"Sainsbury's August Meal of the Month" proof of 'Family Circle' magazine insert
[Aug 1969]Proof of insert included in 'Family Circle' August 1969 issue. Includes recipes for: Lobster Soup; Swiss Veal; Apricot Tart. Reverse is titled "In Store for You at Sainsbury's" and promotes...
SA/CPUB/FC/2/14
"Sainsbury's September Meal of the Month" proof of 'Family Circle' magazine insert
[Sep 1969]Proof of insert included in 'Family Circle' September 1969 issue. Includes recipes for: Tomato Cocktail; Savoury Horns; Mushroom & Bacon Flans; Fish Ring; Salads with Cream Cheeses; Chocolate Pyramid....
SA/CPUB/FC/2/15
"Sainsbury's October Meal of the Month" proof of 'Family Circle' magazine insert
[Oct 1969]Proof of insert included in 'Family Circle' October 1969 issue. Includes recipes for: Harvest Platter; Savoury Spaghetti Rings; Apple and Blackberry Tart. Reverse is titled "In Store for You at...
SA/CPUB/FC/2/16
"Sainsbury's November Meal of the Month" proof of 'Family Circle' magazine insert
[Nov 1969]Proof of insert included in 'Family Circle' November 1969 issue. Includes recipes for: Carrot Soup; Stuffed Potatoes and Onions; Sauce; Date and Ginger Pudding. Reverse is titled "In Store for You at...
SA/CPUB/FC/2/17
"Sainsbury's New Year Party Recipes" proof of 'Family Circle' magazine insert
[Dec 1969]Proof of insert included in 'Family Circle' December 1969 issue. Includes "Hogmanay Party" recipes for: Finnan Haddock Loaf; Scotch Pies; Forfar Bridies; The Laird's Cream; Paisley Shortbread; Black...
SA/CPUB/FC/2/18
"Sainsbury's January Meal of the Month" proof of 'Family Circle' magazine insert
[Jan 1970]Proof of insert included in 'Family Circle' January 1970 issue. Includes recipes for: Butter Beans and Sausage; Sea Pie; Mincemeat Rolls; Lemon Yogurt Sauce. Reverse is titled "In Store for You at...
SA/CPUB/FC/2/19
"Whats in the Name?" proof of 'Family Circle' magazine insert
[Apr 1970]Proof of insert included in 'Family Circle' April 1970 issue. Describes the history and quality standards of Sainsbury's own label products. Includes slogans "Sainsbury's Means Quality" and...
SA/CPUB/FC/2/21
"Sainsbury's Give Value in More Than Just Food" proof of 'Family Circle' magazine insert
[Jul 1970]Proof of insert included in 'Family Circle' July 1970 issue. Promotes Sainsbury's own label non-food products.
SA/CPUB/FC/2/24
"Sainsbury's October Meal of the Month" proof of 'Family Circle' magazine insert
[Oct 1970]Proof of insert included in 'Family Circle' October 1970 issue. Includes recipes for: Tomato and Bacon Soup; Pork Iraq; Jacket Potatoes; Vegetable Tango; Lemon & Ginger Flan. Reverse is titled "The...
SA/CPUB/FC/2/26
"Sainsbury's November Meal of the Month" proof of 'Family Circle' magazine insert
[Nov 1970]Proof of insert included in 'Family Circle' November 1970 issue. Includes recipe for Chicken Nova. Reverse is titled "Thinking Small at Sainsbury's" and promotes Sainsbury's Baby Food and Sainsbury's...
SA/CPUB/FC/2/27
"Sainsbury's December Meal of the Month" proof of 'Family Circle' magazine insert
[Dec 1970]Proof of insert included in 'Family Circle' December 1970 issue. Includes recipes for: Haddock Scallops; Christmas Gammon and Mustard Sauce; Melon Basket. Reverse is titled "A Sainsbury Brand...
SA/CPUB/FC/2/28
"Sainsbury's January Meal of the Month" proof of 'Family Circle' magazine insert
[Jan 1971]Proof of insert included in 'Family Circle' January 1971 issue. Includes recipes for: Cheese Soufflé; Noisettes of Lamb; Orange and Treacle Tart. Reverse is titled "in store for you at Sainsbury's"...
SA/CPUB/FC/2/29
"Sainsbury's March Meal of the Month" proof of 'Family Circle' magazine insert
[Mar 1971]Proof of insert included in 'Family Circle' March 1971 issue. Includes recipes for: Courgettes and Almonds; Pot Roast Brisket of Beef in Beer; Apple Whirl. Reverse is titled "in store for you at...
SA/CPUB/FC/2/31
"Sainsbury's April Meal of the Month" proof of 'Family Circle' magazine insert
[Apr 1971]Proof of insert included in 'Family Circle' April 1971 issue. Includes recipes for: Stuffed Eggs; Savoury Kidneys; Butterscotch Flan. Reverse is titled "in store for you at Sainsbury's" and promotes...
