Contains final proofs of advertisements for press release and some newspaper cuttings.
Themes include:
the cleanliness and freshness of stores,
new self-service branches,
an Australian food promotion (peaches, pears, sultanas, pineapple, cheddar and butter),
specific promotions of fresh fruit and vegetables, fresh meat, dairy produce,
Sainsbury's 'Supersaves'.
Slogans:
'All the best'
'Good food costs less'
"All the best from Australia at Sainsbury's now" newspaper advertisements
1 Sep 1964Newspaper advertisement for various Sainsbury's and supplier branded products from Australia including Sainsbury's Australian Butter, Sainsbury's Australian Cheddar, tinned peaches, tinned pineapple....
SA/MARK/ADV/1/1/1/1/2/8/1
"All the best from Australia at Sainsbury's now" newspaper advertisement proof
8 Sep 1964Newspaper advertisement for various Sainsbury's and supplier branded products from Australia including Sainsbury's Selected Sultanas, Sainsbury's Australian Cheddar, Sainsbury's Australian Butter,...
SA/MARK/ADV/1/1/1/1/2/8/2
"All the best from Australia at Sainsbury's now" newspaper advertisement
1 Sep 1964Newspaper advertisement for various Sainsbury's and supplier branded products from Australia including Sainsbury's Selected Sultanas, Sainsbury's Australian Cheddar, Sainsbury's Australian Butter,...
SA/MARK/ADV/1/1/1/1/2/8/3
"All the best from Australia at Sainsbury's now" newspaper advertisement
3 Sep 1964Newspaper advertisement for various Sainsbury's and supplier branded products from Australia including Sainsbury's Selected Sultanas, Sainsbury's Australian Cheddar, Sainsbury's Australian Butter,...
SA/MARK/ADV/1/1/1/1/2/8/4
"All the best from Australia at Sainsbury's now" newspaper advertisement
8 Sep 1964Newspaper advertisement for various Sainsbury's and supplier branded products from Australia including Sainsbury's Selected Sultanas, Sainsbury's Australian Cheddar, Sainsbury's Australian Butter,...
SA/MARK/ADV/1/1/1/1/2/8/5
"All the best from Australia at Sainsbury's now" newspaper advertisement
10 Sep 1964Newspaper advertisement for various Sainsbury's and supplier branded products from Australia including Sainsbury's Selected Sultanas, Sainsbury's Australian Cheddar, Sainsbury's Australian Butter,...
SA/MARK/ADV/1/1/1/1/2/8/6
"All the best from Australia at Sainsbury's now" newspaper advertisements and proof
Aug-Sep 1964Newspaper advertisement for various Sainsbury's and supplier branded products from Australia including Sainsbury's Selected Sultanas, Sainsbury's Australian Cheddar, Sainsbury's Australian Butter,...
SA/MARK/ADV/1/1/1/1/2/8/7
"All the best from Australia at Sainsbury's now" newspaper advertisement and proof
3 Sep 1964Newspaper advertisement for various Sainsbury's and supplier branded products from Australia including Sainsbury's Selected Sultanas, Sainsbury's Australian Cheddar, Sainsbury's Australian Butter,...
SA/MARK/ADV/1/1/1/1/2/8/8
"All the best from Australia at Sainsbury's now" newspaper advertisement and proof
8 Sep 1964Newspaper advertisement for various Sainsbury's and supplier branded products from Australia including Sainsbury's Selected Sultanas, Sainsbury's Australian Cheddar, Sainsbury's Australian Butter,...
SA/MARK/ADV/1/1/1/1/2/8/9
"All the best from Australia at Sainsbury's now" newspaper advertisement and proof
9 Sep 1964Newspaper advertisement for various Sainsbury's and supplier branded products from Australia including Sainsbury's Selected Sultanas, Sainsbury's Australian Cheddar, Sainsbury's Australian Butter,...
SA/MARK/ADV/1/1/1/1/2/8/10
"Sainsbury's Australian Peaches and Pears" newspaper advertisement proof
15 Aug 1967Newspaper advertisement for canned fruit (Sainsbury's Peach Slices, Sainsbury's Bartlett Pears Halves), published in the Daily Mirror. With slogan "The best Australian fruit costs less at...
SA/MARK/ADV/1/1/1/1/2/8/11
"Sainsbury's Australian Peaches and Pears" newspaper advertisement proof
16 Aug 1966Newspaper advertisement for canned fruit (Sainsbury's Peach Slices, Sainsbury's Bartlett Pears Halves), published in the Daily Mirror. With slogan "The best Australian fruit costs less at...
SA/MARK/ADV/1/1/1/1/2/8/12
"Sainsbury's Australian Peaches and Pears" newspaper advertisement proof
Aug 1966Newspaper advertisement for canned fruit (Sainsbury's Peach Slices, Sainsbury's Bartlett Pears Halves), published in the Bristol Evening Post (16 August) and Nuneaton Observer Series (19 August). With...
