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Correspondence and other papers relating to public relations for Sainsbury's in Northern Ireland.

Includes copy of letter from the Northern Ireland Minister of Economic Development, email referring to the performance of Northern Ireland stores, Consumer Affairs business plan flow chart, copies of press cuttings, phase two PR brief for Shandwick (PR agency), Sainsbury's Consumer PR Strategy, and a memorandum on a potential acquisition of stores from a retailer in the Republic of Ireland.