SA/CPUB/FC/2/32
"Sainsbury's May Meal of the Month" proof of 'Family Circle' magazine insert
[May 1971]Proof of insert presumably included in 'Family Circle' May 1971 issue. Includes recipes for: Gazpacho Soup; Barbecued Spare Ribs; Kebabs; Sweetcorn Salad; Walnut and Apple Salad; French Dressing;...
SA/CPUB/FC/2/33
"Sainsbury's June Meal of the Month" proof of 'Family Circle' magazine insert
[Jun 1971]Proof of insert presumably included in 'Family Circle' June 1971 issue. Includes recipes for: Ham Cornets; Frankfurter Salad; Herrings and Almonds; Shrimp and Celery; Butter Beans and Anchovies;...
SA/CPUB/FC/2/35
"Sainsbury's July Meal of the Month" proof of 'Family Circle' magazine insert
[Jul 1971]Proof of insert included in 'Family Circle' July 1971 issue. Includes recipes for: Cucumber Soup; Stuffed Oranges; Meat Loaf; Picnic Puffs; Green Bean Salad; Blackcurrant Mould; Peach Crunchies....
SA/CPUB/FC/2/36
"Sainsbury's August Meal of the Month" proof of 'Family Circle' magazine insert
[Aug 1971]Proof of insert included in 'Family Circle' August 1971 issue. Includes recipes for: Orange Fruit Juice; Country Style Rabbit; Courgette Fritters; Pineapple Shortie. Reverse is titled "Sainsbury's...
SA/CPUB/FC/2/37
"Sainsbury's September Meal of the Month" proof of 'Family Circle' magazine insert
[Sep 1971]Proof of insert included in 'Family Circle' September 1971 issue. Includes recipes for: Cucumber Boats; Liver Risotto; Jack Horner's Flan; Iced Mocha. Reverse is titled "in store for you at...
SA/CPUB/FC/2/38
"Sainsbury's October Meal of the Month" proof of 'Family Circle' magazine insert
[Oct 1971]Proof of insert included in 'Family Circle' October 1971 issue. Includes recipes for: Open "Sandwitches"; Black Cap; Hallowe'en Cake; Devil-of-a-Prune; Witches Brew. Reverse is titled "Sainsbury's...
SA/CPUB/FC/2/39
"Sainsbury's November Meal of the Month" proof of 'Family Circle' magazine insert
[Nov 1971]Proof of insert included in 'Family Circle' November 1971 issue. Includes recipes for: Kidney Soup; Clementine Plaice; Herbegg Potatoes; Logan Layer Pudding. Reverse is titled "in store for you at...
SA/CPUB/FC/2/40
"Sainsbury's January Dish of the Month" proof of 'Family Circle' magazine insert
[Jan 1972]Proof of insert presumably included in 'Family Circle' Jan 1972 issue. Includes recipe for Casserole St. Clare. Reverse is titled "in store for you at Sainsbury's" and promotes Sainsbury's tea, coffee...
SA/CPUB/FC/2/41
"Sainsbury's February Meal of the Month" proof of 'Family Circle' magazine insert
[Feb 1972]Proof of insert included in 'Family Circle' February 1972 issue. Includes recipes for: Spinach Nests; Gooseberry Lamb; Harlequin Sherry Pudding. Reverse is titled "in store for you at Sainsbury's" and...
SA/CPUB/FC/2/42
"Sainsbury's March Meal of the Month" proof of 'Family Circle' magazine insert
[Mar 1972]Proof of insert included in 'Family Circle' March 1972 issue. Includes recipes for: Tuna Cups; Ham Purses; Tomato Sauce; Coffee Brittle Souffle. Reverse is titled "in store for you at Sainsbury's" and...
SA/CPUB/FC/2/43
"Sainsbury's April Meal of the Month" proof of 'Family Circle' magazine insert
[Apr 1972]Proof of insert included in 'Family Circle' April 1972 issue. Includes recipes for: Tomato Scones; Herb Scones; Party Pâté; Pears-in-a-Nest; Katies Creams; Primrose Cake. Reverse is titled "in store...
SA/CPUB/FC/2/44
"Sainsbury's May Rice Dishes" proof of 'Family Circle' magazine insert
[May 1972]Proof of insert presumably included in 'Family Circle' May 1972 issue. Includes recipes for: Country Courgettes; Queen-of-an-Aubergine; Riza Peppers. Reverse is titled "in store for you at...
SA/CPUB/FC/2/45
"Sainsbury's June Meal of the Month" proof of 'Family Circle' magazine insert
[Jun 1972]Proof of insert included in 'Family Circle' June 1972 issue. Includes recipes for: Mackerel Minutes; June Ham; redcurrant and apple sauce; Cornonion Crispies; Pineapple Wonders. Reverse is titled "in...
SA/CPUB/FC/2/46
"Sainsbury's August Meal of the Month" proof of 'Family Circle' magazine insert
[Aug 1972]Proof of insert presumably included in 'Family Circle' August 1972 issue. Includes recipes for: Rabbit Pie; Broccoli with cream dip; Higher Sunbury Salad; Continental Salad; Gooseberry Goblets; Summer...
