Video consisting of a compilation of clips of customers in unidentified branch(es) being asked by an unseen interviewer how worried they are about "green issues" (i.e. the way supermarkets and the products they sell impact the environment), who should do something about it and whether they would change their shopping habits. Tape label[?] suggests the video was made by Burson Marsteller, a PR company. No title or credits appear onscreen.
Duration: 5 minutes 10 seconds.
Video recordings of focus groups and vox pops for market research
Video showing customer opinions ("vox pops") on environmental issues
- Ref. No: SA/MARK/1/16/6
- Date: 2 Oct 1989
- Level: File
- Extent: 1 file
- Access: Open
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