Skip navigation Skip hierarchy
Sainsbury Archive Logo
Letter from T.D. Morison of Mather & Crowther Ltd [advertising agents] to F.W. Salisbury regarding the small public opinion investigation carried out to discover "whether there was one, or possibly two, points in relation to your shops which 'stood out a mile'". The sample was too small and areas unrepresentative for a true indication of the position to emerge.

Also, a handwritten note at the end of the letter requests that Mr Salisbury send Morison the list of Selsa products as soon as possible.