SA/CPUB/FC/2/48
"Sainsbury's September Meal of the Month" proof of 'Family Circle' magazine insert
[Sep 1972]Proof of insert included in 'Family Circle' September 1972 issue. Includes recipes for: Fruit Prelude; Fishermans Pie; Chouclares. Reverse is titled "in store for you at Sainsbury's" and promotes...
SA/CPUB/FC/2/49
"Sainsbury's October Meal of the Month" proof of 'Family Circle' magazine insert
[Oct 1972]Proof of insert included in 'Family Circle' October 1972 issue. Includes recipes for: Tripe Casserole; Broken Hearts; Kidney Carnival; Lelant Loaf. Reverse is titled "in store for you at Sainsbury's"...
SA/CPUB/FC/2/50
"Cheers from Sainsbury's" proof of 'Family Circle' magazine insert
[c. Oct 1972]Proof of insert included in 'Family Circle' 1972 vol. 9 Special Issue. Promotes Sainsbury's Beers, Wines and Spirits Department.
SA/CPUB/FC/2/51
"Sainsbury's November Meal of the Month" proof of 'Family Circle' magazine insert
[Nov 1972]Proof of insert included in 'Family Circle' November 1972 issue. Includes recipes for: Watercress Soup; Chicken with Barbecue Sauce; Shortbread Flan with Apricots. Reverse is titled "All the best for...
SA/CPUB/FC/2/52
Environment affairs general correspondence and papers, 1988-1990
1988-1990Correspondence and other papers relating to various matters concerning environment affairs at Sainsbury's. Some examples of topics include: market research on green issues; discussion with Procter &...
SA/CR/GRE/4/1
Packaging artwork
[c. 1980s]Consists of label drawings, unassembled and 3D packaging.
SA/DES/1
Graphic design literature
[1980-2001]Includes: copies of 'The Development of Graphics in Retail Packaging - A Case Study'; 'Sainsbury's Packaging Design' by S. D. Lang; a booklet entitled 'The Juice' giving information on Sainsbury's...
SA/DES/2
Sainsbury's Design Studio job bags, Jul-Aug 1995
Jul 1995-Aug 199553 job bags produced by the Sainsbury's Design Studio for a variety of Sainsbury's and Homebase own-brand products. Each individual product packaging design project has its own colour coded bag...
SA/DES/5
Sainsbury's Design Studio slide directory
[c. 1991]-1993Indexed contact sheets featuring images of own-brand packaging designs produced by the Sainsbury's Design Studio. Probably used as a finding aid for the Sainsbury's Design Studio slide library. Also...
SA/DES/6
Sainsbury's Design Studio job bags list
[c. 1998]Box by box list of Sainsbury's Design Studio job bags from box number Sain 0001 to Sain 0330. Includes the sequence of file numbers contained within each box and a note of any numbers missing from...
SA/DES/9
Sainsbury's design history material
1950-c. 1988Includes dissertations about the development of packaging and graphic design at Sainsbury's. Also includes historical information about design policy produced by the Sainsbury's Design Studio and a...
SA/DES/12
Celery jar with image of early J. Sainsbury Ltd branch
[c. 1980s-1990s]Cylindrical buff stoneware jar with a colourless salt glaze. One side features a brown transfer-printed illustration of an early J. Sainsbury Ltd. branch and the other side features a black block...
SA/DES/14
Product packaging and advertising artwork
[c. 1980s]Consists of eight pieces of original artwork for the following Sainsbury's products: new blend tea, shredded beef suet, Spanish wines, jam rolls, dog meal and for Sainsbury's centenary birthday cake. ...
SA/DES/18
Product advertising design artwork by Ogilvy & Mather
Aug 1969-Sep 1971Examples of finished artwork produced for J. Sainsbury Ltd by Ogilvy & Mather Ltd advertising agency. Each layered final proof contains touched up product images to be used in Sainsbury's advertising...
SA/DES/22
Packaging artwork for biscuits and vermouth
1969-1970Examples of proofs produced for J. Sainsbury Ltd by Ogilvy & Mather Ltd advertising agency. Consists of four designs for biscuits and vermouth.
SA/DES/28
Sainsbury's Boil in the Bag Casserole of Chicken product artwork
24 Jan 1972Piece of artwork for Sainsbury's Boil in the Bag Casserole of Chicken.
SA/DES/31
Photograph of Sainsbury's Design Studio display at Design Council exhibition, 1974
1974SA/DES/34/1
Design material for bread, bakery and morning goods products
[c. 1980s]SA/DES/35/1
Design material for Biscuit products
[c. 1980s]SA/DES/35/2
Design material for cake, fruit pies and pudding products
[c. 1980s]SA/DES/35/3
Design material for confectionery and snack products
[c. 1980s]SA/DES/35/4
Design material for dairy products
[c. 1980s]SA/DES/35/5
Design material for delicatessen products
[c. 1980s]SA/DES/35/6
Design material for groceries: canned goods
[c. 1980s]SA/DES/35/7
Design material for fresh meat products
[c. 1980s]SA/DES/35/8
Design material for groceries: canned goods
[c. 1980s]SA/DES/35/9
Design material for groceries: cereals, pasta, rice etc..
