Skip navigation Skip hierarchy
Sainsbury Archive Logo

Table of content

  • Contents Page 02

    CONTENTS
    •jIU
    CHEADLE JS S ' l ^ ^ ^ f
    OPENING
    WRITELINES
    GREEN SCENE
    COMPETITIONS
    FIRST GENETICALLY
    MODIFIED PRODUCT
    OUR MAN IN
    ANTARCTICA
    p..
    7
    8/9
    10
    10
    11
    12/13
    TEN YEARS OF CHILDREN'S
    BOOKS 14/15
    CHECK...

  • Formidable success on the cards 02

    Formidable success on the cards
    Texas Spend and Save card proved itself a marketing star when the millionth Texas customer registered
    for membership. Spend and Save manager Cliff
    Hudson told the Journal, 'The
    huge popularity...

  • Frontline 02

    Christmas is coming
    Yes, we're hurtling towards that time of the year again.
    When double trolley loads become the norm and gaggles of
    turkeys trot through checkouts, we know it's time to build up
    our energy levels. We're going...

  • Tu Tu much fun 02

    Tu Tu much fun
    Children, JS staff and their families in London and
    Hampshire are getting first hand experience of ballet
    through the recently launched Passport to Ballet
    sponsorship.
    Over two years the English National Ballet...

  • Get ready to pin on your puddings 03

    Get ready to pin on your puddings
    From December 1, staff
    and customers will be
    able to sport a Christmas
    Pudding Pin Badge to
    help raise money for the
    Cancer Relief Macmillan
    Fund.
    Available from all Sainsbury's
    stores...

  • Half year results 03

    Sainsbury's half year results, published on
    Wednesday, November 1, showed an increase in
    frofit of '/.5% to £450.9 million. JS's and other
    food retailers' share prices fell over the next two
    days as investors recognised that...

  • Introducing the magic box 04

    Introducing the magic box
    Customers are packing their shopping into special
    boxes instead of plastic bags in a trial at Watchmoor
    Park. The Smartbox system uses
    recycled plastic boxes
    purchased by customers and
    held in a new...

  • JS cash machine network expands 04

    JS cash machine network expands
    Locksbottom, Apsley Mills
    and East Grinstead are the
    first stores to receive nevy
    cash machines in a
    programme to fit automatic
    teller machines (ATMs)
    into another 150 stores by
    mid-1997....

  • Paul has designs on RMIS 04

    Paul has designs on RMIS
    Ideas based on Paul
    Taylor's winning design
    for the Retail Management
    Information System
    (RMIS) logo will be seen
    across terminals throughout
    the company next year.
    On October 31, director...

  • Royal silver anniversary 04

    Royal silver anniversary
    For the first time, staff celebrating achieving their silver
    anniversary of service with JS numbered more than 200
    at the Royal Lancaster Hotel at the 25 Club dinner. There were more women
    than men...

  • JS helps tackle underachievement 05

    JS helps tackle underachievement
    This year, three quarters of a million young people will celebrate their 16th birthday.
    In certain areas one third of them will simply join the ranks of the unemployed. Sainsbury's attended...

  • News in brief 05

    News in brief
    Price limit on
    petrol
    All unleaded petrol on JS
    forecourts will now be
    sold at less than 50p per
    litre. Petrol prices are
    notorious for their
    variation across the
    country and JS is the first
    petrol retailer...

  • Staff watchdogs 05

    Staff watchdogs
    In our July issue we
    introduced a new quarterly
    feature comparing JS
    prices across the grocery
    retail industry.
    This month we look at a
    basket of goods chosen by
    staff at Alperton. Our
    undercover...

  • EVANSVILLE'S NOT SO BAD 06

    EVANSVILLE'S NOT SO BAD
    Salnsburys recent ad for
    Indiana Gold seems to have
    caused a few ripples of
    discontent on the other
    side of the Atlantic.
    .7;
    The tongue-in-cheek
    black and white
    commercial portrays
    Evansville -...

  • Final chapter for net book agreement 06

    Final chapter for net book agreement
    The Net Book Agreement (NBA) brought together publishers and
    retailers in the 1960s to ensure that books were sold at a set price for the
    six months after launch. This has ensured...

  • SAVE FOR A RAINY DAY 06

    SAVE FOR A RAINY DAY
    Remember you have until November 23 to
    join this year's Sainsbury's Savings-Related
    Share Option Scheme.
    nk of Scotland or the
    ty. After five years, all
    ^jutions will be refunded plus
    -free bonus of...

  • Branch opening—Cheadle 07

    CHEADLE
    Over 200 Mancunians got up early to see TV celebrity Ulrika Jonsson
    open the new joint JS and John Lewis development in Cheadle. The
    Scandinavian screen star may be accustomed to the rough and
    tumble of the Gladiators...

