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Television commercial (20 seconds) with the slogan “Sainsbury’s. Essential for the essentials”. Promotes Sainsbury’s Fresh Chicken Quarters (99p per lb). Advertising agency reference: AMV/SAPT217/020.
The advertisement was part of the Essential Low Price Campaign and was broadcast during the week commencing 30 January and 13 February 1994 (see Special Bulletin 43/94 and 63/94).