[c. 1980s]SA/DES/35/10
Design material for groceries: dried goods
[c. 1980s]SA/DES/35/11
Design material for groceries: spreads, preserves
[c. 1980s]SA/DES/35/12
Design material for health and beauty products
[c. 1980s]SA/DES/35/13
Design material for produce products
[c. 1980s]SA/DES/35/14
Design material for frozen products
[c. 1980s]SA/DES/35/15
Design material for beverages
[c. 1980s]SA/DES/35/16
Design material for beers, wines and spirits
[c. 1980s]SA/DES/35/17
Design material for ready meals
[c. 1980s]SA/DES/35/18
Design material for non-foods/household products
[c. 1980s]SA/DES/35/19
Artwork for wax shoe polish products
[c. 1980s-1990s]SA/DES/42/1
Artwork for surface cleaning products
[c. 1980s-1990s]SA/DES/42/2
Artwork for toilet cleaning products
[c. 1980s-1990s]SA/DES/42/3
Artwork for bleach products
[c. 1980s-1990s]SA/DES/42/4
Artwork for air freshener products
[c. 1980s-1990s]SA/DES/42/5
Artwork for washing powder and conditioner products
[c. 1980s-1990s]SA/DES/42/6
Artwork for dishwasher products
[c. 1980s-1990s]SA/DES/42/7
Artwork for miscellaneous household products
[c. 1980s-1990s]Includes: furniture spray, Greencare product, washing up liquid, safety matches, window cleaner, starch spray, oven spray, sponge cloths, scouring pads and toilet roll.
SA/DES/42/8
Artwork for oral hygiene products
[c. 1980s-1990s]Eg. toothbrushes and toothpaste
SA/DES/43/1
Artwork for personal hygiene products
[c. 1980s-1990s]Eg. deodorant and body spray
SA/DES/43/2
Artwork for Xero 3 and Reflex range of mens products
1990sEg. deodorant and shaving products
SA/DES/43/3
Artwork for mens shaving products
[c. 1980s-1990s]Eg. razors and shaving foam
SA/DES/43/4
Artwork for miscellaneous health and beauty products
[c. 1980s-1990s]Eg. skin care products, cotton wool, tampons and cosmetics
SA/DES/43/5
Artwork for baby care products (SA/PRO/13A)
[c. 1980s-1990s]Artwork consisting of layered and single piece drawings of packaging.
SA/DES/44
Artwork for pharmaceutical products (SA/PRO/13E)
[c. 1980s-1990s]Artwork consisting of layered and single piece drawings of packaging.
SA/DES/45
Artwork for underwear (SA/PRO/20)
[c. 1980s-1990s]Artwork consisting of layered and single piece drawings of packaging.
SA/DES/46
Artwork for hosiery (SA/PRO/20)
[c. 1980s-1990s]Artwork consisting of layered and single piece drawings of packaging.
SA/DES/47
Artwork for dairy (SA/PRO/7)
[c. 1980s-1990s]Artwork consisting of layered and single piece drawings of packaging.
SA/DES/48
Artwork for tinned / canned products (SA/PRO/12B)
[c. 1980s-1990s]Artwork consisting of layered and single piece drawings of packaging.
SA/DES/50
Artwork for delicatessen foods (SA/PRO/8)
[c. 1980s-1990s]Artwork consisting of layered and single piece drawings of packaging.
SA/DES/51
Artwork for preserves and pickles (SA/PRO/12E)
[c. 1980s-1990s]Artwork consisting of layered and single piece drawings of packaging.
SA/DES/52
Artwork for dried fruit and nuts (SA/PRO/12D)
[c. 1980s-1990s]Artwork consisting of layered and single piece drawings of packaging.
SA/DES/53
Artwork for cereal and bread (SA/PRO/2 & 12C)
[c. 1980s-1990s]Artwork consisting of layered and single piece drawings of packaging.
SA/DES/54
Artwork for cake, confectionery and biscuits (SA/PRO/3 & 4)
[c. 1980s-1990s]Artwork consisting of layered and single piece drawings of packaging.
SA/DES/55
Artwork for beverages and soft drinks (SA/PRO/12A)
[c. 1980s-1990s]Artwork consisting of layered and single piece drawings of packaging.
SA/DES/56
Artwork for beers, wines and spirits (SA/PRO/18)
[c. 1980s-1990s]Artwork consisting of layered and single piece drawings of packaging.
SA/DES/57
Artwork for frozen food (SA/PRO/11)
[1975-1990s]Artwork consisting of layered and single piece drawings of packaging. Includes illustrations for raspberry lollies and lime flavoured lollies.
SA/DES/58
Artwork for miscellaneous products
[c. 1980s-1990s]Artwork consisting of layered and single piece drawings. The artwork is unlabelled and it is not clear what the material relates to.
SA/DES/60
Design material
[c. 1990s]Roll pallet containing design studio material for product packaging and advertising.
SA/DES/65
Packaging laboratories staff diaries and notebooks
[1930-1974]Staff diaries and notebooks from the packaging laboratories.