  • Writelines 08

    Stand aside, Scout! Looks like you migiit have
    some c o m p e t i t i o n f r om Guy, a w i r e haired
    dachshund belonging t o a Mosborough store
    customer. Guy likes t o relax after a hard day's
    play with a can of Gio. IS...

  • COMPETITIONS 10

    SAY IT WITH FLOWERS AND WIN A
    BOUQUET
    The Sainsbury's/Interflora Fresh Flowers Delivery
    Service was launched to
    all JS stores in October.
    Sainsbury's customers
    can choose from
    specially selected
    flower...

  • Crate expectations 10

    Crate expectations
    store staff will be winners witli the new universal crate, since tliere will be less
    cardboard to bale for recycling. In fact, tliese crates will eventually save 20,000
    tonnes of cardboard per year. I hat...

  • IT'S ALL IN THE GENES 11

    IT'S ALL IN THE GENES
    Early next year Sainsbury's will become one of the first UK supermarkets
    to stock a food product made using genetic modification. The
    humble Caiifomian Tomato Puree Double Concenteate has caused quite
    a...

  • POLE POSITION 12

    SAINSBURY'S IS HELPING AN EXPLORER WITH A RECORD-BREAKING ANTARCTIC TREK
    POLE POSITION
    IF YOU ARE DREADING THE IMPENDING WINTER COLD,
    SPARE A THOUGHT FOR ROGER M E A R . A T THIS VERY
    MOMENT HE IS PROBABLY MUNCHING ON...

  • Ten Years of Sainsbury Brand Books 14

    A Feast for the Imagination -
    Ten Years of Sainsbury Brand Books Once upon a time, In Saet ten years ago,
    tiie idea tiiat a supennarket •woulA sell high quality children's books ivas so outrageous that Salnsbury's caused
    o£...

  • Advertisers love Sainsbury's 16

    Advertisers love Sainsbury's
    Local advertising on till receipts
    is reaping rewards according to
    Archer Road store in Sheffield.
    The manager of a local hotel who
    uses this advertising wants to
    promote Sainsbury's in his...

  • Play safe 16

    It's not every day that children ask
    to go shopping, but that's exactly
    what they did over the school
    holidays in Hertfordshire. Haverhill
    store offered a free play area to
    keep children occupied while
    parents got on with...

  • Shirley shows her class 16

    Shirley shows her class
    Shirley Smith from Bury St.
    Edmunds store recently won the
    Suffolk Ladles 2 Wood Singles.
    Competing successfully is nothing
    new for Shirley, who has been
    lawn bowling for about eight years,
    and is...

  • Sign up for the league 16

    Sign up for the league
    East Ham are setting up a football
    team and are looking for skillful,
    dedicated and committed players for
    all positions. They've already secured
    sponsorship and will be playing in the
    Corinthian Sunday...

  • That's entertainment 16

    That's entertainment
    The retail park at Colton held a
    bonanza of events over the
    August Bank Holiday in an effort
    to increase trade and really put it
    on the map. Entertainment at the
    Selby Road store located in the
    park...

  • Lion's share of fun 17

    Lion's share of fun
    Ashford store invited the Lion King over to
    boost sales for tine launcli of the Lion King
    video. Children were able to watch the video
    while parents shopped, and everyone enjoyed
    the Lion Bar handouts from...

  • South East regional office 17

    Staff at the South East regional office had
    a nasty shock on September 8 when a
    rotting tree crashed down and damaged
    cars in the car park of the Bromley offices.
    Four cars, all owned by Sainsbury's staff,
    were damaged in the...

  • THE SIGHTS AND SOUNDS OF CHRISTMAS 17

    SAINSBURY'S review
    THE SIGHTS AND SOUNDS OF CHRISTMAS
    Christmas is the busiest time of year for audio
    and video, and the home entertainments departments
    are gearing up for the rush. Last month we looked at the latest...

  • Victory ahoy! 17

    Victory ahoy!
    It's been a knockout season for
    Fosse Park, who won the district
    It's A Knockout competition in
    August. Not satisfied, they
    entered the Grocers Benevolent
    Competition on September 10,
    and despite rain and new...

  • Answering a desperate need 18

    Answering a desperate need
    Julie Meacham (second left) and Becky Vernon (second
    right) getting a send off for their Croatian adventure from
    (l-r) Julie Pike, David Bridger and Jackie Ward.
    'Very scary, but really worthwhile,'...

  • Awareness grows 18

    Awareness grows
    Sainsbury's Disability
    Awareness programmes
    are not only forging ahead
    at many stores, they are
    also attracting attention
    from the disabled
    community. Some
    profoundly deaf children from Heathlands School...

  • Bright and busy 18

    Bright and busy
    To coincide with the
    launch of the Schoolbags
    scheme, Middlesbrough
    store held a Fun Quiz for
    children. They were
    asked to complete an
    entry form by answering
    15 questions about
    products in the...

