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"Childrens Books" television commercial

Ref. No: SA/MARK/ADV/1/1/1/3/13
Date: 1985
Level: File
Extent: 1 file
Access: Open

Television commercial (40 seconds) promoting Sainsbury's children's books.

The board books, 'Play and Learn', and 'Read Me a Story' ranges are promoted. The advertisement features young children enjoying reading the books and playing. Concludes with the strapline "Sainsbury's. Now we're feeding the mind". The advertisement features the music "Dance of the Cuckoos" (which was used as the theme tune for Laurel and Hardy films).

"Childrens Books" television commercial

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