Comprises point of sale advertising for ranges spanning more than one product type.
Includes:
Barker card for 'Sainsbury's Occasions' party foods, with slogan 'Where good food costs less'
Barker card for 'Sainsbury's Occasions' party foods, with slogan 'Everyone's favourite ingredient'
Poster for Sainsbury's Occasions' party foods, with photograph of finger foods
'Occasions: Simple but Special'
Barker card for 'Sainsbury's Special Selection' premium range
Barker card for Sanchi (Japanese) vegetarian products
Poster for Sainsbury's 'Vegetarian Selection', marking National Vegetarian Week
"Sainsbury's Special Selection" barker card (shelf edge label)
[c. 1994]Sainsbury's Special Selection range was launched in Nov 1994 according to 'JS Journal' Nov 1994, p.24
SA/MARK/ADV/2/1/22/1
"The perfect choice in versatile, elegant, quality party foods" barker card (shelf edge label)
[1990s]Includes "Sainsbury's Occasions, Simple But Special" logo and "Sainsbury's. Everyone's favourite ingredient." slogan
SA/MARK/ADV/2/1/22/2
"New: Sainsbury's Occasions, Simple But Special" barker card (shelf edge label)
[1990s]Includes "Sainsbury's. Everyone's favourite ingredient." slogan
SA/MARK/ADV/2/1/22/3
"New: Sainsbury's Occasions, Simple But Special, The perfect choice in versatile, elegant, quality party foods" poster
[1990s]SA/MARK/ADV/2/1/22/4
"Sainsbury's Occasions, Buy any 4, Save £1" barker card (shelf edge label)
[1990s]Includes "Sainsbury's Occasions, Simple But Special" logo and "Sainsbury's, Where good food costs less." slogan
SA/MARK/ADV/2/1/22/5
"Sainsbury's Vegetarian selection" poster
[c. May 1996]Advertises National Vegetarian Week, 18-25 May [1996?]. Includes "The Choice is Yours" slogan
SA/MARK/ADV/2/1/22/6
"All Sanchi products are suitable for vegetarians" barker card (shelf edge label)
[1990s]Includes "Sainsbury's Special Selection" logo
SA/MARK/ADV/2/1/22/7
"go organic everyday!" table talker
[2000s]Includes "Sainsbury's Organic foods" logo
SA/MARK/ADV/2/1/22/8
"Organics will soon be located within the standard range in the relevant aisles" barker card (shelf edge label)
[2000s]Includes "Sainsbury's Organic" logo
SA/MARK/ADV/2/1/22/9
"to allow us to bring you a wider range of organics, they are now located within the standard ranges instore" barker card (shelf edge label)
[2000s]Includes "Sainsbury's Organic" logo
SA/MARK/ADV/2/1/22/10
"'you, The Mail on Sunday' voted Sainsbury's Organic Supermarket of the Year 2000 - 2001" barker card (shelf edge label)
[2000s]Includes "Soil Association Organic Foods Awards, 2000" logo, 'The Mail on Sunday' 'you' magazine logo, and "Soil Association Organic Standard" logo
SA/MARK/ADV/2/1/22/11
"independent inspectors check all our organic products to ensure they meet the same high standards wherever they come from." barker card (shelf edge label)
[2000s]Includes "Organic" logo and "reasons to go organic everyday" slogan
SA/MARK/ADV/2/1/22/12
"Sainsbury's support initiatives to increase the amount of UK land that is farmed organically." barker card (shelf edge label)
[2000s]Includes "Organic" logo and "reasons to go organic everyday" slogan
SA/MARK/ADV/2/1/22/13
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