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Television commercial (30 seconds) promoting Sainsbury's centenary in 1969.

Kenneth Kendall (newsreader) visits an unidentified branch and asks a customer what she thinks of Sainsbury's and whether she knew the company was 100 years old. She says she "loves" Sainsbury's and praises the staff and prices. She also "adores" meeting her friends at Sainsbury's.

Ends with a cake with candles and the slogan "100 Good food years".