Sainsbury's television commercial featuring customers answering the question "What is important to housewives at Sainsbury's?". Ends with male customer at checkout saying slogan "Honest to goodness value, You get it straight from Sainsbury's". Includes exterior and interior footage of 92/100 Tanners Lane, Barkingside branch.
Advertisement by Saatchi Saatchi Garland Compton, reference VTR/JS/45/1.
Television and cinema advertising
"Shoppers" television commercial
- Ref. No: SA/MARK/ADV/1/1/2A/3/1
- Date: Jul 1977
- Level: File
- Extent: 1 file
- Access: Open
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