SA/EMP/2/2
Image of Lord Sainsbury of Preston Candover with Sainsbury's own brand products
15 May 1991Photograph of Sainsbury's chairman Lord Sainsbury of Preston Candover (John Davan Sainsbury) with a display of various Sainsbury's products on a table. Sainsbury's products include Sainsbury's 'Islay...
SA/FAM/5/49/1/84
Slides of Sainsbury's
1990sContains miscellaneous slides relating to all aspects of Sainsbury's e.g. exteriors of modern stores, advertising for the 'Fresh Food, Fresh Ideas' campaign, product packaging, members of staff. ...
SA/IMA/2
Index to negatives featuring images relating to Sainsbury's
[1976-1978]Contains black and white photographs of images relating to all aspects of Sainsbury's from products and advertisements to old branches and styles of font. Each photograph is attached to an index...
SA/IMA/6
Slide images of Sainsbury's
1970s-1980sIncludes slides of branch exteriors, interiors, products and publications.
SA/IMA/9
Patents - vacuum packing
1977-1981Photocopies of patents issued by Belgium (No. 859088), Canada (No. 1086206), Switzerland (No. 620647, United Kingdom (No. 1547472) and the United States of America (No. 4229927) for the design of...
SA/LE/1/8
"Spoil yourself with Sainsbury's Christmas prices." newspaper advertisement proof
26 Nov 1984Includes prices for 'Assorted Biscuits', 'Sainsbury's all butter rich fruit Christmas Cake', 'Luxury all butter with brandy' Christmas cake, 'Sainsbury's Continental Assortment', 'Sainsbury's Family...
SA/MARK/ADV/1/1/1/1/2/20/35
"Feast your eyes on Sainsbury's Christmas prices." newspaper advertisement proof
17 Nov 1987'Feast your eyes on Sainsbury's Christmas prices', 1987 with slogan 'Good food costs less at Sainsbury's'. Includes prices for 'Sainsbury's Rich Christmas Pudding', 'Sainsbury's Fruit Cocktail',...
SA/MARK/ADV/1/1/1/1/5/2/14
"Good Turkeys Cost Less at Sainsbury's" flyer
[1960s]Leaflet for Sainsbury's Christmas English turkeys. Includes image of "Ready to Cook" carry home carton.
SA/MARK/ADV/3/2/1/17/1/2/11
"new scan 'n' pack, Sainsbury's, making life taste better" plastic carrier bag
[2003]Produced to promote the "scan 'n' pack" scheme to improve checkout service (see 'JS Journal' May 2003, pp.8-9). Same design on both sides
SA/PKC/PAC/6/3/5/4
Sainsbury's Tuesday Fresh White Sliced Loaf proof of wrapper, c. 1969
c. 1969SA/PKC/PRO/1/1/2/1/1/22/6
Sainsbury's Potato Cakes packaging
[1970s]SA/PKC/PRO/1/1/2/5/2
Image of Sainsbury's bread, bakery and morning goods
[1960s]Includes: Sainsbury's Bread Thin White Sliced; Sainsbury's Tuesday Fresh White Sliced Loaf; Sainsbury's Wednesday Fresh White Sliced Loaf; Sainsbury's Thursday Fresh White Sliced Loaf; Sainsbury's...
SA/PKC/PRO/1/1/3/1
Image of Sainsbury's Bridge Rolls and Sainsbury's Home Bake Part Baked Rolls
[1970s]SA/PKC/PRO/1/1/3/2
Image of Sainsbury's Scotch Pancakes and Sainsbury's Fruit Pancakes
[1970s]SA/PKC/PRO/1/1/3/3
Image of Sainsbury's Wholemeal Baps and Sainsbury's Croissants
[1970s]SA/PKC/PRO/1/1/3/4
Image of Sainsbury's Brown Bread Mix and Sainsbury's White Bread Mix
1978Negative number 6155-13. Photographer: G. [Graham] Hitchcock. File number 214.
SA/PKC/PRO/1/1/3/5
Image of Sainsbury's Brown Bread Mix and Sainsbury's White Bread Mix
[1978]SA/PKC/PRO/1/1/3/6
Image of Sainsbury's bread mixes and flour
[c. Mar 1978]Includes: Sainsbury's Brown Bread Mix; Sainsbury's Strong White Bread Flour; Sainsbury's White Bread Mix. Image included in 'JS Journal' March 1978, p.5.
SA/PKC/PRO/1/1/3/7
Image of bread, flour and bread mix
[c. 1978]Includes: Sainsbury's Wholemeal Bread Flour; Sainsbury's White Bread Mix. Breads may show what could be baked with these products, rather than breads sold by Sainsbury's.
SA/PKC/PRO/1/1/3/8
Image of Hovis Family Loaf and Sainsbury's Medium Sliced Brown Bread
[c. Mar 1979]Image included in 'JS Journal' March 1979, p.16
SA/PKC/PRO/1/1/3/9
Image of Sainsbury's 6 Wholemeal Muffins and hot cross buns
[1970s-1980s]SA/PKC/PRO/1/1/3/10
Image of Sainsbury's and non-Sainsbury's bread loaves
[1984]Includes: Sainsbury's Medium Sliced Stoneground Wholemeal Bread; Granary; Sainsbury's VitBe Sliced Wheatgerm Bread; Sainsbury's Granary Wholemeal Bread; Sainsbury's Sliced Stoneground Wholemeal Bread;...
