Television commercial (30 seconds) promoting Sainsbury's Indiana Gold lager. The commercial portrays Evansville in Indiana, USA where the lager is made as the "most miserable place on the face of the Earth" - where they make Indiana Gold lager but cannot buy it there as it is only sold in Sainsbury's in Britain.
First airdate 7 May 1995.
Television and cinema advertising
"Pitsville" Indiana Gold (30 seconds) television commercial
- Ref. No: SA/MARK/ADV/1/1/1/3/34
- Date: 1995
- Level: File
- Extent: 1 file
- Access: Open
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