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Sainsbury's Cod in Butter Sauce packaging

1973

Outer packaging for "Boil in Bag" product. Labelled on back "1st proof rejected - colour of transparency, 11/9/73". Another copy has "Transparency dark" written over image of product.

SA/PKC/PRO/1/10/2/3/20/1

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Sainsbury's Cod in Butter Sauce packaging

Sainsbury's Cod in Butter Sauce (41p) packaging

[1970s]

Outer packaging for "Boil in Bag" product.

SA/PKC/PRO/1/10/2/3/20/2

SA_PKC_PRO_1_10_2_3_20_2.1hr.jpg
Sainsbury's Cod in Butter Sauce (41p) packaging

Sainsbury's Freezer Foods Cod in Butter Sauce (45p) packaging

1981

Outer packaging for "Boil in Bag" product. Duplicate folder of proofs produced by Austin Packaging Group Limited stamped on front by Sainsbury's Design Studio, signed as approved by K. Brackenborough...

SA/PKC/PRO/1/10/2/3/20/3

SA_PKC_PRO_1_10_2_3_20_3hr.jpg
Sainsbury's Freezer Foods Cod in Butter Sauce (45p) packaging