SA/PKC/PRO/1/1/3/11
Image of Sainsbury's bread loaves
[1984]Includes: Sainsbury's Granary Wholemeal Bread; Sainsbury's Medium Sliced Wheatmeal Bread; Sainsbury's Hovis; Sainsbury's Medium Sliced Stoneground Wholemeal Bread; Sainsbury's VitBe Sliced Wheatgerm...
SA/PKC/PRO/1/1/3/12
Image of Sainsbury's and non-Sainsbury's bread loaves
[1984]Includes: Sainsbury's Granary Wholemeal Bread; Allinson Wholemeal Sliced Bread; Granary; VitBe HiBran Sliced Bread; Hovis Wholewheat Loaf; Sainsbury's Medium Sliced Wheatmeal Bread; Windmill Bakery...
SA/PKC/PRO/1/1/3/13
Image of Sainsbury's American Style Bakery products
[c. Dec 1991]Includes muffins, cookies and doughnuts. Image included in 'JS Journal' December 1991, p.30.
SA/PKC/PRO/1/1/3/14
Image of Sainsbury's Brioche breads
[c. Jun 1992]Includes: Sainsbury's 4 Brioche Buns with a Citrus Zest; Sainsbury's Brioche à la Tête; Sainsbury's 4 Brioche Buns. Image included in 'JS Journal' June 1992, p.17.
SA/PKC/PRO/1/1/3/15
Image of Sainsbury's American Style bakery products
[c. Aug 1993]Includes: Sainsbury's American Style 24 Mini Ring Doughnuts; Sainsbury's American Style 4 Mini Fruited Muffins; Sainsbury's American Style 4 Mini Chocolate Chip Muffins; Sainsbury's American Style 4...
SA/PKC/PRO/1/1/3/16
Image of Sainsbury's Heat & Serve Garlic Bread and Sainsbury's Heat & Serve Herb Bread
[c. Jan 1995]SA/PKC/PRO/1/1/3/17
Image of Sainsbury's Heat & Serve garlic breads
[c. Jan 1995]Includes: Sainsbury's Heat & Serve 6 Garlic Bread Slices; Sainsbury's Heat & Serve 2 Garlic Baguettes; Sainsbury's Heat & Serve French Garlic Baguette; Sainsbury's Heat & Serve Garlic Bread;...
SA/PKC/PRO/1/1/3/18
Image of Sainsbury's Allinson Wholemeal Sliced Loaf
1981SA/PKC/PRO/1/1/3/19
Image of Sainsbury's Brown Bread 22 Slices Medium Sliced
[1980s-1990s]Label stuck on original packaging reading "Test Only"; it is unclear what this refers to
SA/PKC/PRO/1/1/3/20
Image of Sainsbury's Bun Round
[1970s]SA/PKC/PRO/1/1/3/21
Image of Sainsbury's 9 Crumpet Fingers
[c. 1993]SA/PKC/PRO/1/1/3/22
Image of Sainsbury's Crusty White Bread Baton
[1980s-1990s]SA/PKC/PRO/1/1/3/23
Image of Sainsbury's 6 Crusty White Bread Rolls
[1980s-1990s]SA/PKC/PRO/1/1/3/24
Image of Sainsbury's Crusty White Stick
[c. 1992]SA/PKC/PRO/1/1/3/25
Image of Sainsbury's Farmhouse Loaf
[1970s]SA/PKC/PRO/1/1/3/26
Image of Sainsbury's Fruit Scones
1964Negative number W. 33. Photographer: [Dennis] T. Waller. Designer: Peter Dixon.
SA/PKC/PRO/1/1/3/27
Image of Sainsbury's 6 Fruitie Buns
[1970s]SA/PKC/PRO/1/1/3/28
Image of Sainsbury's Granary Malted Brown Bread
[1991]SA/PKC/PRO/1/1/3/29
Image of Sainsbury's Heat & Serve Garlic Bread
[c. Jan 1995]Shows redesigned environmentally friendlier packaging on left. Image included in 'JS Journal' January-February 1995, p.15.
SA/PKC/PRO/1/1/3/30
Image of Sainsbury's Home Bake Part Baked Rolls
[1970s]SA/PKC/PRO/1/1/3/31
Image of Sainsbury's 6 Hot Cross Buns
[c. 1987]SA/PKC/PRO/1/1/3/32
Image of Sainsbury's Jam Doughnuts
1964Negative number W 28. Photographer: [Dennis] T. Waller. Designer: P.J.D. [Peter Dixon].
