"Digestive Biscuits (Office)" television commercial, Sep-Nov 1990

Television commercial (10 seconds) for Sainsbury's Sweetmeal Digestive Biscuits (down to 32p).

The advertisement is one of a series of 10 second advertisements broadcast in September to November 1990 to promote various special offers. The advertisements are all on the theme of customers being able to afford a little 'extra' when they shop at Sainsbury's, with actors performing a brief sketch and hand-drawn backdrops to give a cartoon-like appearance. This sketch features a woman in an office who has filing cabinet full of biscuits.

The advert ends with the slogan "Good Food Costs Less at Sainsbury's". The advertisement appears to be one from the Autumn 1990 promotion which was broadcast in the week commencing 22 October 1990 (see Special Bulletin 316/90).