Four adverts with the tagline “There is a Sainsbury way of doing things”. These look like they are probably unfinished adverts which were not broadcast.
1. Details of a colony of rare butterflies being saved when the Ipswich store was built.
2. (01:04) A woman shopping at Sainsbury’s drops a bottle of wine and it is replaced free of charge.
3. (02:04) Advert describing the process of finding great Camembert, including details of its production.
4. (03:05) Animated advert about sausages and bacon being daily tried at Blackfriars by a taster. This appears to be an ‘animatic’ – an animation giving a rough impression of what the advert could look and sound like, while avoiding the full costs of production.
Duration: 4 minutes.
Design and production material for proposed television commercials
"There is a Sainsbury way of doing things" advertisements
- Ref. No: SA/MARK/ADV/5/4/3
- Date: 3 Dec 1984
- Level: File
- Extent: 1 file
- Access: Open
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