Poster relating to the opening of Sainsbury's first self service store at Croydon. Includes text "It's come to Croydon! 'Q-Less Shopping' Quicker,...

Advertisement for the new store "the largest all-food self-service in the country" and including illustrations demonstrating how to use a self-service...

Photograph by Maillard, Weymouth Street, London (reference 329/61). An advertisement for "A good cup of Brown Label Tea costs less" can be seen in the...

Photograph showing 24 Norfolk House, George Street branch at night shortly after opening. The photograph is included in JS Journal January 1960....

Photograph by Harry C. Deal, shortly before opening. A sign states "Sainsbury's self-service store opens monday next"

Photograph showing the interior of the Sainsbury's branch on High Street, Guildford with customers, following conversion to self-service. Photograph...

Image features advertising for Sainsbury's pies and Family magazine in the window, and part of the store has been converted into a 'self service...

Products visible include jellies and jelly creams, pork sausages, beef sausages, cooked meats, and Sainsbury's Pie with New Laid Eggs. A poster "A...

Photograph by Sussex Commercial Photo Service Ltd, Hove (reference 132/712 ?).

Photograph showing customers in the aisle with products including condiments, pulses and a gondola-end (shelf-end) display of evaporated milk...

The store depicted appears to have been extended from the original counter service store depicted in SA/BR/22/B/12/1/1. The photograph features...

A variety of items can be seen on sale such as: Hugo's Seville Orange Marmalade; Selsa Finest Self-Raising Flour and National Flour (Selsa was...

Includes checkouts. Caption written on back reads "A view of the shop from the entrance, showing on the left the open top cabinets for poultry, four...

Photograph of the store, with advertisements for New Zealand Cheese "Buy New Zealand Cheddar it's good and cheap at Sainsbury's" in the window. A...

Photograph showing the interior of the store. The 'Lumenated' ceiling was a feature of the new branch (Hemel Hempstead was the first branch to use...

Shows in foreground, from left to right, Celia Sainsbury[?] (Robert James Sainsbury's daughter), Robert James Sainsbury, James Clark (Robert James...

Photograph showing two older female customers in the canned meats, fish, soups and vegetables section. Products include salmon, Sunset and Glenry.....