SA/MARK/ADV/1/1/1/1/2/8/13
"Sainsbury's Australian Peaches and Pears" newspaper advertisement proof
16 Aug 1966Newspaper advertisement for canned fruit (Sainsbury's Peach Slices, Sainsbury's Bartlett Pears Halves), published in the Nuneaton Tribune, Eastern Evening News. With slogan "The best Australian fruit...
SA/MARK/ADV/1/1/1/1/2/8/14
"Sainsbury's Australian Peaches and Pears" newspaper advertisement proof
23 Aug 1966Newspaper advertisement for canned fruit (Sainsbury's Peach Slices, Sainsbury's Bartlett Pears Halves), published in the Nuneaton Evening Tribune and Eastern Evening News. Branches mentioned: 40-46 St...
SA/MARK/ADV/1/1/1/1/2/8/15
"Sainsbury's Australian Peaches and Pears" newspaper advertisement proof
23 Aug 1966-25 Aug 1966Newspaper advertisement for canned fruit (Sainsbury's Peach Slices, Sainsbury's Bartlett Pears Halves), published in the Daily Mirror on 23rd and 25th August 1966. With slogan "The best Australian...
SA/MARK/ADV/1/1/1/1/2/8/16
"Sainsbury's Australian Peaches and Pears" newspaper advertisement proof
Aug 1966Newspaper advertisement for canned fruit (Sainsbury's Peach Slices, Sainsbury's Bartlett Pears Halves), published in the Bath and Wilts Chronicle on 23 August 1966 and the Solihull News on 20 August...
SA/MARK/ADV/1/1/1/1/2/8/17
"Sainsbury's Australian Sultanas for a Slice of the Sunshine Life" newspaper advertisement proof
[c. 1966]Newspaper advertisement promoting Sainsbury's Finest Australian Sultanas and Sainsbury's Seeded Raisins. A coupon to request a free recipe leaflet from the Australian Recipe Service is included. With...
SA/MARK/ADV/1/1/1/1/2/8/18
"Opening 9.30 a.m. next Tuesday, March 26th A New Super Sainsbury's 2/10 Queensway, Bognor Regis"
23 Mar 1968Newspaper advertisement for new Bognor Regis store including strapline "Good Food costs less at Sainsbury's". Published in the Bognor Regis Post.
SA/MARK/ADV/1/1/1/1/2/8/19
"Open Now! A New Super Sainsbury's 2/10 Queensway, Bognor Regis" newspaper advertisement proof
30 Mar 1968Newspaper advertisement for new Bognor Regis store including strapline "Good Food costs less at Sainsbury's". Published in the Bognor Regis Post.
SA/MARK/ADV/1/1/1/1/2/8/20
"Opening 9.30 next Tuesday in the New Shopping Centre, Old Square Walsall. A New Super Sainsbury's" newspaper advertisement proof
17 May 1968Newspaper advertisement for new Walsall store including strapline "Good Food costs less at Sainsbury's". Published in the Walsall Observer.
SA/MARK/ADV/1/1/1/1/2/8/21
"Open Now! A New Super Sainsbury's Old Square, Walsall" newspaper advertisement proof
24 May 1968Newspaper advertisement for new Walsall store including strapline "Good Food costs less at Sainsbury's". Published in the Walsall Observer.
SA/MARK/ADV/1/1/1/1/2/8/22
"It's all so fresh and clean at Sainsbury's" newspaper advertisement proof for Walsall branch
31 May 1968Newspaper advertisement promoting dairy and bacon products at Old Square, Walsall branch. Includes strapline "Good food costs less at SAINSBURY'S". Published in the Walsall Observer.
SA/MARK/ADV/1/1/1/1/2/8/23
"The widest choice, the finest quality and the best value… Fresh Fruit and Vegetables at Sainsbury's new self-service" newspaper advertisement proof
14 Jun 1968Newspaper advertisement for fresh fruit and vegetables at Old Square, Walsall store. Includes strapline "Good food costs less at SAINSBURY'S and it's always so clean and fresh". Published in the...
SA/MARK/ADV/1/1/1/1/2/8/24
Open tomorrow at 637/641 Christchurch Road Boscombe: A New Super Sainsbury's
28 Jun 1968Newspaper advertisement for new Boscombe store. Includes strapline "Good food costs less at Sainsbury's and it's always so clean and fresh". Published in the Bournemouth Evening Echo.
SA/MARK/ADV/1/1/1/1/2/8/25
"At Sainsbury's we sell only the pick of the fruit and vegetable crop!" newspaper advertisement proof
6 Dec 1968Newspaper advertisement for new Basingstoke store. Includes strapline "Come and shop at the new, new SAINSBURY'S where good food costs less". Published in the Hants and Berks Gazette and Basingstoke...
SA/MARK/ADV/1/1/1/1/2/8/26
"The new Sainsbury's self-service opens in Luton..." newspaper advertisement proof
Jul 1968Newspaper advertisement for new Luton store. Includes strapline "Come and shop at the new, new SAINSBURY'S where good food costs less". Published in the Luton News (11 July) and Luton Evening Post (12...
