Local public relations promotions and projects in 1997
New home welcome pack and related papers
- Ref. No: SA/PR/6/4/5/4
- Format: File/Folder
- Date: 1997
- Level: File
- Extent: 1 file
- Access: Open
Memorandum with attached sample of a New Home Welcome Pack, store guidelines, customer service procedures, and sample manager's letter. The New Home Welcome Pack consists of an envelope "A £5 Gift from Sainsbury's" containing a card "Home Sweet Home" with a £5 token for use in a Sainsbury's store. The pack design is in the style of a tiled floor mosaic. The packs were to be distributed by individual stores to new homes in the area surrounding their store.
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