Images of wartime products
[c. 1939-1945]Images of wartime good and ration books.
SA/WAR/2/IMA/2
Photograph of emergency shop
[1939-1945]The photograph shows a Sainsbury's emergency shop set up outside a bombed building. It was one of two vans used to serve customers when a Sainsbury's branch was unable to trade normally following...
SA/WAR/2/IMA/1/10
Photograph of customer being served at counter, with coupons being cut from her ration book
[1940-1954]SA/WAR/2/IMA/1/9
Photograph of customer with ration book being served with eggs
[1940-1953]This photograph is featured in 'The Best Butter in the World' page 112.
SA/WAR/2/IMA/1/8
Image of 'Very Important' rationing notice
[1940]Notice headed 'VERY IMPORTANT whether you usually shop at Sainsbury's or not. RATIONING'. It gives reasons why customers should register at Sainsbury's. Date given is that of the notice rather than of...
SA/WAR/2/IMA/1/7
J Sainsbury ration card image
[1939-1950s]Image of Sainsbury's ration card. These ration cards were used to give priority to regular customers for non-rationed goods in short supply. See also SA/WAR/2/2/1 for leaflet explaining the card.
SA/WAR/2/IMA/1/6
Photograph of unknown branch exterior with rationing window advertisements
1940sPhotograph features poster in window "The things you see rarely are all shared out fairly at Sainsbury's". Also features adjacent shops Sanders Bros (grocery) and Rego (tailors/hosiers).
SA/WAR/2/IMA/1/2
Photograph of female butcher, Second World War
[1939-1945]SA/WAR/2/IMA/1/1
Images relating to operation of business through the war
1939-1945Black and white photographs relating to rationing and operation of business throughout the war.
SA/WAR/2/IMA/1
War time newspaper cuttings
Jun 1940-Jul 1941Comprises war time newspaper cuttings including: [The Daily Telegraph, 19 June 1940] an advert for staff and news on a fire in Saffron [featured in News Chronicle, 14 July 1941]
SA/WAR/2/5
Ministry of Food 'Food Facts: How to get your Christmas extras' advertisement
5 Dec 1944Food Facts No. 231. From 'The Times' newspaper 5 Dec 1944
SA/WAR/2/4/3
Ministry of Food "Food Facts: More Variety Dishes" press advertisement
[c. 1939-1945]Food Facts No. 287. Contains recipes for Barley Mince and Vegetables in Cheese Batter.
SA/WAR/2/4/2
Material relating to World War Two and Rationing
1939-1995Original documents which are either indirectly related to Sainsbury's or surplus copies of material held in the catalogue. 14 ration books (general, child, national service) dated 1939-1954. 1...
SA/WAR/2/4
Reference material relating to World War Two and Rationing
1939-1954Contains reference material which is either photocopied or modern reproductions. Subject areas include the occupation of the Channel Islands, study packs on the home front, VE and VJ celebration...
SA/WAR/2/3
"J Sainsbury Ration Card"
c. 1940SA/WAR/2/2/11
Ministry of Food 'Licence to Sell Foodstuffs by Retail' for 245 Lower Addiscombe Road, Croydon branch
1941SA/WAR/2/2/9
Food Control Committee 'Certificate of Registration' for 245 Lower Addiscombe Road, Croydon branch
1939SA/WAR/2/2/8
"J Sainsbury Branch Rationing Guide"
Nov 19454th Edition of Rationing Guide
SA/WAR/2/2/7
Photograph of interior of East Grinstead shop in church with staff, Second World War
[1943-1951]This branch was temporarily moved into a disused church after a bomb hit the shop building during the Second World War.
SA/WAR/2/2/2