-1990s]Leaflet promoting Sainsbury's wide range of canned meat products. Products include Minced Beef and Onion, Meat Balls in Gravy, Meat Balls in Tomato, Beef Curry, Chicken Curry, Chicken in White Sauce,...
SA/MARK/ADV/3/2/1/4/1/2/1
Sainsbury's 6 Vegetable Samosas (240g 8.5oz) label
[1980s]Approved by the Vegetarian Society.
SA/PKC/PRO/1/5/2/1/53
Sainsbury's 10 Prawn Samosas (300g 10.6oz) label front
[1980s]SA/PKC/PRO/1/5/2/1/54/1
Sainsbury's 10 Prawn Samosas (300g 10.6oz) label back
[1980s]SA/PKC/PRO/1/5/2/1/54/2
Image of Sainsbury's marinated chicken labels
[1980s-1990s]Includes: Sainsbury's Chinese Style Chicken Wings; Sainsbury's Tandoori Style Chicken 2 Leg Portions; Sainsbury's Chicken Cantonese; Sainsbury's Chicken Tikka.
SA/PKC/PRO/1/5/4/4/1
Sainsbury's Chicken Curry label
[1980s]SA/PKC/PRO/1/12/2/3/23
Sainsbury's Basmati rice packaging design
1980sIncludes design brief, design and mock up of packaging for Sainsbury's basmati rice.
SA/PKC/PRO/1/13/1/5
Sainsbury's Beef Curry label
1981Stamped on back by Sainsbury's Design Studio, signed as approved by K. Brackenborough and dated 30/9/81. Another copy labelled on back "Transparency dead - hazy, Background brown slightly dark, Bar...
SA/PKC/PRO/1/12/2/3/22
'Curries and oriental cookery' (cookery book)
1981Recipe book by Josceline Dimbleby. Appears to feature the same recipes as SA/PUB/1/2/15/1.
SA/PUB/1/2/15/2
Proofs of newspaper advertisements, c.1982-1995
c. 1982-1995Contains final proofs of advertisements for press release and newspaper cuttings. Themes include: "Discount '82" and "Discount '83" promotions, 'Sainsbury's Basket' promotions, special offers on...
SA/MARK/ADV/1/1/1/1/2/19
Image of Sainsbury's curry powders
[c. 1984]Includes: Sainsbury's Madras Style Curry Powder; Sainsbury's Curry Powder; Sainsbury's Vindaloo Hot Curry Powder
SA/PKC/PRO/1/14/4/6/18
Image of Sainsbury's chutneys
[c. Aug 1984]Includes: Sainsbury's Curried Fruit Chutney; Sainsbury's Apricot Chutney; Sainsbury's Peach Chutney. Similar to image included in 'JS Journal' August 1984, p.10.
SA/PKC/PRO/1/14/4/9/11
'The Sainsbury book of Indian cooking' (cookery book)
1984-1985Includes recipes.
SA/PUB/1/1/16