SA/PKC/PRO/1/1/3/33
Image of Sainsbury's 5 Lemon Curd Doughnuts
[c. May 1994]Image included in 'JS Journal' May 1994, p.28
SA/PKC/PRO/1/1/3/34
Image of Sainsbury's Medium White Sliced Bread
[1980s]Image by Argyle Photography
SA/PKC/PRO/1/1/3/35
Image of Sainsbury's Muffins
[1960s]SA/PKC/PRO/1/1/3/36
Image of Sainsbury's 6 Multi Grain Wholemeal Rolls
[c. 1989]SA/PKC/PRO/1/1/3/37
Image of Sainsbury's Sandwich Loaf
[1960s-1970s]SA/PKC/PRO/1/1/3/38/1
Image of Sainsbury's Sandwich Loaf
[1960s-1970s]SA/PKC/PRO/1/1/3/38/2
Image of Sainsbury's Sandwich Loaf Medium Sliced White Bread
[1970s]SA/PKC/PRO/1/1/3/38/3
Image of Sainsbury's Sandwich Loaf Medium Sliced White Bread
14 Feb 1975SA/PKC/PRO/1/1/3/38/4
Image of Sainsbury's Simply Heat & Serve 6 Garlic Rolls
[1980s-1990s]SA/PKC/PRO/1/1/3/39
Image of Sainsbury's Soft Grain White Bread with Soft Grains of Rye & Wheat
[1980s-1990s]There is a retouched duplicate of this image in the duplicates section
SA/PKC/PRO/1/1/3/40
Image of Sainsbury's Strong White Bread Flour
[c. 1978]Metric pack.
SA/PKC/PRO/1/1/3/41/1
Image of Sainsbury's Strong White Bread Flour
[c. 1978]Metric packs.
SA/PKC/PRO/1/1/3/41/2
Image of Sainsbury's Strong White Bread Flour
[c. 1978]Metric packs.
SA/PKC/PRO/1/1/3/41/3
Image of Sainsbury's White Bread Medium Sliced 23 Slices
[1980s-1990s]SA/PKC/PRO/1/1/3/42/1
Image of Sainsbury's White Bread Medium Sliced 23 Slices
[1980s-1990s]There is a retouched duplicate of this image in the duplicates section
SA/PKC/PRO/1/1/3/42/2
Image of Sainsbury's 12 White Burger Buns
[1980s-1990s]SA/PKC/PRO/1/1/3/43
Image of Sainsbury's Wholemeal Bread Medium Sliced
[1980s-1990s]SA/PKC/PRO/1/1/3/44/1
Image of Sainsbury's Wholemeal Bread Medium Sliced
[1980s-1990s]SA/PKC/PRO/1/1/3/44/2
Image of Sainsbury's Wholemeal Bread Medium Sliced
[1980s-1990s]There is a retouched duplicate of this image in the duplicates section
SA/PKC/PRO/1/1/3/44/3
Image of Sainsbury's Wholemeal Bread Medium Sliced
[1980s-1990s]SA/PKC/PRO/1/1/3/44/4
Image of Sainsbury's 6 Wholemeal Muffins
[1970s-1980s]SA/PKC/PRO/1/1/3/45
Image of Sainsbury's Vienna Rolls
[1970s]SA/PKC/PRO/1/1/3/46
Sainsbury's Garibaldi (7oz 1/-) packaging
[1960s]SA/PKC/PRO/1/2/2/1/1/1
Sainsbury's Garibaldi (7oz 1/2 6p) packaging
[c. 1970]SA/PKC/PRO/1/2/2/1/1/2
Sainsbury's Garibaldi (7oz 198g 7p) packaging
[1970s]SA/PKC/PRO/1/2/2/1/1/3
Sainsbury's Garibaldi Biscuits (7oz 198g) packaging
Feb 1976Labelled "Colour incorrect. Informed Chiltonian will correct next print, 20/2/76"
SA/PKC/PRO/1/2/2/1/1/4
Sainsbury's Garibaldi Biscuits (200 gram 7.05 oz) packaging
Aug 1978Labelled by Sainsbury's Design Studio as approved, signed by K. Brackenborough, Packaging Processing, dated 7/8/78.
SA/PKC/PRO/1/2/2/1/1/5
Sainsbury's Plain Chocolate Digestive (Wheatmeal) Biscuits (200g/7oz) packaging
[1970s-1980s]SA/PKC/PRO/1/2/2/1/2
Sainsbury's Small Sweetmeal Digestive (8oz 9d) packaging
1969SA/PKC/PRO/1/2/2/1/3
Sainsbury's Milk Chocolate Digestive Sweetmeal (8oz net 1/4½) packaging
[1960s]SA/PKC/PRO/1/2/2/1/4/1
Sainsbury's Milk Chocolate Digestive Sweetmeal (8oz net 1/5) packaging
March 1968SA/PKC/PRO/1/2/2/1/4/2
Sainsbury's Milk Chocolate Digestive Sweetmeal (8oz net 1/7) packaging
[1960s]SA/PKC/PRO/1/2/2/1/4/3
Sainsbury's Milk Chocolate Digestive Sweetmeal (8oz net 9p) packaging
[1970s]SA/PKC/PRO/1/2/2/1/4/4
Sainsbury's Milk Chocolate Digestive (Sweet Meal) (12oz 340g) packaging
[1970s]Labelled 'Dark Tolerance'.
