Papers relating to the Sainsbury's School Rewards scheme in 1998 and 1999.
In 1999, School Points could be collected by customers between 14 March and 5 June 1999. One School Point would be awarded for every £10 spent by a customer who had registered to support a school when they used their Reward Card. This was in addition to the 10 Reward Points they earned themselves. New to the scheme in 1999 were School Point coupons which could be collected when the customer bought selected products, and a chance to win prizes for themselves and the school they supported.
Sainsbury's School Rewards '98 badge
1998Badge featuring the Sainsbury's School Rewards '98 logo, probably worn by staff in Sainsbury's stores to promote the scheme.
SA/CR/EDU/4/3/1
School Rewards '99 Briefing Pack
1999File of information about the Sainsbury's School Rewards '99 scheme which was sent to Sainsbury's stores. The Customer Service Manager of each store was responsible for co-ordinating the scheme in...
SA/CR/EDU/4/3/2
Sainsbury's School Rewards '99 table talker
1999Table talker (advertising card, which would be stand on tables) promoting the Sainsbury's School Rewards '99 scheme to Sainsbury's staff. The card would have been placed on tables in the staff areas.
SA/CR/EDU/4/3/3
"Ask me about School Rewards '99" badge
1999Badge for use by staff in Sainsbury's stores to promote the Sainsbury's School Rewards '99 scheme
SA/CR/EDU/4/3/4
Sainsbury's School Rewards '99 Welcome Pack
1999Welcome pack sent to schools who participated in the Sainsbury's School Rewards '99 scheme. The scheme enabled schools to obtain free school equipment using School Points which were collected by...
SA/CR/EDU/4/3/5
"Sainsbury's Brainy Days from Sainsbury's School Rewards '99" No. 4 activity card
1999Activity card for children (double sided A4 sheet) "the fab funky cards for kids" with "things to make and do as well as cool quizzes", and the 'Lucky Banana' competition. The card is one of six free...
SA/CR/EDU/4/3/6
"Sainsbury's Brainy Days from Sainsbury's School Rewards '99" No. 6 activity card
1999Activity card for children (double sided A4 sheet) "the fab funky cards for kids" with various puzzles and the 'Lucky Banana' competition. This was the last edition in the series of Brainy Days cards...
SA/CR/EDU/4/3/7
"Free equipment for your child's school: Sainsbury's School Rewards '98" leaflet, 1998
1998Leaflet incorporating registration form for customers to sign up to collect points under Sainsbury's School Rewards '98 scheme.
SA/CR/EDU/4/3/8
Sainsbury's School Rewards scheme television commercial
[1998]Television commercial for Sainsbury's School Rewards. Features school pupils using various food products instead of school equipment, such as a cracker in a computer's CD drive, with text overlaid...
SA/CR/EDU/4/3/9
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