How you can use this image

This image is available to be shared and re-used under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives licence. You can reproduce this image for non-commercial purposes, private study and you are not able to change or modify it in any way. Where Content is reproduced it must be closely annotated with the acknowledgement

© The Sainsbury Archive, Museum of London Docklands and the current year.

Visit the Creative Commons website to read terms of a Creative Commons Licence CC BY-NC-ND 4.0. and Sainsbury archive T&C’s.

Help us process your request by stating your name, contact details and planned use of requested imagery. Please note, we aim to respond to your request within five working days.

Download Request a high resolution image

Sainsbury's White Bap Loaf label

Bread Bread rolls