SA/PKC/PRO/1/2/2/1/4/5
Sainsbury's Milk Chocolate Digestive Sweetmeal Biscuits (1/7) end cap labels
[1960s]SA/PKC/PRO/1/2/2/1/4/6
Sainsbury's Milk Chocolate Digestive Sweetmeal Biscuits (1/4) end cap labels
[1960s]SA/PKC/PRO/1/2/2/1/4/7
Sainsbury's Milk Chocolate Digestive Sweetmeal Biscuits end cap label
[1960s-1970s]SA/PKC/PRO/1/2/2/1/4/8
9p end cap label for Sainsbury's Milk Chocolate Digestive Sweetmeal Biscuits
[1970s]SA/PKC/PRO/1/2/2/1/4/9
Sainsbury's Plain Chocolate Digestive Sweetmeal (8oz net 1/4½) packaging
[1960s]SA/PKC/PRO/1/2/2/1/5/1
Sainsbury's Plain Chocolate Digestive Sweetmeal (8oz net 1/7) packaging
[1960s]SA/PKC/PRO/1/2/2/1/5/2
Sainsbury's Plain Chocolate Digestive Sweetmeal (8oz net 9p) packaging
[1970s]SA/PKC/PRO/1/2/2/1/5/3
Sainsbury's Plain Chocolate Digestive (Sweet Meal) (12oz 340g) packaging
Dec 1971Labelled "Approved out-turn 9/12/71"
SA/PKC/PRO/1/2/2/1/5/4
Sainsbury's Plain Chocolate Digestive Sweetmeal Biscuits (1/4) end cap labels
[c. 1966]SA/PKC/PRO/1/2/2/1/5/5
Sainsbury's Plain Chocolate Digestive Sweetmeal Biscuits (1/4½) end cap labels
27 Sep 1966SA/PKC/PRO/1/2/2/1/5/6
Sainsbury's Plain Chocolate Digestive Sweetmeal Biscuits (1/5) end cap labels
[1960s]SA/PKC/PRO/1/2/2/1/5/7
Sainsbury's Chocolate Digestive (Sweetmeal) (6 for 10½d) packaging
[1962-1966]Printed by Robinsons, Bristol.
SA/PKC/PRO/1/2/2/1/6/1
"JS" metal foil biscuit wrapper
[1962-1966]Wrapper presumably for Sainsbury's Chocolate Digestive (Sweetmeal) biscuits (item was found numbered with and included in the catalogue description for SA/PKC/PRO/1/2/2/1/6, so it's assumed this...
SA/PKC/PRO/1/2/2/1/6/2
Sainsbury's Milk Chocolate Finger Biscuits (4oz 113g 15p) packaging
[1970s]SA/PKC/PRO/1/2/2/1/7/1
Sainsbury's Milk Chocolate Finger Biscuits (100 gram 3.53 oz) packaging
Jun 1979Labelled by Sainsbury's Design Studio as approved, signed by K. Brackenborough, Packaging Processing, dated 28/6/79.
SA/PKC/PRO/1/2/2/1/7/2
Sainsbury's Choc Filled Fingers (4¾ oz net 1/-) packaging
12 Aug 1965SA/PKC/PRO/1/2/2/1/8/1
Sainsbury's Choc Filled Fingers (4½ oz net 1/-) packaging
9 Oct 1967SA/PKC/PRO/1/2/2/1/8/2
Sainsbury's Rich Tea Finger Biscuits (7oz 198g) packaging
6 May 1975Labelled by Sainsbury's Design Studio Progressing and Services Department as approved, signed, dated 6/5/75.
SA/PKC/PRO/1/2/2/1/9
Sainsbury's Tea Fingers packaging
Nov 1967SA/PKC/PRO/1/2/2/1/10
Sainsbury's Fig Roll (8oz net 9d) packaging
c. 1961SA/PKC/PRO/1/2/2/1/11/1
Sainsbury's Fig Roll Biscuits (8oz net 10½d) packaging
Dec 1967SA/PKC/PRO/1/2/2/1/11/2
Sainsbury's Fig Roll Biscuits (8oz net 11½d) packaging
Nov 1968SA/PKC/PRO/1/2/2/1/11/3
Sainsbury's Fig Roll Biscuits (8oz net 1/-) packaging
June 1969SA/PKC/PRO/1/2/2/1/11/4
Sainsbury's Fig Roll Biscuits (8oz 226g 1/- 5p) packaging
Nov 1970SA/PKC/PRO/1/2/2/1/11/5
Sainsbury's Fig Roll Biscuits (200 gram 7.05 oz) packaging
[1980s-1990s]SA/PKC/PRO/1/2/2/1/11/6
Sainsbury's Ginger Snaps (1lb net 1/3) packaging
May 1966SA/PKC/PRO/1/2/2/1/12/1
Sainsbury's Ginger Snaps (1lb net 1/4½) packaging
Sep 1967SA/PKC/PRO/1/2/2/1/12/2
Sainsbury's Ginger Snaps (8 oz net 9d) packaging
Aug 1969SA/PKC/PRO/1/2/2/1/12/3