  • Screaming for the children 18

    Screaming for the children
    Green faces were the order of the day when staff at
    Bletchley store went rollercoaster crazy in an attempt
    raise funds for the 1995 Children in Need Appeal.
    They set a British record for the largest...

  • SSA OFFERS 19

    SSA members can take advantage of the following fun-filled
    offers that are available over the next few months.
    Treat yourself and your family to a relaxing holiday in one of five
    Forte Posthouses In the New Forest area. The...

  • Lemonade with bite 20

    Lemonade with bite
    Just when you thought it was
    safe to go back to the
    supermarket. Piranha bites
    back! Sainsbury's is first into
    the water with an own brand
    alcoholic lemonade. The drink
    was originally developed...

  • Tops for teeth 20

    Tops for teeth
    Smiles are for everyone, and so is
    the new range of dental care
    products just launched. The Total
    Oral Protection System, or TOPS as
    it is known, is the most exciting and
    comprehensive dental range on...

  • Treat yourself on Occasions 20

    Treat yourself on Occasions
    Getting the nibbles and snacks together for a party is always a chore. But the
    new Occasions range makes entertaining much simpler. The prepared party
    foods range contains old favourites and more...

  • All wrapped up for Christmas 21

    All wrapped up for Christmas
    Ah, Christmas. Chestnuts roasting on an open fire, Jack Frost n
    your nose, tree decorations, friends and relations, and the
    work in the kitchen just grows and grows
    Yes, Christmas is fun,...

  • Everything on, and hold the fat 21

    Everything on, and hold the fat
    Counting calories is out, but
    counting fat grams for health
    and fitness is in, and
    Sainsbury's makes it easy with
    new Reduced Fat Sandwiches.
    Just out in selected stores,
    Sainsbury's Reduced...

  • Pasta packing mama 21

    Pasta packing mama
    As all Italian chefs know, traditional pasta is never
    refrigerated. In the days before ice boxes and freezers,
    pasta had to be dried and then boiled back to life, but now
    fresh pasta can be yours without...

  • Snacks you can't eat... ...without ruining your appetite 21

    Snacks you can't eat...
    without ruining your appetite
    Searching for a snack sensation, but don't
    have time to whip up a new food fantasy?
    Never fear, new Sainsbury's Fillers are here!
    Fromage frais and cottage cheese...

  • To long life 21

    To long life
    Cold brewed beer, ice filtered vodka,
    frozen schnapps; seems like there is a
    fashion for all things cold. And now
    Sainsbury's is first off the mark to
    lower the temperature on nonalcoholic
    products. First in a...

  • Look into my eyes 22

    LIFELINES
    Look into my eyes
    'When I count to three, you will open your eyes,
    and be a health inspector...one...two...three.' he girl opens her eyes and
    leaves the stage, heading out into the
    audience. Reaching the first row,...

  • A REMINDER: 23

    A REMINDER: The
    retirements and long service
    sections are compiled from
    information received
    centrally. You should notify
    the JS Journal direct if you
    would like us to feature a
    wedding (both partners must
    work for JS), an...

  • LONG SERVICE 23

    LONG SERVICE
    Employees who have
    completed 25 years' service:
    ANTHONY BAKER, driver,
    Buntingford depot. JOE BEVIS,
    returns, Basingstoke depot.
    VAL BUTCHER, checkout
    assistant, Tonbridge. JOHN
    CHANDLER, warehouse
    assistant,...

  • MESSAGES 23

    MESSAGES
    Happy lOOth birthday to
    MARGARET HADEN from STEVE
    NuTE, LEATHERHEAD store
    manager. Margaret has been
    shopping at LEATHERHEAD
    since it opened and has been
    loyal to JS for half a century.
    Margaret's...

  • OBITUARY 23

    OBITUARY
    Length of service appears in
    brackets.
    DEL GARRAGHAN, bakery
    assistant at Warren Heath,
    aged 23, died as a result of
    a car accident on August 29.
    (7yrs).
    PAM MCKEEVER, health and
    beauty assistant at
    Altrincham,...

  • RETIREMENTS 23

    RETIREMENTS
    ROBIN ANDERSON, warehouse
    operative, Buntingford depot
    26yrs). SUE BWMPIEL, battery
    charger, Basingstoke depot
    ISyrs). PAT BOLTON, works
    engineer, Buntingford depot
    19yrs). DENNISTOUN BURNEY,
    trolley collector....

  • WEDDINGS 23

    WEDDINGS
    PHILLIP RAMSEY, customer
    services assistant, and JACKIE
    NEWTON, produce assistant, of
    Streatham Common tied the
    l placennent employees, Phillip
    and Jackie met about three
    years ago...

  • CEREAL STORY 24

    ARCHIVES
    CEREAL STORY
    The recent acquisition of a pack of
    Sainsbury's Broadacres Breakfast Food
    encouraged the Archives to look at the early
    days of breakfast cereals.
    1930s own brand cereal
    ^ • ^ ^ ^ 1 reakfast cereals...