SA/MARK/ADV/1/1/1/1/2/8/27
"Open Now! The new Sainsbury's self-service West Side Shopping Centre, Dunstable Road" newspaper advertisement proof
18 Jul 1968Newspaper advertisement for new Luton store. Includes strapline "Come and shop at the new, new SAINSBURY'S where good food costs less". Published in the Luton News.
SA/MARK/ADV/1/1/1/1/2/8/28
"Open Now in Luton! a new Sainsbury's self-service..." newspaper advertisement proof
24 Jul 1968Newspaper advertisement for new Luton store. Includes strapline "Come and shop at the new, new SAINSBURY'S where good food costs less". Published in the Evening News (Luton & Dunstable edition).
SA/MARK/ADV/1/1/1/1/2/8/29
"Good fruit and vegetables costs less at Sainsbury's" newspaper advertisement proof
12 Aug 1966Newspaper advertisement for fresh fruit and vegetables at East Street, Farnham store. Includes strapline "Good food costs less at SAINSBURY'S". Published in the Farnham Herald series.
SA/MARK/ADV/1/1/1/1/2/8/30
"Opening 9.30 a.m. next Tuesday in Ickenham Road...A new super self-service Sainsbury's" newspaper advertisement proof
Aug 1968Newspaper advertisement for new Ruislip store. Includes strapline "Come and shop at the new, new SAINSBURY'S where good food costs less". Published in Ruislip/Northwood Gazette on 15 August and...
SA/MARK/ADV/1/1/1/1/2/8/31
"Open Now in Ickenham Road...A new super self-service Sainsbury's" newspaper advertisement proof
Aug 1968Newspaper advertisement for new Ruislip store. Includes strapline "Come and shop at the new, new SAINSBURY'S where good food costs less". Published in Ruislip/Northwood Gazette on 22 August and...
SA/MARK/ADV/1/1/1/1/2/8/32
"Opening 9.30am. next Tuesday in the Wulfrun Shopping Centre: A New Sainsbury's Supermarket" newspaper advertisement proof
6 Sep 1968Newspaper advertisement for new supermarket in Wolverhampton. Includes strapline "Come and shop at the new, new SAINSBURY'S where good fresh food costs less". Published in the Wolverhampton Express...
SA/MARK/ADV/1/1/1/1/2/8/33
"Open Now A new super self-service Sainsbury's 562/8 High Rd. (Nr. Bruce Grove), Tottenham" newspaper advertisement proof
27 Sep 1968Newspaper Advertisement for new store in Tottenham. Includes strapline "Come and shop at the new, new SAINSBURY'S where good fresh food costs less". Published in the Tottenham and Edmonton Weekly...
SA/MARK/ADV/1/1/1/1/2/8/34
"It's all so fresh and clean at Sainsbury's!" newspaper advertisement proof
4 Oct 1968Newspaper advertisement for Tottenham store, includes 'Super-Save' offers. Includes strapline "Come and shop at the new, new SAINSBURY'S where good fresh food costs less". Published in the Tottenham...
SA/MARK/ADV/1/1/1/1/2/8/35
"Opening 9.30 a.m. next Tuesday at 562/8 High Rd. (Nr. Bruce Grove), Tottenham: A new super self-service Sainsbury's" newspaper advertisement proof
20 Sep 1968Newspaper advertisement for Tottenham store. Includes strapline "Come and shop at the new, new SAINSBURY'S where good fresh food costs less". Published in the Tottenham and Edmonton Weekly Herald.
SA/MARK/ADV/1/1/1/1/2/8/36
"For the best meat in prime condition, come to Sainsbury's" (Tottenham) newspaper advertisement proof
11 Oct 1968Newspaper advertisement for Tottenham store, including 'Super Save' offers. Includes strapline "Come and shop at the new, new SAINSBURY'S where good fresh food costs less". Published in the Tottenham...
SA/MARK/ADV/1/1/1/1/2/8/37
"For the best meat in prime condition, come to Sainsbury's" (Wolverhampton) newspaper advertisement proof
1 Oct 1968Newspaper advertisement for Wolverhampton store, including 'Super Save' offers. Includes strapline "Come and shop at the new, new SAINSBURY'S where good fresh food costs less". Published in the...
SA/MARK/ADV/1/1/1/1/2/8/38
"For the best meat in prime condition, come to Sainsbury's" (Cheltenham) newspaper advertisement proof
15 Oct 1968Newspaper advertisement for Cheltenham store. Includes strapline "Come and shop at the new, new SAINSBURY'S where good fresh food costs less". Published in the Gloucester Echo.
SA/MARK/ADV/1/1/1/1/2/8/39
"It's all so fresh and clean at Sainsbury's!" (Cheltenham) newspaper advertisement proof
8 Oct 1968Newspaper advertisement for Cheltenham store. Includes strapline "Come and shop at the new, new SAINSBURY'S where good fresh food costs less. Published in the Gloucester Echo.
SA/MARK/ADV/1/1/1/1/2/8/40
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