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In June 1996 Sainsbury's Supermarkets launched its nationwide loyalty card known as 'Reward Card'. This replaced the earlier 'Saver Card' each of...
Nectar cards were introduced in 2002 as a joint loyalty card scheme by Sainsbury's, Debenhams, Barclaycard, and BP. Since that date additional...
Sainsbury's Pet Club was launched in [1998] and was free to all Sainsbury's Reward Card customers. Benefits included savings on pet food and...
Colour negatives and slide transparencies of Reward Cards. Includes colour photographs of Mr David Sainsbury launching Reward Card at Cromwell Road...
Anti - trading stamp campaign, 1963
Comprises Point of Sale advertising material for cereals (including breakfast), rice, and pasta; examples featured include barker cards, showcards,...
31 December 2011 Shoppers across Britain will continue to reap rewards of Sainsbury’s Brand Match 24 December 2011 Sainsbury’s £90 million...
30 December 2012 How to recycle your Christmas cards and other festive waste 24 December 2012 Sainsbury’s giant January sale for savvy shoppers 21...
Includes literature designed for staff relating to: reading of bar codes; introduction of data capture equipment; introduction of SABRE [SAles Based...
Memoranda from head office departments to store managers and other store management covering promotions, product display and procedures. Includes...
Material distributed to store managers to brief their staff on Sainsbury's news, events and financial results. Includes Monthly Briefing packs for...
Newsletters transmitting information from Chief Executive Justin King to staff. Series may be incomplete.
Information from Chief Executive, Justin King, to branch staff.
Notes about scanning developments. Covers checkout enhancement,electronic shelf edge labels, loyalty systems, SABRE [SAles Based REplenishment...
Registration form for Sainsbury's Saver Card with Saver Card enclosed. Form explains how points could be earned and used. Valid for use at Bagshot...
Registration form for Sainsbury's Saver Card with Saver Card enclosed. Form explains how points could be earned and used. Valid for use at Bath...